The Road ID App Helps Danger-Seekers Stay Safe
Laura McQuarrie — May 6, 2014 — Tech
References: itunes.apple & gizmodo
Road ID has a helpful app that promotes safety amongst thrill seekers, allowing them to do what they love and let friends and family (or anyone else who'd rather be safe at home) track them from afar.
With the new eCrumb feature, the app makes it easy to share progress and contact someone in case of an emergency. As a precaution, the app lets you specify your type of adventure and how long you expect to be doing that activity for.
If something really goes wrong, the app's Stationary Alert Notification will kick in, and if it doesn't detect any movement for five minutes, it will inform contacts of your whereabouts. The app is especially handy because contacts on the other end don't require the app itself to receive notifications.
With the new eCrumb feature, the app makes it easy to share progress and contact someone in case of an emergency. As a precaution, the app lets you specify your type of adventure and how long you expect to be doing that activity for.
If something really goes wrong, the app's Stationary Alert Notification will kick in, and if it doesn't detect any movement for five minutes, it will inform contacts of your whereabouts. The app is especially handy because contacts on the other end don't require the app itself to receive notifications.
Trend Themes
1. Emergency Adventure Apps - The rise of emergency apps for dangerous activities provides disruptive innovation opportunities for app developers and outdoor gear manufacturers.
2. Remote Tracking and Safety Apps - The development of apps that allow remote tracking and safety monitoring provides disruptive innovation opportunities for app developers and wearable technology manufacturers.
3. Intelligent Emergency Notification Systems - The advent of intelligent emergency notification systems provides disruptive innovation opportunities for developers of safety and security technology.
Industry Implications
1. Outdoor Adventure Gear - The rise of emergency adventure apps presents a disruptive innovation opportunity for manufacturers of outdoor adventure gear to incorporate app compatibility into their products.
2. Mobile App Development - The increased demand for emergency adventure apps presents disruptive innovation opportunities for mobile app developers to create new and improved safety features.
3. Wearable Technology - The development of remote tracking and safety apps creates a disruptive innovation opportunity for wearable technology manufacturers to incorporate advanced emergency notification systems.
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