Safe sex advertising is getting increasingly more scandalous and explicit, from the main image of this cluster depicting the act of unprotected oral sex as equal to committing suicide in a PSA by Michael Stich Stiftung to MTV Brazil using slightly censored images of real pornography.
Organizations and ad agencies are aiming to capture the attention of the youth and sexvertising seems to be the most effective and popular marketing technique. Why not employ it to spread awareness?
In addition to the excessive use of skin and sex, safe sex and condom ads can get a little weird and outlandish as well. How about having sex with a huge scorpion or spider? No? Then maybe we can show your semen as Hitler or Bin Laden.
See all these ads and more below.
20 Scandalous & Outlandish Safe Sex Ad Campaigns
20
Biomimicmarketing in Shockvertisement
French AIDS Campaign
19
Difficult Advertising & Branding
Olla Condoms
18
Angels Watching People Have Sex
Austrian ‘AIDS Hilfe Wien' Condoms Campaign
17
Charitable Nudetography
Athletic 'Champions' Drop Trou for AIDS Awareness
16
Morbid Condom Ads
Skeletons Having Sex
15
Body Puzzles To Make It Last Longer
Lovemachine Condom Ad
14
Rubber Rabbit Sexvertising
Durex 'Get it On' Ad Features a Condom-Bunny Threesome
13
Pointlessly Scandalous Awareness Ads
MTV Gets Unnecessarily Explicit for AIDS (NSFW)
12
Aids Awareness Everywhere
Love Life, Stop Aids Campaign
11
Talking Genitals Push Safe Sex
'Rebel Penis' by MTV Staying Alive Campaign
10
Clever Ad Looks Tame To The Innocent
Durex: Whatever is On Your Mind
9
Semen Scarevertising
Doc Morris Ads Use Hitler & Bin Laden Sperm to Sell Condoms
8
Morbid Safe Sex PSAs
‘The Cover' by MTV Staying Alive
7
Promoting Promiscuity for Safe Sex
'Be Love' Condoms Promise More & More Love
6
Freefalling Safe Sex Ads
Use Condoms Campaign
5
Suggestive Celebratory PSAs
Stockholm Celebrates Condoms
4
Pets in Condoms
'Protect Your Valuables' PSA by Quebec Coalition Against AIDS
3
Unfortunate Scarevertising
Condomi Condoms Frighten Potential Buyers
2
Biomimicry PSAs
Thai Safe Sex Ad Uses Spiders, Snakes
1
Roller Coaster Condom Ads
Trojans Remind You to Have Fun Safely
Related Ideas
Nostalgic Winter Intimates Campaigns
SKIMS' Holiday Campaign Was Inspired by Vintage Magazines
Fabulous Fashion Ad Campaigns
The Balmain Spring 2024 Ad Campaign Features Gisele Bündchen
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
Playful Pet Accident Campaigns
IKEA Unveils the Don't Worry, You Can Afford It Campaign
Aggressive Athlete Ads
Nike Launches the Winning Isn’t for Everyone Campaign
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
AI-Lead Car Ads
Ford Launched an AI Campaign Dubbed 'Be Surreal, Be Ford'
Spontaneous Summer Picnics
Absolut Vodka & Sprite's HANGOUT-OF-HOME Inspires Unplanned Gatherings
Clear In-Game Billboard Advertisements
SCS Software's Truck Simulator Uses Real-Life Advertising
Halloween-Inspired Pretzel Campaigns
Snyder’s of Hanover Debuts the 'Pretzelface' Campaign
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Sun Safety Beach Takeovers
Sun Bum's Miami Beach Takeover Supported Safe Fun in the Sun
Film-Inspired Condiment Ads
GUT New York Forms the Heinz Smiles Campaign to Celebrate Joker 2
His-and-Her Underwear
SAXX Offers Women Valentine’s Day Gift With 'Upside Down Heart' Pendant
Athlete-Backed Shoe Campaigns
Nike Released Awaken Your Madness with International Soccer Players
Naturalistic Taco Stand Campaigns
Coca-Cola Launched a Street Photography Campaign in Norway
Distorted Burger Campaigns
Burger King's A.I.LLOWEEN Features Unsettling People Eating Burgers
Empowering Body-Confidence Sports Ads
Dove's 2024 Super Bowl Ad Will Inspire Young Girls
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Age-Appropriate Skincare Campaigns
Dove's #TheFaceof10 Addresses Unsafe Gen Alpha Skincare
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Athletic Apparel Interactive Billboards
Gymshark Unveils the Shoplift Campaign Ahead of Sale
Lazy Cereal Campaigns
SURREAL Cereal Cheekily Pokes Fun at New Year's Resolutions
QSR Menu Billboard Campaigns
Burger King Shows Real Burger Sizes with Real Size Campaigns
Soil Erosion Awareness Sandwich Ads
Hellmann's Aims to Save Sandwiches from Extinction
Fast Food-Inspired Beachy Campaigns
Leo Burnett Italia Unveils a New Summery McDonald's Campaign
Moderate Drinking Campaigns
The Magic of Moderate Drinking Encourages Responsible Consumption
Candid Furniture Campaigns
Life is Not an IKEA Catalog Shows a Different Side of Home Products
Curious Whiskey Campaigns
Four Roses' Don't Mention It Campaign Targets Younger Whiskey Drinkers
Collossal Crocodile Campaigns
The Lacoste 'Play Big' Campaign Features Artists and Athletes
Kidult Baby Shoes
MSCHF's Super Baby Collection Supersizes Chunky, Colorful Footwear
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Heated QSR Anniversary Campaigns
Burger King Brazil Celebrates Milestone with a New Campaign
Influencer-Inspired Ads
Tomcat's Ad Shows an Influencer Mouse with a Fatal Unboxing Twist
Naughty Holiday Campaigns
Diesel's XXXMas is Inspired by Erotic 90s Aesthetics
Tech-Driven Sexual Wellness
Experience the Future of Intimacy
Young Travellers-Targeting Campaigns
Progressive Insurance Has Introduced a New Campaign
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Gen Z-Focused Personal Care
Kiehl's New 'Pubic Service Announcement' Campaign Taps Ilana Glazer
Eerie Film-Based Deodorant Campaigns
Secret Deodorant Debuts a Beetlejuice Beetlejuice Commercial
Period Sex Campaigns
U by Kotex Launches “Let’s Have Period Sex” Chocolates for Valentine's Day
Marketer-Targeted Cereal Ads
Surreal's Out-of-Home Campaign Speaks to Marketers, Not Consumers
Nudist-Themed Sporty Fashion Campaigns
PUMA and NOAH Join Forces on a New Collection
Luxury-Inspired Chocolate Campaigns
The Toblerone 'Never Square' Campaign Takes a Cheeky Approach
Therapeutic Nature-Inspired Campaigns
Craghoppers Introduces Its Autumn/winter 2024 Campaign
Futuristic Shapewear Ads
Skims' First-Ever TV Ad, Skims Lab, Stars Kim Kardashian in Every Role
Intimate Wellness Hotlines
Playground Launched Pillow Talk with the 1-888-PLY-GRND Campaign
Beer-Infused Hot Sauces
Miller High Life and Hot N Saucy Collabored on Dive Bar Hot Sauce
Indulgent Vodka Seltzers
PLAY HARD Seltzers Speak to a New Generation of Style & Flavor Seekers
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Inclusive Fragrance Campaigns
The 'Where Will They Take You' Campaign Highlights Influencers
Empowering Menopause Campaigns
GenM's Live Your Best Menopause Supports Confidence & Choice
Star-Studded Luxe Fashion Campaigns
Alexander McQueen Presents its Dramatic FW23 Campaign
Graffiti-Painted Beer Packaging
1664 x André Saraiva Debut a New Vibrant Collaboration
Cancer Awareness CPG Packaging
This Unilever Pink Packaging Marks Breast Cancer Awareness
Movement-Inspired Fashion Campaigns
The Bottega Veneta's Going Places Features Going Places
Condiment Spill Insurance Campaigns
Heinz Introduces the Ketchup Insurance Initiative
Pollution-Removing Murals
This Campaign Sucks by Dentsu Brings Awareness to London's Air Quality
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
Mental Health Snack Initiatives
Pringles Relaunched a QR Design for Exclusive Movember Tubes
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
Theatircally Filmic Champagne Campaigns
Piper-Heidsieck Debuts its 'Twist the Script' Campaign
Erectile Dysfunction Medication Ads
Phoenix Wants to Help Canadian Men ‘Rise Again’
Festive Advent Campaigns
Cadbury's 24 Out-of-Home Ads Represent the Countdown to Christmas
Cheerful Healthy Snack Campaigns
Garden Veggie Snacks' YUMbelievably Delicious is Innovative
Suggestive SPF Packaging
Pavise Debuts Condom-Inspired Sunscreen Packaging in the 'Pleasure Pack'
Cringe-Worthy Photo Campaigns
Sour Patch Kids is Challenging Fans to Choose "Cringe or Candy"
Kindness-Encouraging Soda Campaigns
The Coca-Cola 'The World Needs More Santas' Ad is Festive
Humorous Natural Deodorant Campaigns
The Every Man Jack 'Still Smell Good' Campaign is Catchy
Scream Queen Skincare Campaigns
philosophy and Sarah Michelle Gellar Partnered for a Retinol Ad
Provocative Guerrilla Campaigns
Jewelry Brand MWCurated Uses Fake Infidelity Flyers for Marketing
Nostalgic Fragrance Campaigns
Impulse & Frankie Bridge Faithfully Recreated Iconic 90s Looks
Ethical Tea Branding
Typhoo Fear Free Tea Promotes its Mission to End Sexual Violence
Safe Consumption Swimmer Campaigns
The Malibu 'Don’t Drink and Dive' Campaign Stars Tom Daley
Honest Female Athlete Campaigns
'Get Explicit' by Hillberg & Berk Empowers Women in Sports
Cheeky Martini Ads
Grey Goose's Classic Martini Cocktail Ad Pokes Fun at Celeb Creative Directors
Suicide Prevention Campaigns
To Write Love on Her Arms Launches the Please Stay Alive Campaign
Poeticized Luxury Fashion Campaigns
Club 21 Debuts its Cinematic 'Salute The Detail' Campaign
Dramatized Caramel Candy Ads
Reese's Big Game Ad Shows Exaggerated, Relatable Reactions to Change
Chicken-Centered Campaigns
KFC Released a Campaign Called 'Believe in Chicken'
Co-Branded Custom Ads
Lexus and Universal Pictures Partner for the 'Experience OZmazing' Spot
Sustainable QSR Litter Adverts
McDonald's Malta Presents New Captivating Eco-Centric Campaigns
Tongue-In-Cheek Soda Campaigns
Pepsi Jokes at Coca-Cola in It's Tastes Better Campaign
Mental Health-Supporting Campaigns
'The Last Photo' is a Suicide Prevention Initiative
Peeling Cheese Packaging Billboards
This Babybel Billboard is Inspired by the Product's Packaging
QSR X-Ray Campaigns
KFC Spain Presents a Chicken X-Ray Campaign to Combat a Stigma
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Travel-inspired Brand Campaigns
Michelin Launches the On the Road and Beyond! Campaign
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Suicide Prevention Campaigns
To Write Love on Her Arms Launches Its 12th Annual Campaign
Interactive Toothpaste Packaging
Bluemarlin Created the Designs for the Colgate Toothpaste Packs
Responsible Alcohol Consumption Campaigns
Absolut's Call It a Night Campaign Promotes Safety
Influencer-Fronted Sunscreen Ads
Sol de Janeiro and Sofia Richie Grainge Debut a New Campaign
Quickly Accessible Health Information
YouTube's Announced First Aid Information Shelves
Stigma-Breaking Motherhood Billboards
Molly Baz and Bobbie Send a Message of Empowerment
Retro Italian-Inspired Fall Fashion
Martine Rose's FW23 Collection is Sexy, Very Sexy
Quirky Plant-Based Food Ads
Gosh! Food's Falafel Advertisement is Surprising
Ultra-Femme Contraceptive Products
nixit's Condoms are Made for Lovers of the "Girly" Aesthetic
Beauty Corporate Diversity Ads
E.l.f. Beauty's So Many Dicks Ad Urges for More Corporate Diversity
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
Condiment-Celebrating Hot Dog Ads
HEINZ Just Launched the 'Hot Dogs are Not a Contest' Movement
Irreverent Ethical Soap Campaigns
Pure Rush Soap's New Ad is a Fresh Take on Sustainable Branding
Playful QSR Campaigns
Cossette Forms the New McDonald's Campaign to Closest Restaurant
Safe Sleep-Enhancing Baby Bodysuits
Huggies Advocates for Safe Sleep Practices for Infants
Novela-Inspired Liqueur Ads
Kahlúa's Spots Bring Excitement to Everyday Occasions
Hard-To-Read Health Campaigns
A Specsavers Campaign Encourages Movie-Goers to Check their Sight
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Influencer-Starring Car Commercials
Toyota's New Short Film Seeks to Resonate with Gen Z Customers
Bizarre Soda Campaigns
Dr Pepper's Try More Weird Disrupts Life's Boredoms with Weirdness
Illness-Centric Public Education Campaigns
HHS is Launching the 'Risk Less. Do More' Campaign
Hilarious Fandom Cheese Campaigns
Beecher’s Handmade Cheese Launches First-Ever Paid Ad Campaign
Empowering Mental Health Football Ads
adidas Debuts Short Film 'You Got This'
Influencer Management Tools
Ogilvy Offers a Safety and Risk Management Tool for Marketing Brands
Celebrity-Backed Fragrance Ads
Axe Targets Generation Z with its New Star-Studded Campaign
Refreshing Cherry Beer Labels
Matilda Bay Brewery Debuts New Packaging for Tainted Love Beer
Queer Storytelling Sculptural Lights
Leo Maher Designs the Something Sticky Series of Lights
Cheeky Seltzer Campaigns
NÜTRL Vodka Seltzer & Chloe Fineman Team Up for "Keep It Tasty" Campaign
Athlete-Backed Mental Health Campaigns
The Love, Your Mind Campaign Aims to Support Mental Health
Expansive Rebranding Initiatives
MysteryVibe Goes Beyond Sexual Health and into New Markets
Disruptive Hairstyling Campaigns
Bed Head's The Lab of Life Breaks the Fourth Wall
Deserted Island Billboards
Silk & Spice Set Up a Billboard for Fans to Go and Find
Cosmetic Branding Design Initiatives
The AmLactin x Kerasal #UnsexyDesignChallenge is Cheeky
Car Safety-Promoting PSAs
The Ad Council and NHTSA Have Launched a New Never Happens Campaign
Billboard-Transformed Tent Shelters
Wunderman Thompson Morocco Creates the Life-Saving Outdoors
Crime Safety Sports Campaigns
Arsenal Launches the No More Red Campaign to Prevent Youth Violence
Spontaneity-Inspired Liqueur Campaigns
Casa Redondo Strategically Relaunches the Safari Brand
Mosquito Safety Campaigns
Mosquito Joe Launches the Beat the Bloodsuckers Campaign
Children's Illustrated Book Campaigns
The 'One in 100' Initiative Spotlights the Medically Complex
Debunking AI Apps
BSBot Helps Publicis Clients Tell the Truth About AI from Fiction at Cannes
Mobile Device Addiction Campaigns
The Women's Brain Health Initiative Highlights a Growing Concern
Classic Ad Campaign Revivals
Seagram's 7 Crown is Reviving Old Ads for Its New Campaign
Social Good Brand Practices
Dignity Coconuts Positions Itself to Combat Human Trafficking
Love-Centric Public Service Announcements
Ad Council & R/GA Debut the Love Has No Labels Campaign
Provocative Eco Screensavers
Planet-Saving Screen Savers Encourage Switching Off Devices
Sexual Wellness Product Launches
Head South Radio Releases Its Own Line of Wellness Products
Haunting Tech Safety PSAs
The Canadian Centre for Child Protection Releases 'The Horse'
Blood Center Campaigns
Markham Yard Releases the Blood Center Campaign to Inspire Donations
Health Awareness Retail Promotions
This Superdrug Sexual Health Week Promotion Offers Discounts
Safety-Oriented Social Tools
Instagram Aims to Protect Vulnerable Teens with its New Safety Update