Lately, Hollywood has been buzzing about maternity; from the highly-talked-about Mariah Carey pregnancy to Alicia Keys and Swizz Beats, it's clearly baby season. The best part about celebrity pregnancies are, of course, the maternity wear. From bun-in-the-oven Halloween costumes to punk pregnancy fashion, there's always a way to doll up those adorable baby bumps.
Implications - Pregnant celebrities gained viral fame in the past few years for flaunting their bun in the oven, and designers responded by creating chic maternity fashion and hip baby gear for style-savvy parents. Companies can take advantage of this opportunity by creating maternity apparel that's seasonally appropriate, flattering and indicative of the latest style cues.
23 Hot Maternity Fashions
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Halloween Costumes Ideas For Pregnancy
Accessorizing Baby Bumps
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Hip Maternity Styles
Gwen Stefani Pregnancy Fashion
20
Maternity Body Mods
Tayla Johnston is a Beautifully Inked Mother-to-Be
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Punk Pregnancy Fashion
Mamasan Maternity Lets You Keep Your Edge
18
Celeb Maternity Wear
Heidi Klum 'Destination Maternity' Line Features Designs for Pregnant Women
17
Convertible Maternity Clothing
The Marisol Rodriguez 'Skin' Collection Expands as Baby Grows
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Stilettos During Pregnancy
Moms-to-be Refuses to Step Away from the Stylish Footwear
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Maternity Footwear
Nicolas Winograd's 'Piel' Pregnancy Shoe Aids Moms-to-Be
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Mommy Makeovers
The Rise of Post Pregnancy Surgery
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Badass Baby Gear
Urban Baby Runway Offers Options for Hip Parents
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Maternity Aerobics Fashion
American Apparel Makes Baby Bumps Stylish in Spandex
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Clever Crafter Maternity Tees
Etsy's MuthaCrafter Proclaims Special People Skills
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Ultrasound Maternity Shirts
Announce Your Pregnancy In Style
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Multifarious Maternity Wear
The Hayley Starr Fancy Dress Can Be Worn 110 Ways
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Pregnancy Pacts
17 Knocked Up Teenagers in One High School
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Bun in the Oven Disguises
The Darth Vader Pregnancy Costume is Super Nerdacious
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Faking Pregnancy
Miss Karla Padded Evening Dress Gives You a FUPA on Purpose
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Designer Maternity Fashion
Christian Siriano for "Moody Mamas"
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Recycled Maternity Pants
Denim Therapy Revitalizes Old Jeans for Expecting Mothers
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Quirky Pregnancy Looks
'Tees By E' Make Maternity Fun for Fitness-Loving Moms
2
Mom-Worn Baby Hammocks
Hostling Slings
1
Mother To Be Countdown Pins
Show The World How Pregnant You Really Are
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Pink-Adorned Fashion Lines
Forever 21 & Mattel Collaborate on the Next Forever 21 x Barbie Line
Limited-Edition Festival Fashion Collections
Forever 21 Partners with Bunny Zingler & Rolling Loud
Spooky Infant Essentials
Hello Bello and Beetlejuice Collaborate on Limited-Edition Diaper Designs
Retro Shapewear Swimsuits
Bumpsuit's Shapewear Swim Sculpts and Supports the Body
Doll-Themed Fashion Collections
Bloomingdale’s Celebrates the Barbie Movie with New Capsule
Doll-Themed Movie Fashion
The Zara x Barbie Collection Features Iconic Styles
AI-Influenced Fashion Campaigns
Heaven by Marc Jacobs Fall 2023 Stars Bella Hadid
Artist-Inspired Athletic Wear Collections
Hyba Activewear Partners with Michelle Hoogveld
Back-To-School Disney-Inspired Fashion Lines
The Forever 21 x Disney Capsule is Highly Anticipated
Nostalgic Luxury Sleepwear
The Barbie x Karen Mabon Collection Shares Stylish Retro Prints
Summer-Ready Fashion Collections
Hey Harper is Unveiling Its New Summer Collection
Boho-Chic Fashion Collections
Sophie & Hailee Boasts a Stylish Fashion Range for the Fall Season
Bridal Shapewear Campaigns
The SKIMS Wedding Shop Shares Bridal Intimates, Loungewear & More
Festival-Ready Fashion Rentals
The Festival Closet by IHG x Pickle Lets Guests Rent Looks for Free
Limited-Edition Film-Inspired Apparel
Aerie Launched a Wicked Collection Featuring Thematic Colors
Soda-Branded Sweatsuit Merch Lines
poppi Launched a Stunningly Playful & Stylish Sweatsuit Line
Reinvented Normal Clothing Silhouettes
Hed Mayner's Spring/Summer 2024 Boasts Unexpected Detailing
Collaborative Lifestyle Streetwear
GAP and Madhappy Join Forces to Create Mad-GAP-py
Surplus Fabric Childrenswear
The Remake by Burberry Repurposes Excess Fabrics and Yarns
Celebrity-Led Luxury Handbag Campaigns
BALENCIAGA and Kim Kardashian Join Forces
Festive Fashion Statements
Buffalo Jeans Unveils 2023 Holiday Collection
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Kidult Baby Shoes
MSCHF's Super Baby Collection Supersizes Chunky, Colorful Footwear
One-Piece Adult Outerwear
The New 'Puffer Chubbsie' is Making Winter Fashion More Interesting
Chic Activewear Collections
Sophie & Hailee Offers a Capsule for Fitness and Everyday Activities
Sci-Fantasy Fashion Collections
Forever 21 and Netflix Draw Inspiration from Rebel Moon
Bold Fashion Runway Statements
Madre Natura Introduces The Last Season Collection
Sustainable Luxe Spring Fashion
Stella McCartney Presents a New Capsule for the SS24 Season
Practical Apparel Capsules
Hikesity Debuts its Technical Apparel, Influenced by Eastern Design
Motherhood Cereal Boxes
Special K's Special for a Reason Debuted a Limited-Edition Box
Sporty Visual Fashion Campaigns
PUMA and NOAH Join Forces on a New Sporty Campaign Series
Runway-Inspired Fashion Dolls
New York Fashion Week Designs Inspire the L.U.V. Fashion Doll Styles
Retail-Based Pop-Star Takeovers
H&M and Charli xcx Host a Surprise Event at Times Square
Premium Baby Carrying Collections
CALPAK is Unveiling its New Baby Diaper Bag Collection
Futuristic Shapewear Ads
Skims' First-Ever TV Ad, Skims Lab, Stars Kim Kardashian in Every Role
Modern Women-Exploring Luxe Fashion
The Fendi SS24 Series was Unveiled on the Runways
Fashionable Technical Sportswear
Stella Mccartney's 2024 collection Offers Sporting Excellence
Vibrant Children's Fall Fashion
nununu Recently Launched Its Fall 2023 Capsule & Its Eye-Catching
Fashion-Forward Baby Lines
Huggies is Unveiling its First Babywear Line for Australian Consumers
Star-Studded Luxe Fashion Campaigns
Alexander McQueen Presents its Dramatic FW23 Campaign
Inclusive Fashion Runways
The Runway of Dreams Foundation Returns for New York Fashion Week
Celebrative Holiday Apparel Campaigns
Old Navy Unveiled 'Love is in the House'
90s Toy-Themed Fashion
The Cakeworthy x Furby Collection Pays Tribute to a 90s Sensation
Festive Cartoon Diapers
Hello Bello Launched Grinch-Themed Diapers and Infant Essentials
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
Celebratory Disney-Inspired Collections
Forever 21 Celebrates Disney's 100th Anniversary
Modern Parenting Solutions
KeaBabies is Sustainable Solutions for Modern Parenting Challenges
Period-Inspired Fashion Capsules
Nadya Okamoto Partnered with Chnge on an Exclusive Apparel Line
Proportion-Exploring Mystical Menswear
Alexander McQueen Presents His Intricate SS24 Collection
Musician-Fronted Luxury Fashion Campaigns
Jacquemus Launched a Campaign Featuring Bad Bunny
Bubble-Shaped Cribs
The Luxurious Bubble Baby Bed Gently Rocks Little Ones to Sleep
Reggae-Inspired Spring Fashion
Nicholas Daly Presents the Reggae Club Capsule for SS24
Festive Bridal Accessory Lines
Funky Junque Embraces the Most Exciting Parts of Wedding Planning
Limited Edition Diaper Prints
The Honest Company Blends Style and Practicality
Fall-Ready Denim Campaigns
Pacsun Launched Its Interactive Better in Baggy Denim Campaign
Autumnal Model-Approved Loungewear
Hackett London & David Gandy Wellwear Introduced a New Range
Children-Catered Luxe Festive Collections
The New Louis Vuitton Holiday Capsule is Made for Kids
Affordable Maternity Pillow Products
Regalo Baby Unveils Two New Maternity Pillows on Amazon
Artful Dramatic Spring Fashion
HARRI Presents CHAPTER THREE: TEXTURE & MOVEMENT for SS24
Mom-Targeted Matching Labor Outfits
PatPat Launched a Line of Matching Labor and Delivery Outfits
Juxtaposed Workwear Campaigns
The Aritzia Babaton Fall 2023 Collection Stars Pamela Anderson
Auto-Branded Baby Gear
Nuna Partnered with Bmw for a High-Quality Baby Gear Collection
Everyday Parenting Products
KeaBabies New Products are Parent-Friendly
Maturity-Inspired Fashion Campaigns
Kachorovska Recently Launched Its Fall/winter 2023-24 Campaign
Celebrity-Designed Street Fashion
Victoria Beckham Partners with Mango on a New Collection
Post-Partum Meal QSR Campaigns
Burger King Captures a Special Moment with Bundles of Joy Campaign
Ultra-Stylish Tween Clothing Collections
Hayden Girls Offers a Diverse Range of Tween Clothing
Mother-Specific Self-Care Kits
The Honest Company Offers the Relaxing Self-Care Gift Kit
Socialite-Inspired Toy Dolls
Bratz Adds New Red Carpet Styles to its Kylie Jenner Collection
Versatile Maternity Capsules
Savage X Fenty Releases a Maternity Collection Inspired by Rihanna
Summer-Ready Toy-Branded Clothing
The Mattel Barbie Film Merch Collection is Expansive
Dynamic Fall-Centric Fashion Shows
JORDANLUCA Unveils FW24 During Milan Fashion Week
Provocative Pre-Fall Fashion
Natasha Zinko Unveils the BACK 2 CAMP Capsule for Pre-Fall
Cooling Pregnant Fashion Lines
Ingrid + Isabel Ensures Comfort & Style with the Cooling Collection
Empowering Fitness Campaigns
Planet Fitness Dubbed Megan Thee Stallion "Mother Fitness"
Celebrity-Backed Activewear Lines
Fabletics Debuts an Activewear Collection with Khloe Kardashian
Contemporary Loungewear Pieces
Kylie Jenner's Fashion Label Khy Debuts a New Loungewear Collection
Glamorous Maximalist Couture
Valentino Haute Couture Fall Winter 2023/2024 Had Big Accessories
Inclusive Bewitching Capsules
Unique Vintage Introduced a Hocus Pocus Apparel Collection
Sponsored Post-Birth Meals
Grubhub's Special Delivery Treats New Moms to the Meal They Dreamed of
Wearable Blanket Hoodies
Bedsure's Full Zipper Series Transforms into Coats, PJs and More
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Gamified Custom Kidswear
Supermix Studio Empowers Kids to Create Their Own Apparel & Accessories
Affordable Pregnancy-Friendly Kits
The Honest Company's Pregnant + Pampered Set is Comprehensive
Workwear-Inspired Fashion Collections
The Fendi Spring/Summer 2024 is Chic and Ultra-Functional
Comfortable Pregnancy Nighties
Ingrid+isabel's Restful Nightie is Available in Taupe Color
Mother-Themed Hat Designs
Mother Hats Offers Stylish Headwear and Empowerment
Luxe Spring-Centric Bold Fashion
The Marni Spring/Summer 2024 Capsule is Full of Bright Looks
Artist-Crafted Upcycled Fashion Collections
Noel Mercado Launches the 'Earth Tones' Capsule
Mom-Focused Luxury Fashion Lines
Stuart Weitzman & Sofia Richie Grainge Debut the Sofia Collection
Stigma-Breaking Motherhood Billboards
Molly Baz and Bobbie Send a Message of Empowerment
Fashion-Forward Tennis Sweaters
L’Oeuf Poché Offers Chic Modern Activewear
Retro Italian-Inspired Fall Fashion
Martine Rose's FW23 Collection is Sexy, Very Sexy
Viral Oversized Waistband Hoodies
Unfinished Apparel Aims to Support Mental Health Awareness
Sustainable Bikini Fashion Shows
Space Swap Promotes Eco-conscious Fashion with Its Fashion Show
Heat-Retaining Shapewear
The Popilush Redtag Collection Features Coffee Charcoal-Infused Fibers
Cheerful Spring-Ready Collaborative Fashion
Diane von Furstenberg Works on a Capsule with Target
Ancient Mythology-Inspired Fall Fashion
Endless Joy Presents its Capsule for the FW23 Season
Girlhood-Inspired Clothing Drops
Peachy Den's 'Sweet Cheeks' Collection Pays Homage to Girlhood
Celebrity-Founded Fashion Brands
Kylie Jenner Unveils Her Debut Fashion Brand Called Khy
Elevated Maternity Collections
Pharmedoc is Elevating Maternity Comfort with Innovative Products.
Romantic Narrative-Inspired Fashion
Edward Cuming Unveils a New Capsule for the SS24 Season
Pop Star-Inspired Holiday Dolls
Mattel Presents a Festive Mariah Carey Barbie Doll
Complimentary Footwear Giveaways
Wildling Recognizes the Toll of Foot Changes During Pregnancy
Mom-Approved Baby Clothing Lines
The Maybe Baby Collection is Exclusively at Boots in the UK
Multifunctional Diaper Bags
The KeaBabies Diaper Backpack is Stylish and Affordable
Revived Nostalgic Puffer Jackets
Baby Phat is Bringing back its Iconic Puffer Jacket
Model-Inspired Fashion Collections
The Partnership Between BOSS and Naomi Campbell is Significant
Unpredictable Spring-Centric Fashion
Y/Project Presents a Look at its New Capsule for SS24
Pregnancy Support Communities
Aware.ai Pregnancy App Connects Moms with Communities and Resources
Safe Sleep-Enhancing Baby Bodysuits
Huggies Advocates for Safe Sleep Practices for Infants
Functional Militaristic Fall Apparel
maharishi Presents its New Campaign for the FW23 Season
British Highway-Inspired Fall Fashion
JORDANLUCA Presents a New Capsule for the FW23 Season
Comfort-Focused Maternity Pants
Vitality Has Updated Its Cloud II™ Maternity Pant
Optimized Baby Onesizes
Tabeeze's Bottom-Up Bodysuit Makes Changing Babies Easier
Modern Baby Apparel Lines
Gerber Childrenswear Launches Modern Moments™ by Gerber® Lifestyle Brand
AI Maternity Photoshoot Apps
Maternity Photoshoot Saves Mothers Time and Money
Unpredictable Fashion Collections
Our Legacy Debuts Its Spring 2024 Line, Titled 'Snow in April'
Platform-Enabled Baby Registries
Etsy Launches a New Baby Registry Feature for Parents
Designer-Approved Western Apparel
Dapper Dan Debuts a New Spring Collection with GAP
Size-Inclusive Summer Fashion
Hayden LA's Summer Staples Boast Whimsical Floral Patterns
Indian Baby Care Debuts
Lifelong Online is a New Indian Baby Care Brand for Young Parents
Grande Shimmeering Runway Shows
Saint Laurent Presents its Summer 2024 Womenswear at PW
Festive Eco-Friendly Apparel
EarthyTweens Offers Up a New Clothing Capsule for the Holidays
Supportive Maternity Shapewear
Shapermint's Maternity Collection Comforts Throughout Motherhood
Contemporary Workwear-Inspired Fashion
Madhappy Debuted Its Utility-Focused Pre-Fall 2023 Range
Pregnancy Wellness Plans
MyFitnessPal's Eating for Pregnancy Plan Supports Expectant Moms
Bear-Themed Baby Lines
H&M's New Baby Collection Features the Iconic Paddington Bear
Sleek Seasonally Transitional Fashion
The Latest Collection by Drake's Prepares for Fall
Retailer-Backed Maternity Capsules
Monica and Andy Launches a New Maternity Collection at Walmart
Growth-Inspired Spring-Ready Fashion
FACETASM's Coming of Age Capsule Readies for SS24
Intimate Maternity Clothing Capsules
Embrace Debuts in Canada with its Maternity & Postpartum Line
Culturally Influenced Baby Apparel
Isla and Mimi Made a Baby Collection Using Indigenous Artistry
Wedding Day Emergency Kits
The Stylish Bride Aims to Alleviate Wedding Day Anxieties with This Kit
Celebrity-Backed Outdoor Apparel
Martha Stewart Debuts an Apparel Line with Tractor Supply Company
Maternity Support Belts
Keababies' Maternity Support Belt Aids New and Soon-to-Be Moms
Maternal Healthcare Capsules
CARiNG Pharmacy Celebrates 30 Years with Launch of 'Mom & Cutie' Line
Organizational Convertible Baby Bags
MOOV Offers Convertible Bags to Fit Your Lifestyle
Social-Based Pregnancy Tools
Peanut Introduces New Pregnancy Tracking Features for its Social Site
Viral Baby Hotel Partnerships
The Four Seasons Hotel Partners a Viral Baby for a Weekend