Christian Siriano for "Moody Mamas"
Karen Yakymishen — August 20, 2008 — Fashion
References: moodymamas
Project Runway season 4 winner, wee Christian Siriano, is channeling his inner baby by designing a maternity collection that will debut in Spring 2009. He has teamed up with the founders and designers of Moody Mamas, Marta Abrams and Elise Rosemarin.
Christian's feminine cuts should fit right in with the Moody Mamas existing collection, which can be found on their website, www.moodymamas.com.
*Author's note: It is best advised to enter into this website calmly, as it isn't the most user-friendly website, and the shade of pink tends to churn the stomach into something fierce. I also recommend skipping over their blog, unless you enjoy reading from a dog's perspective (which I do not).
The Moody Mamas' gals may not have children of their own, but they did enough research through OB-GYNs, baby groups and lamaze classes (they still offer those? I thought they caused women to hyperventilate during labor).
The research was not done in vain: the current Moody Mamas' collection is tasteful, in black, soft blue, pink and white, with simple, feminine cuts and soft floaty fabrics. Young Christian should fit right in by the looks of his sketches, and hopefully move fashion past the glorified muumuu-esque maxi dresses that seems to be so popular in young, pregnant Hollywood.
Christian's feminine cuts should fit right in with the Moody Mamas existing collection, which can be found on their website, www.moodymamas.com.
*Author's note: It is best advised to enter into this website calmly, as it isn't the most user-friendly website, and the shade of pink tends to churn the stomach into something fierce. I also recommend skipping over their blog, unless you enjoy reading from a dog's perspective (which I do not).
The Moody Mamas' gals may not have children of their own, but they did enough research through OB-GYNs, baby groups and lamaze classes (they still offer those? I thought they caused women to hyperventilate during labor).
The research was not done in vain: the current Moody Mamas' collection is tasteful, in black, soft blue, pink and white, with simple, feminine cuts and soft floaty fabrics. Young Christian should fit right in by the looks of his sketches, and hopefully move fashion past the glorified muumuu-esque maxi dresses that seems to be so popular in young, pregnant Hollywood.
Trend Themes
1. Designer Maternity Wear - The trend of designer maternity wear is on the rise, creating an opportunity for designers to offer stylish and fashion-forward clothing options for pregnant women.
2. Collaborations with Maternity Brands - Collaborating with maternity brands like Moody Mamas can lead to new and innovative designs in the maternity wear industry.
3. Expansion of Fashion Into Maternity - As seen with Christian Siriano's maternity collection, there is an opportunity for fashion brands to expand into the maternity wear industry and offer fashionable clothing options for pregnant women.
Industry Implications
1. Fashion Design - Fashion designers can explore the maternity wear market and innovate the industry with their unique designs and styles tailored to pregnant women.
2. Maternity Wear - Maternity wear brands can collaborate with designers and create innovative collections that merge fashion and practicality for pregnant women.
3. E-commerce - E-commerce businesses can focus on providing a user-friendly platform for purchasing maternity wear and offer a wider range of options for pregnant women.
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