The eyelash innovations in this cluster are absolutely amazing. Nothing tells someone to come hither in a non-verbal way more effectively than a pair of beautiful batting eyelashes. Not only do these eyelash innovations have solution to grow your lashes but there are many techniques here to help them pop.
Telling that hottie from across the room that you're into him without a word is no longer a problem. Yet, some of these other eyelash innovations may attract that guy standing to him as well!
30 Eyelash Innovations
From Rainbow Eyelashes to FDA-Approved Lashtastic Drugs:
Luisa Amanda Gomes — Mar 19, 2010 — Fashion

30
Feathered Fantasy Eyelashes

29
Diamond Eyelashes

28
Paper Eyelashes
Paperself Has Your Eyes Featuring the Chinese Art of Paper Cutting
27
Enormous Eyelash Drug
Bimatoprost
26
Magnificent Manga Makeup
Anime-Inspired Cosmetics & Extreme Makeup
25
Eyelash Boutiques (FOLLOW-UP)
Tokyo Lash Bar Reaches America
24
Long False Eyelashes
Famed Japanese Blogger Sets Her Own Style
23
Dotted Eyeliner
'Colorized' by Laura Vanagaityte Shakes Up Your Standard Beauty Routine
22
Gold Leaf Eyelashes
Stunning Ways to Accent Your Peepers at Tokyo Lash Bar 2009
21
Customized Fake Eyelashes
Beauty Lashes Out
20
Personalized Faux Eyelashes
Artistic Lash-Cutting for Beautiful Eyes
19
UV Eye Lashes
Manic Panic Accessory for Terror Eyes
18
Lace Eyelashes
Shu Uemura Tokyo Lash Bar 2008
17
Rainbow Eyelashes
Bright, Over-the-Top Styling From Fred Butler
16
LED Eyelashes
Designer Soomi Park Puts a Twinkle in Your Eye
15
Paper Clip Eye Lashes
Viktor & Rolf and Shu Uemura's Costume Eyelashes
14
Long Lower Lashes
Michael Clough's Photography Features Feathery Eye Fringe
13
Technicolor Glitter Lashes
The Vogue UK ‘Private Dancer' Editorial
12
Heated Eyelash Curler
Gadget for the Hardcore Beauty Queen
11
Eyelash Fabric
Lashtastic Patterns Hit Runways for Fall 2009
10
Bright Butterfly Eyelashes
Lily Alden's Makeup is a Manga Masterpiece
9
Spider Leg Eyelashes
Amalyshev Malyshev Turns the Ordinary into the Extraordinary
8
FDA-Approved Lashtastic Drugs
Grow Longer Eyelashes with Latisse
7
Mink Eyelashes
Aira Cosmetics Produces PETA-Unfriendly Eye Fringe
6
Origami Eye Lashes
Gareth Pugh Goes for Geometric Makeup for Spring/Summer 09
5
Grow Your Eyelashes
Jan Marini Age Intervention EyeLash
4
Eco-Friendly Mascara
Green Makeup Makes Josie Maran Cry
3
Eyelash Jewelry
Unique Eyecessories by Stephanie Simek
2
High Tech Mascara
The Lancome Oscillation
1
Fossilized Fake Eyelashes
‘Relics' Amber Exhibit Predicts Future Findings
Related Ideas
Summery Streaming Series Cosmetics
KISS x The Summer I Turned Pretty Products Celebrate the Series
Makeup-Themed Dog Toys
Rare Beauty Introduces Playful Dog Toys Inspired by Its Makeup
Undereye LED Patches
The Omnilux Mini Eye Brightener Delivers Targeted Care to Delicate Skin
Cosmetic-Toting Tumblers
The e.l.f. Cosmetics and Stanley Collab Introduces Lip Oil Holders
Marshmallow-Inspired Beauty Collabs
Jet-Puffed & Taste Beauty Made Eye Gels & Scented Face Masks
Retro Mascara Kits
Maybelline's Sky High Mascara PR Kit is Styled Like a Brick Cell Phone
AR-Powered Vending Machines
Snapchat and L’Oréal Made a Gamified Lens to Share Refillable Haircare
Nano-Pulsing Beauty Devices
upLift 5 Features Technology Inspired by NASA Research
Olympian-Approved Makeup Products
Team USA Olympians Partnered to Promote L’Oréal Paris Cosmetics
Mood-Lifting Neurocosmetics
Loya's Formulas Address the Physical & Emotional Impacts of Ageing
Lightweight Hybrid Lip Products
Maybelline New York Introduced the 'Lifter Glaze Lip Balm'
Multi-Sensory ASMR Experiences
Valentino Beauty's Dubai Airport Pop-Up Featured Gilded Visuals
Whimsical Series-Inspired Cosmetic Collections
ColourPop Introduces a Stranger Things Collection
Candy-Inspired Holiday Collections
Linda Farrow Unveils Candy-Inspired Holiday Collection
Assistive Beauty Systems
L'Oréal SYNC Makes Applying Makeup More Enjoyable & Accessible
Red Light Treatment Hats
HigherDose's Red Light Hat Supports Scalp and Hair Health on the Go
At-Home Beauty Tech Pop-Ups
Ulike Hosted its 'Endless Summer Pop-Up' in Santa Monica
3-in-1 Microcurrent Devices
The NuFACE FIX MicroWand Enhances Eyes and Lips, and Blurs Fine Lines
One-Step Glimmer Eyeshadows
Revlon Glimmer Liquid Shadow Adds Dazzling Shimmer to the Eyes
Psychodermatology Lip Products
Eyeam's Love Language Lip Bloss Turns Gloss into a Self-Love Tool
Expansive Body Care Lines
Kiehl’s Launches Intimate Care Category 'Kiehl’s Personals'
Beauty Innovation Contests
Estée Lauder Launches The Catalysts Program
Ultra-Efficient Vision Care Solutions
Eyebot Uses AI-Powered Technology to Expediate Eye Exams
Nail Polish Brand Expansions
Nails.INC Polishes Rollout into Canadian Retail Stores
Accessibility Beauty Bundles
The e.l.f. Cosmetics 'Beauty For Every Eye' Bundle is Limited-Edition
Virtual Beauty Speakeasies
e.l.f. Cosmetics' Virtual Luxe Lounge Offers an Exclusive Experience
Microalgae-Infused Mascaras
Oceanly Lash Serum Mascara is Clean and EWG Verified
Collaborative Collection Expansions
Hard Candy and Girl Scouts Bring Back Their Sweetest Collab
Gem-Toned Eyeliners
NYX's Vivid Rich Mechanical Pencil Vault is Available in 12 Shades
90s-Style Cosmetic Cases
e.l.f. Cosmetics x Caboodles and Laurel DeWitt Created a New 'It Bag'
Silent Drama Campaigns
Lancôme's Hypnôse Drama Mascara Campaign Shares Smile-Boosting Secrets
Longwear Liquid Eyeshadows
Florasis Launches Infinite Blossom Collection with 12 Versatile Shades
All-Asian Beauty Campaigns
Maybelline Face the Difference Features 40 Asian Pacific Trailblazers
Express Beauty Festival Activations
Festival-Goers Can Experience imPRESS NO GLUE at Governors Bar
Berry-Hued Mascaras
Clinique's Viral Black Honey Shade Inspired New Limited-Edition Products
Collaborative Date-Ready Cosmetics
E.l.f. Beauty Unveils the New Collaboration with Tinder
Jelly-Inspired Primers
e.l.f Cosmetics Brings Back Its Limited-Edition Jelly Pop Primer
Creativity-Inspiring Kids Campaigns
Cra-Z-Art Inspires Young Creative Beauty-Focused Campagn
Eye Makeup Product Releases
Yves Rocher’s Botanical Eye Essentials Channel Spring Beauty
Customizable At-Home Nail Solutions
KISS Products Inc. Has Introduced Its Spring 2025 Lineup
Next-Gen Eye Treatments
Estée Lauder Debuts the 'Advanced Night Repair Eye Lift + Sculpt'
Telenovela-Inspired Makeup Campaigns
The 'Descubre e.l.f.ecto' Campaign is Launching in Mexico
Melting Lip Balms
e.l.f. Cosmetics Has Introduced Its Glow Reviver Melting Lip Balm
Multi-Tasking High-End Lip Balms
Yves Saint Laurent's Buttery Lip Balm Delivers a Powerful Glow
Tween Beauty Sticks
Talomi's Plant-Based Multi-Sticks Add Color to Eyes, Lips & Cheeks
Vibrant Pride Month Makeup
The Makeup Revolution Beam Bright Rainbow Highlighter is Easy to Use
Adaptive Lip Plumpers
Too Faced's Lip Injection Lip Blush Takes After a Cosmetic Procedure
Innovative Nail Product Collections
Le Mini Macaron Has Recently Unveiled Several Nail Products
Makeup Vending Machines
Irá Booth Offers On-the-Go Makeup with Style and Technology
Multipurpose Beauty Booster Campaigns
The Many-Trick Pony Features a Horse Voiced by Rebecca Black
Sports-Fan-Inspired Beauty Campaigns
e.l.f. Debuts its ‘eyes. lips. face. fandom.' Campaign
Transformative LED Face Masks
The Aesthetic Skin LED Face Mask is Plastic Surgeon-Approved
Color-Centric Makeup Experiences
e.l.f Beauty's color e.l.f.nalysis Suggests Flattering Shades
Multi-Therapy Eye Masks
Solawave's Eye Recovery Pro Lifts & Tones the Eye Area in Three Minutes
Fashion Dolls-Inspired Cosmetics
ColourPop and Bratz Introduce the Girls Nite Out Collection
Dermatologist-Approved Products
Musely Launches Two New Prescription-Grade Serums
In-Store Beauty Bars
Walmart Beauty Bars Help Customers Discover Products & Test Samples
Glossy Gel Lip Liners
MAC Cosmetics' Lipglazer Glossy Lipliner is Lightweight & Plumping
Non-Invasive Hair Regrowth Tools
The Original LaserCap is the Future of Non-Invasive Hair Regrowth
Artful Precision Eyeliners
Japanese Calligraphy Inspired Haus Labs' Clear Cut Liquid Eyeliner
High-Performance Cosmetic Lines
Clariant Introduces a New Collection of Personal Care Products
Innovative Mascara Applicators
Cleo Represents a Departure from Conventional Mascara Applicators
Sunset-Inspired Blushes
MAC Cosmetics' Strobe Beam Liquid Blush Comes in Warm Reds, Mauves & More
Biotech-Enhanced Mascaras
Haus Labs' B Structural Mascara Features Vegan B-Silk
Gen Z-Inspired Hair Gems
blinger's Gem Z Collection Instantly, Effortlessly Adds Sparkle to Hair
Inclusive Eye-Makeup Collections
Live Tinted Debuts its Ophthalmologist-Tested 'Legacy Collection'
MUA-Approved False Lashes
Velour X CGonzalez Team Up to Launch Celeb-Inspired Lash Clusters
Customization-Friendly Nail Art Products
The essie nail art studio Elevates DIY Nail Art
Multitasking Lip Liners
The Travel-Ready Tower 28 OneLiner is for Lips, Eyes and Cheeks
Dual-Benefit Lash Primers
blinc's Curling Tubing Primer Prolongs Lash Lifts, Tints & More
Beauty Tech Initiatives
L’Oréal Brings Big Bang Beauty Teach Innovation Program to Northern Asia
Grip-Friendly Mascaras
LASHSCAPE by TILT Got the Arthritis Foundation’s Ease of Use Certification
Hydrating Non-Sticky Glosses
Lifter Gloss Honey'd Shades are Sweetly Colored and Scented
High-Impact Eye Crayons
Half Magic's Sparklestik Eye Crayon Creates Bold Looks with a Swipe
Under-Eye Gel Patches
Omy Lab’s Instant-Lift™ Eye Patches Brighten and Hydrate in Minutes
Long-Wear Stage-Proof Eyeliners
KimChi Chic Beauty Launched Its New StageProof Eyeliners
Inaugural Clean Beauty Mascaras
goop Beauty FeatherLash Lifting Serum Mascara is the Brand's First
Illuminating Multipurpose Makeup
These New Makeup Revolution Products Come in Three Variants
Balayage-Inspired False Lashes
Ardell Beauty's Balayage Wispies Pair Contrasting Streaks
Gentle Mascara Removers
Kill Lash Mascara Remover Effectively Removes Stubborn Makeup
Length-Extending Mascaras
RevitaLash Cosmetics Unveils its Length Define Tubing Mascara
Lash-Lifting Statement Mascaras
Pupa Milano's Vamp! Mascara Lash Extender is Long-Lasting
Hair Gem Stylers
Hally's Patent-Pending Gem Pen Brings Bedazzling to a New Generation
Long-Lasting Eyebrow Mousses
Maybelline Introduced its 'Superfluff Brow Mousse'
Laser Therapy Hair Caps
The Capillus Laser Therapy Cap Promotes Thicker, Healthier Hair
3-in-1 Brow Enhancers
Subtl Staks' Multi-Benefit Brow BFF Fluffs, Fills and Freezes Brow Hair
Beauty Innovation Funds
L’Oréal's Inclusive Beauty Fund Recipients Were Announced
Extra-Glossy Lip Oils
The 'Glow Reviver Lip Oil Glimmers' Feature Five Sparkly Shades
Influencer-Led Mascara Campaigns
Milani Cosmetics and The Lipstick Lesbians Struck a Partnership
Efficient Lash-Enhancing Products
Babe Original Recently Debuted Its New Renewing Lash Serum
Portable Flyaway Wands
Kitsch's Styling Taming Wand Smooths Frizz and Controls Stray Hair
Cosmically Inspired Haircare
Super Nova Hair Care Shares Stellar Treatments and Styling Essentials
Volume-Focused Mascara Campaigns
Christian Dior Presents Its Diorshow Overvolume Mascara Campaign
Eyeshadow-Liner Hybrids
Indu's Blendable LiquidEyes Encourage Experimentation
Affordable Holiday Beauty Sets
Babe Original Debuts Exclusive Holiday Gift Sets
Self-Adhesive Lash Clusters
Velour Beauty Introduces the Self-Stick Lash Clusters Collection
At-Home Nail Solutions
KISS Debuts Professional-Grade LED Gel Extension System
Space-Inspired Scented Hairsprays
SexyHair's Spray & Play Harder Elevate Consumer Styling
Ultra-Flexible False Eyelashes
V by Velour Delivers the Features Gen Z Beauty Consumers Desire
Value-Minded False Lash Packs
KISS Falscara Value Packs Come in Two Options
Multifunctional Mascara Collections
Texen Beauty Partners’ Moon Collection Enhances Lashes & Brows
Cream Eyeshadow Shade Expansions
RMS Beauty’s Cashmere Matte Eyelights Bring Effortless Elegance
Whimsically Witchy Cosmetic Collections
The KISS Wicked Collection is Limited-Edition
Recontouring Lip Glosses
Lip Flip Shimmer Gloss is Named After a Procedure for Fuller Lips
Diversity-Promoting Beauty Campaigns
e.l.f. Cosmetics Releases a Thought-Provoking Message
Glue-Free Natural-Looking Falsies
The Kiss imPRESS Falsies are Hassle Free and Affordable
Limited Edition Mascara Sets
The Too Faced Better Than Sex Mascara Duo Boasts Full-Sized Mascaras
Smudge-Proof Brown Eyeliners
Blinc Cosmetics Introduces the Brown Tubing Eyeliner
Sleek Lash-Defining Mascaras
Lancôme's Hypnôse Drama Instant Extreme Volume Mascara Defines Lashes
Hybrid Makeup Pens
Annabelle Cosmetics Introduces the Bigshow Multi-Use Eyeshadow Pen
Dramatic Luxury Mascaras
Gucci Beauty Has Unveiled Its Latest Mascara — Le Magnétisme
Dazzling Lipstick Collections
Shiksona Introduces the Chic In The Spotlight Collection
Glitter-Colored Contact Lenses
The FAIRY 1 Day Shimmering Series Features a Hologram Shell
Versatile Multi-Use Cosmetic Pencils
Maybelline New York Introduces Its Color Tattoo Eye Stix
Sparkling Eyewear Designs
Zeelool Recently Launched Its 2025 Sparkling Eyewear Collection
Plant-Powered Neon Mascaras
Ashunta Sheriff Beauty's UV Vegan Mascara Glows in the Dark
Vegan False Lashes
NYX Jumbo Lashes are Made with Clean Ingredients
Pearlescent Sculpting Highlighters
5 Point Lift by ISAMAYA Delivers an Immediate, Needle-Free Lift
Daily Lash Growth Serums
Daily Practice's 'Lash Enhancing Serum' is Powered by Biomimetic Peptides
Unconventionally Colored Mascaras
Addiction Tokyo Makes Mascara in Mustard, Apricot, Plum & Rose
Scalp Care Challenges
NULASTIN's #HairBrushChallenge Spotlights an Award-Winning Scalp Treatment
Amorous Cosmetic Ingredients
GlowCytocin Activates Oxytocin & Recreates the Glow of Being in Love
Clinical Strength Eye Creams
HH Science™ Debuts the Clinical Strength + Clean Instant Eye Lift
Follicle-Fortifying Lash Serums
Nulastin's LASH Follicle Fortifying Serum Features Elastaplex Tech
At-Home Cat-Eye Nail Kits
BTArtboxnails Has Launched the XCOATTIPS® Cat Eye Series
Vitamin E-Infused Lash Primers
MACStack Legit Lift Lash Primer Conditions the Lashes
24 Hour Wear Mascaras
L’Oréal Paris Drops the Voluminous Panorama Mascara for a Smudge-Free Look
Selfie Trampoline Pop-Ups
Benefit's Club Bounce Shares an Immersive Sports-Inspired Experience
Precision Beauty Droppers
Aptar Beauty's NeoDropper Supports Hygienic, Controlled Application
Patch-Style Makeup Products
These Fazit Makeup Patches Come in Two Varieties
Self-Expression Docu-Series
e.l.f. Beauty's Show Your(s)e.l.f Shares Stories of Bold Disruptors
Lightweight Buildable Mascaras
The L’Oréal 'Paradise Big Deal Mascara' is for Sensitive Eyes
High-Performance Eye Brow Gels
Thrive Causemetics Debuts the Liquid Brow Lamination Gel
Curvaceous Contoured Mascaras
The CoverGirl Eye Enhancer 3D Mascara Has a Curved Fiber Brush
Tubing Flake-Free Mascaras
Revolution Beauty Wrap Lash Mascara Comes in Three Shades
Sporty Wig Adhesives
The Wonder Lace Bond Sport Edition Collection Caters to Athletic Women
Volume-Boosting Brow Gels
ABH's Volumizing Tinted Brow Gel Enhances Fullness & Definition
Eye Strain-Reducing Plug-Ins
Blinko Can Improve Eye Troubles with Just a Few Minutes Every Day
Eyelash-Friendly Sleep Masks
The Drowsy Sleep Co Eyelash Protecting Eye Masks are Silk-Covered
Glow-in-the-Dark Prescription Bottles
Glowing Relief Packaging Features Photoluminescent Ink