GlowCytocin Activates Oxytocin & Recreates the Glow of Being in Love
Laura McQuarrie — March 14, 2025 — Fashion
References: clariant & cosmeticsdesign-europe
Being in love is known to give people a fresh-faced, radiant-looking glow associated with the release of oxytocin—"the love molecule"—and GlowCytocin is a first-of-its-kind cosmetic ingredient that recreates the benefits of being in love.
The vegan ingredient of 99.8% natural origin is a blend of glycerin, water, and an extract derived from the bulbs of white hyacinth. As part of a placebo-controlled clinical study of 60 male and female mixed-ethnicity volunteers ages 18 to 65, twice-daily application of GlowCytocin for 28 days visibly and significantly enhanced the look of participants' skin. Beyond boosting luminosity, the ingredient also influenced happiness and positive moods.
At the upcoming In-Cosmetics Global show in Amsterdam, the Swiss-Canadian company behind the innovative ingredient, Lucas Meyer Cosmetics, will launch GlowCytocin.
The vegan ingredient of 99.8% natural origin is a blend of glycerin, water, and an extract derived from the bulbs of white hyacinth. As part of a placebo-controlled clinical study of 60 male and female mixed-ethnicity volunteers ages 18 to 65, twice-daily application of GlowCytocin for 28 days visibly and significantly enhanced the look of participants' skin. Beyond boosting luminosity, the ingredient also influenced happiness and positive moods.
At the upcoming In-Cosmetics Global show in Amsterdam, the Swiss-Canadian company behind the innovative ingredient, Lucas Meyer Cosmetics, will launch GlowCytocin.
Trend Themes
1. Emotional-cosmetics - Beauty products targeting emotional well-being can revolutionize the skincare industry by combining mood enhancement with visible skin benefits.
2. Oxytocin-infused Products - Incorporating oxytocin-mimicking ingredients in cosmetics opens up new possibilities for merging science with beauty care innovations.
3. Plant-based Beauty Innovations - Plant-derived ingredients, like those in GlowCytocin, underscore the potential for natural substances to replicate complex hormonal effects within skincare.
Industry Implications
1. Cosmetic Skincare - The industry stands at the forefront of merging emotional and physical benefits through novel ingredient formulations like GlowCytocin.
2. Natural Ingredients Sector - With a focus on replicating hormonal effects, there's a surge in demand for culturally diverse plant-based cosmetic components.
3. Wellness Beauty - This burgeoning field bridges the gap between personal care and emotional well-being, evolving traditional beauty routines.
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