From Latin America to Saint Lucia, the April 2024 travel trends reveal that wellness-oriented excursions are more popular than ever before.
Though wellness and travel have gone hand in hand for some time now, these kinds of health-themed vacations are becoming increasingly popular and more widely accessible. For instance, Naya Traveler specializes in trips to Latin America that pair rest and wellness with adventure. This business takes all the planning out of the equation for you so all you need to focus on is resting, relaxing, and unwinding.
Of course, wellness-themed travel doesn't always have to mean traveling to an exotic locale. As the April 2024 travel trends reveal, many of these wellness-oriented hotels and reports are popping up right in the U.S. For instance, the Grand Geneva Resort & Spa in Lake Geneva, Wisconsin, just recently introduced its 'Year of Wellness' spa programming, which aims to educate and enhance the well-being of both locals and guests.
Top 40 Travel Trends in April
From Bespoke Mountainside Hotels to Plant-Based Lifestyle Getaways:
Katherine Pendrill — Apr 27, 2024 — World

40
Exclusive Hawaiian Airport Lounges
Hawaiian Airlines Launches a Premium New Lounge at HNL

39
Everyday Travel Suitcases
Victorinox Launches the Airox Advanced Suitcase Collection
38
Textured 60s-Inspired Suitcases
The RIMOWA Hammerschlag Collection Includes Two Pieces
37
Vintage Duty Free Retailers
ARI's Preloved Boutique at Lisbon Airport Encourages Eco Consumerism
36
Outerwear Travel Retailers
Canada Goose Recently Opened its First Location at Frankfurt Airport
35
In-Airport Toy Retailers
Toys R Us is Expanding its Retail Presence with Up to 24 Airport Stores
34
Modular Minimalist Travel Bags
The FIREFLYX Travel Bag is Designed for Frequent Fliers
33
Premium Skincare Amenity Kits
JetBlue's Mint Airline Amenity Kits Feature Multiple New York Brands
32
Luxury Airport Retail Expansions
Schiphol Airport's Lounge 2 Will Feature More Luxury Brands
31
AI-Powered Travel Services
'Kayak' Released a Suite of AI Features and an Intuitive Chatbot
30
Pocket-Sized Travel Kits
The Matador Blackout Sleep Mask + Earplugs is a Traveler's Best Friend
29
Conscientious Luxury Resorts
Fairmont Maldives, Sirru Fen Fushi Champions Sustainability
28
Multilingual AI Travel App
Traveluh Accounts for Different Cultural Nuances When Planning
27
Personalized Guided Audio Tours
WeGoTrip Slows Travel Down with Personalized Audio Guides
26
Eco-Safe Sunscreen Balms
Stream2Sea Introduces the SPF 40 EcoSafe Sheer Zinc Sport Sunscreen Balm
25
Luxe Retro-Inspired Luggage Designs
The Carl Friedrik Trunk Has a 90-Liter Capacity
24
Airline Amenity Add-Ons
Etihad Airways Launches a New Amenity Kit and Loungewear Selection
23
Travel-Friendly Serum Samplers
Derma-E Boasts the Deluxe Serum Sampler for Convenience
22
Sporty Solo Travel Platforms
SurfYogaBeer is a New York City-based Active & Social Travel Company
21
Post-Consumer Recycled Bottles
Sustainaholics Released a Line of Aluminum-Bottled Spirits
20
Luxury Departure Stores
Tbilisi Airport has a New Duty High-End Retailer named ATÜ Duty Free
19
Swiss Chocolate Retailer Expansions
Dufry has Won a Bid for Two New Airport Retail Locations
18
AI City Travel Planners
Travelicious is an AI Travel Planner Specifically for Cities
17
Map-Inspired Fleece Blankets
Xplorer Maps Offers Fleece Blankets for Those with Adventure Spirits
16
Wellness-Emphasizing Spa Programming
Grand Geneva Resort & Spa Announces Year of Wellness
15
Accessible Travel Agencies
Accessible Romania by Sano Touring Revolutionizes Travel
14
Regional Airport Retailers
Okanagan + Co at Kelowna International Airport Spotlights Local Goods
13
AI Language Assistant
Langy Looks at the Whole Sentence For a More Elevated Translation Approach
12
Comprehensive AI Trip Planners
TravelPal Recommends Activities, Walking Routes, Dinners, and More
11
Plant-Based Lifestyle Getaways
Calabash Cove Resort & Spa in Saint Lucia Offers a Unique Service
10
Social Trip-Planning Apps
TripMap Makes Trip Planning Easier with Expense Tracking and More
9
Airport Restaurant Gift Shops
Hogan's Homestead Offers Locally Sourced Gifts with Alcohol Service
8
Bespoke Wellness Trips
Naya Traveler Specializes in Crafting Bespoke Journeys Across Latin America
7
Mountainside-Inspired Bespoke Hotels
Bernard Dubois Renovates the Bouchardon Hotel in Paris
6
Children's Cruise Performances
Royal Caribbean Partners with The Wiggles for its Holiday Cruises
5
Family-Friendly Easter Hotel Stays
Hotel X Toronto’s Family Fun Package Boasts Perks for All Ages
4
Cost-Saving Hotel Promotions
Beach Town Travel Offers the Fourth Night Free on Bookings
3
Breathtaking Archipelago Getaways
Icelandair is Expanding Its Route to Include the Faroe Islands
2
Ottawa Spring Getaways
Gray Collection Hotels Offers Two Exciting Spring Offers
1
Digital International Move Support
Country Out Helps People Get Organized Before a Big Move
Related Ideas
Immersive Wellness-Focused AI Campaigns
AI Wellness Has Introduced the Ask My Avatar Challenge
World-Class Mexican Resorts
The Resorts of Kanai Offers a Refined Beachy Getaway
Luxe Camp-Style Experiences
Wasa Camp Crunch Offers a Unique Getaway on Governors Island
In-Gym Hotels
GymNation Launched a First-of-Its-Kind "Hotel" for Gym-Goers in Dubai
Travel-Inspired Skincare Pop-Ups
Drunk Elephant Launched a ‘See Yourself in a New Flight’ Pop-Up
Tech-Forward Wellness Concepts
Technogym Debuts Its New Advanced Vision Healthness™
Traveling Luxury Retail Events
The Bal Harbour Shops Access Pop-Up Tour is a Unique Concept
Game-Inspired Hotel Experiences
Marriott Bonvoy Launches 'Vacation Roulette' to Ignite Spontaneity
Women-Only Travel Adventures
Intrepid Travel Offers Expeditions for All-Women Groups
Luxurious Getaway Experiences
The Four Seasons Resort Orlando Debuts New 2025 Activities
Luxurious Rainforest Resorts
Botánika Osa Peninsula is an Adventurously Lush Destination
Luxury Spa Reveals
Hotel Esencia Merges Mayan Rituals With Biohacking Tech
Unique Resort Vacations
'All-Inclusive' by Marriott Bonvoy Destinations Features Diverse Offerings
Insightful AI Travel Planners
Tripadvisor's 'Trips' Platform Unveiled Themed Itineraries
Complimentary Movement-Focused Workouts
Lululemon Commemorated World Mental Health Day
Movement-Inspired Fashion Campaigns
The Bottega Veneta's Going Places Features Going Places
Luxurious Membership-Based Hotel Initatives
Proper Hotels Debuts the Exclusive Proper Club
Nature-Reconnecting Outdoor Campaigns
Mammut Encouraged People to Reconnect with Nature
Springtime-Themed Cosmetics Collections
The Tree Hut Spring Collection Has New Products and Scents
One-Stop Wellness Marketplaces
The Market Place by Laird Superfood Curates Active Living Solutions
Exclusive Travel Promotions
Expedia Group is Offering Black Friday and Travel Tuesday Deals
Luxurious Springtime Experiences
Shangri-La Toronto Celebrates the Season of Spring in Refinement
Mindful Athletic Brand Initiatives
Nike's 'Wellness Collective' Promotes 5 Key Wellness Pillars
Film-Inspired Hotel Offerings
Shangri-La Toronto Indulges Guests with the Eat, Play, Love Campaign
Wellness-Inclusive Boutique Hotels
The Bellyard Hotel in Atlanta Provides In-Room IV Therapy
Luxurious Eco-Conscious Amenities
Aeroflot is Launching Eco-Friendly Amenity Kits for Passengers
Globalized Spooky Destinations
Intrepid Travel Presents a Curated Selection of Spooky Adventures
Comprehensive Self-Care Events
The Wellness Oasis™ is Running During Miami Art Week 2024
Therapeutic Nature-Inspired Campaigns
Craghoppers Introduces Its Autumn/winter 2024 Campaign
Sleep-Focused Hotel Offerings
The Equinox Sleep Lab Unlocks the Future of Sleep Tourism
Paris-Themed Solo Travel Guides
GetYourGuide Debuts a Campaign for Curated Parisian Experiences
Cannabis Holiday Promotions
Trulieve Launches Special Cannabis-Focused Events for April 20th
Sleep Hygiene Series
Westin & goop’s Sleep Training for Grown-Ups Helps Travelers Rest Better
Longevity-Focused Clubs
Love.Life Provides a One-Stop Immersive Health Experience for Members
Culturally Immersive Vacay Destinations
The Marriott Vacation Clubs Center on Experiences
Value-Driven Hotel Deals
Marriott Bonvoy Offers Spring Savings in Canada
Sleep-Focused Travel Campaigns
KAYAK Launches its 'In Search of Sleep' Campaign
TV Show-Inspired Jet Itineraries
Four Seasons' Private Jet Itinerary is the White Lotus-Inspired
Wellness-Focused Brand Hubs
Limitless X Holdings Inc. Debuts the Limitless Wellness House
Self-Care Spa Parties
Lush Spa Parties Make an Event Out of Pampering & Wellness
Luxury Wellness Spa Openings
The Guerlain Wellness Spa Opens at Waldorf Astoria, New York
Longevity-Enhancing Wellness Programs
Canyon Ranch's New Program is Titled LONGEVITY8™
Luxe March Break Experiences
The St. Regis Toronto Offers an Exclusive March Break Staycation
Transformed Rainforest Beach Resorts
The Wyndham Grand Rio Mar Features Educational Experiences
Shoppable Travel Storefronts
Expedia Travel Shops Make It Easy to Book Recommended Getaways
Supermodel-Hosted Retreats
Angela Lindvall's Sacred Renewal Wellness Retreat Promotes Mindfulness
Quiet Book-Inspired Getaways
Kimpton Vero Beach Hotel & Spa Offers a Reading Retreat Package
Luxe Modern Spas
The Cosmopolitan Hotel's SpaZen Offers a Serene Escape in Toronto
Iconic Vacation Itineraries
Intrepid Travel Launches Epic Vacays Inspired by Blockbuster Films
Holistic Healing Retreats
The Reset & Reconnect Retreat is a Transformative Wellness Journey
Gen Alpha Amenity Programs
Benjamin Royal Sonesta Features a 'Rest and Renew' Program for Kids
Collaborative Auction Experiences
Hospitality Meets Collectible Art Through This Auction Event
Wellness-Focused Meditative Gift Sets
b, halfmoon Presents Its Fall/Winter 2024 Collection
March Break Hotel Offers
Marriott Bonvoy Hotels Offer Canadians the Most During March Break
Cinematic Travel Campaigns
Marriott Bonvoy Debuts the 'You are the Greatest Souvenir' Campaign
Inspiring Food Color Reports
Oterra Color Trends 2025 Put Four Trends in the Spotlight
International Experiential Tours
The EF Ultimate Break Tours Target Gen Z and Millennials
Luxury Travel-Ready Summer Programming
Four Seasons Hotels and Resorts Debuts New Offerings
Accessible Fashion Tours
The Walmart Style Tour Shares Personalized Color Analysis & Styling Tips
Wellness-Focused Psychedelic Retreats
Tangerine Retreat is a New Facility in the Netherlands
Documentary-Style Hotel Campaigns
W Hotels' 'Hotel Tales' is a Captivating New Campaign
Lakeside Thermal Bathing Facilities
Fairmont Chateau Lake Louise Introduces BASIN Glacial Waters
Immersive Women-Targeted Travel Tours
EF Go Ahead Tours Launched Women Only Solo Tours
Wellness Lifestyle Clubs
The Health Cafe Introduces Social Wellness Programming in Toronto
All-Inclusive Wintry Vermont Stays
Twin Farms Introduced 'The Art of a Vermont Winter'
Adventure-Enthused Travel Promotions
Intrepid Launches its 2025 'Big Sale' for Global Exploration
Carbon-Mitigating Travel Tours
EF Ultimate Break's Andiamo Campaign Targets Gen Z and Millennials
Luxury Travel Concierge Services
Weave a Thousand Journeys Boldly Focuses on Senior Women
Dynamic Mexican Suite Resorts
The Paradero Hotel Design Boasts a Brutalist Aesthetic
Tennis-Inspired Luxurious Event Series
Four Seasons Boasts a Doubles Invitation at Four Locations
In-Room Wellness Experiences
Hilton and Calm Partnered to Enhance Mindfulness and Sleep
Postnatal Wellness Retreats
Alma Care Introduces Luxury Hospital-to-Hotel Recovery Program
Elegant Global Travel Publications
Agape Destinations Guides Readers Through Elegant Global Travel
Solo Travel Matchmakers
EF Ultimate Break's Travel BFF Matchmaker Program Connects Gen Z
Adaptogenic Facial Treatments
The First Adaptogenic Spa is Opening in the SCHLOSS Zermatt hotel
Menopause Wellness Retreats
Canyon Ranch's M/Power Supports Women Navigating (Peri)menopause
Healing Architecture Spa Resorts
The Inns of Aurora is a Tranquil Rtreat Designed by Hart Howerton
Transformative Luxury Voyage Campaigns
The Ritz-Carlton Yacht Collection Debuts Unlike the Rest
Anxiety-Alleviating Election Campaigns
The Election Escape Powered by Sensible Weather is Clever
Stylish Airport Lounges
Virgin Atlantic Introduces 'The Clubhouse' for a Multisensory Experience
Immersive Goat-Inspired Wellness Experiences
NY Goat Yoga Hosts the Baby Goat & Me Retreat
Real-Time Trending Spot Features
Roadtrippers Introduces the Trending Spots Feature to Its App
World Tourism Day Promotions
PLAY Airlines Celebrates Travel and Cultural Exchange
Kindness-Promoting Culinary Experiences
Four Seasons Hotels and Resorts Marks World Kindness Day
Immersive Hawaiian Stays
Four Seasons Launches its 'Beyond the Beaches' Experience
Customer-Exclusive Brand Trips
Cocokind is Hosting a Customer Brand Trip to Napa Valley in 2025
Retailer Mental Health Initiatives
L.L. Bean's 'Be An Outsider' Challenge Encouraged Time Outdoors
Sweetly Festive Resort Partnerships
Sugar Beach Resort Collaborates with Elias Läderach
Expansive Luxury Cruise Experiences
Silversea Cruises Has Announced Its 2028 World Cruise
NFT-Powered Travel Applications
1World Online Debuts Its TravelVerse Platform at Expo 2025
Travel Lifestyle Brand Ads
Away’s 'Travel Changed Me' Film Captures the Power of Exploration
Collaborative Travel Planners
Let’s Trip Simplifies Planning With Itineraries, Lists, And More
Community-Oriented Wellness Brand Events
while on earth™ Partnered with Ethos Athletic Club
Cannabis-Focused Retail Celebrations
Nature's Remedy Cannabis Hosts a 4/20 Celebration Event
Unique Culinary Experiences
Saratoga Supper Club Brings Exclusive Dining Events Across the U.S.
Activity-Based Travel Tours
EF Adventures is a Tour Operator Focused on Wellness Initiatives
New Year-Inspired Travel Campaigns
Trip.com Group Unveils the Lunar New Year 2025 Trends
Unique Destination Initiatives
Intrepid Travel Unveiled its 'Not Hot List' for 2025
Modern Living Reports
Deckorators Has Consulted Contractors on the Future of Living
Wellness Retreat Bathroom Collections
Sanycces and Jorge Herrera Studio Form the Oasis Collection
Traditionally Modern Tranquil Resorts
The Four Seasons Resort Tamaindo Evokes Modern Craft
Travel-Focused Rebranding Initiatives
TravelPerk Evolves into a Travel and Expense Solution
Premier Hot Springs
WorldSprings Introduces Ex-Estee Lauder and Equinox Execs
Cruise Wellness Retreats
Cunard and Harper’s Bazaar Unveil the 'Wellness at Sea' Program
Themed Immersive Stays
Villatel Orlando Resort Announced its Spring Opening in Orlando
Bespoke Hotel Restaurants
The Four Seasons Achieves Global Acclaim for its Dining Concepts
Travel Stroller Rentals
Joolz & 1 Hotels Launched a Relax & Stroll Rental Package
Scotland-Themed Spa Treatments
Lush's Full-Body Hot Stone Massage Features Highlands Spring Water
Artist-Centric Hotel Programs
Hotel Belmar Costa Rica Invites Artists to Its Residency Program
Extravagant Catalan Hotels
SLS Barcelona will Open its Doors April 2025
Transformative Couples Retreats
Bionic Bloom Will Host a Transformative Three-Day Couples Retreat
App-Based Wellness-Oriented Challenges
Life Time Launches the Everyday Well Challenge on Its App
Hospitality-Focused Cultural Initiatives
Rosewood Hotels & Resorts Debuts 'Behind the Journey'
Escorted Group Travel Providers
Solos Expands to US Market to Offer Tailored Experiences
Culturally Influenced Residential Spas
Diébédo Francis Kéré Nods to Tradition for a Swiss Chalet
Travel Planning Platforms
Tripadvancer Helps Plan Trips with Maps, Recommendations, and More
Sustainable Earthy-Toned Hotels
Delek Tulum in Mexico Features Mayan-Rooted Wellness Rituals
Localized Destination Campaigns
Rosewood Hotels & Resort Debuts 'Discovered at Rosewood'
Spring-Inspired Hotel Offerings
The Four Seasons Hotel Toronto Features a Curated Springtime Stay
Private Wellbeing Retreats
Banyan Tree Introduced its 'Banyan Tree Connections' Program
Women's Wellness Campaigns
NOW Foods Launches Be You, NOW Campaign to Empower Women's Wellness
Connection-Focused Travel Experiences
Banyan Tree Recently Introduced Banyan Tree Connections
Springtime Spa Experiences
The Spa at The St. Regis Toronto Offers an Exclusive April Package
Student Travel-Entertainment Experiences
LVIN Offers Spring Break Adventures for 2025
Neutral-Toned Wellness Spas
INNESS Spa Boasts Organic Products and a Relaxing Ambiance
Luxurious Resort Getaways
The Address Beach Resort in Dubai Offers Relaxing Treatments
Global Destination Awards
Air Canada Vacations Launches the 'Travellers’ Top Picks Awards'
Summertime Hotel Referral Campaigns
The Fairmont Mayakoba Launches 'Summer with Us'
Woman-Focused Travel Companies
Girls' Guide to the World Serves a Niche Market
Curated Mountainous Stays
Apex Collection by Moving Mountains Offers Private Vacation Rentals
Community Wellness-Focused Initiatives
The Life Time Foundation Reinforces Commitment to Wellness
Exclusive Luxury Properties Previews
Home Team Luxury Rentals Debuts Coming Soon Properties
Personalized Travel Matching
Rakun Sensory Sanctuary Quiz Finds Your Ideal Travel Destination
All-Inclusive Airline Promotions
Transat Offers All-Inclusive Vacation Packages
Modern Neutral-Toned Suites
Beach Club at The Boca Raton Redefines Contemporary Luxury
Opulent Eco-Conscious Stays
AYANA Residences Introduces the Sustainable Luxury Alamanda Tower
Small Group Adventure Initiatives
Exodus Adventure Travels Partners with Priority Pass
Promotional Resort Partnerships
Sunwing Vacations Joins Forces with Blue Diamond Resorts in Cuba
Enchanting Folklore-Inspired Hotels
Marcel Wanders Designs the Kimpton BEM Hotel in Budapest
Organized Travel Planning
Tripplanss Organize Your Trip Details All in One Place