Most of us have the idea that childhood should be unfettered by unpleasantness. Whether we buy toys and games for our children, or for ourselves, we don’t generally want any rude surprises.
There are those, however, who make it their business to challenge those assumptions by making and marketing unpleasant playthings.
Looking around the Trend Hunter site, I found several trends to illustrate just what I mean. Take a look and see if you agree.
29 Offensive Games and Toys
27
Naughty America
The World of Digital Sex Games
26
Virtual Pole Dancing Hidden in Video Game
25
Decaying Death Toys
Autopsy Baby Dolls
24
Naughty Gaming Calendars
'Let's Play!' Has Sexy Workers as Game Characters
23
Violent & Offensive Video Games
'Rapelay' Removed From Amazon After Public Objects
22
Disgusting Dead Animal Toys
RoadkillToys.com
21
Offensive Candy
Fat Pig Chocolate
20
Video games get very, very naughty
19
Offensive LEGO Figures
Shocking Toy Terrorists and Nazis
18
Kill Knut
Online Video Game Rebels Against Lovable Polar Bear
17
Fake Suicide Game
Does '5 Minutes To Kill (Yourself)' Game Cross the Line?
16
Kids Kill In Violent Christian Videogame
15
Islamic Militants Modify US Video Games For Propaganda
14
LEGO Concentration Camps
Offensive Art from Iconic Toys
13
Bloody Halloween Toys
The High-Powered Gore Cannon
12
Gross iPhone Apps
The ‘Zit Picker' Game Sets New Low For Mobile Entertainment
11
Terrifying Toys
The World's Most Hideous Doll
10
Horror Stuffed Animals
Matt Kirkland's Dissected Toys
9
Offensive Video Games
‘Fat Princess' Outrages Feminists
8
Gratuitous Violence
Ireland Bans Video Game for Being Gross
7
Offensive Stuffed Animals
SpiderCamp
6
Crude Mobile Phone Games
iPhone App Store Flooded with Gaseous Exuberance
5
Offensive Child Toy Marketing
Strapya's Hip-Shaking Product Description Misses the Mark
4
Offensive Ringtones
'Psycho Teddy' Tune Protested by Mental Health Charity
3
Offensive Desk Toys
Terry the Swearing Turtle
2
Inappropriate Office Toys
Cap Blaster Blowgun
1
Gruesome Toys
The 'Dismember-Me' Zombie Doll
Related Ideas
Meal-Accompanied Adorable Toys
McDonald's Japan Unveils New Functional Sanrio Happy Meal Toys
AI-Powered Toy Attachments
The App-Paired ToyPal One Brings Soft Toys to Life for Screen-Free Fun
Makeup-Themed Dog Toys
Rare Beauty Introduces Playful Dog Toys Inspired by Its Makeup
Child-Friendly Medication Dispensers
The 'Singing Bottle' Concept by Fengrui Wang is Interactive
Family Board Game Promos
Hasbro and Birds Eye Teamed Up to Encourage Family Bonding
Outdoor Anime QSR Toys
These McDonald's Japan Pokémon Happy Meal Toys Come in Eight Styles
Doll-Inspired Movie Launches
Mattel Plans to Release More Movies Following 'Barbie's' Success
Kid-Powered Imagination Campaigns
Lunchables' A.I. vs K.I. Proves Kids' Limitless Creativity
Squishy Digital Pets
Punirunes Combine Virtual Pet Care with Tactile Play
Educational Climate Change Toys
The 'Habitat' Educational Toy Brick Sets Come in Two Options
Witty Toy-Brand Horror Posters
LEGO Presents a Range of Playful Horror Posters for the Season
Emotional Regulation Plushies
Slumberkins' Flip Out Hammerhead Teaches Kids to Manage Feelings
Interactive Early Education Toys
Tokidos PlayCubes Have a Screen-Free Design
Eco-Friendly Bath Essentials
Bebo Seeks to Reimagine the Packaging of Kid's Bath Products
GenAI Storybook Illustrators
Storybooks Turns Kids' Beloved Toys into Main Characters
Candy-Scented Squish Toys
These New Squishi Products Were Created with Mondelēz International
Bookshelf Board Games
These Classic Board Games are Disguised as Vintage Books
Edible Adventure Game Sets
'Gummyquest' Transforms Tabletop Gaming Pieces into Gummy Candies
Kidult Baby Shoes
MSCHF's Super Baby Collection Supersizes Chunky, Colorful Footwear
Next-Gen Hatching Toys
Spin Master is Reinventing Hatchimals with a Reimagined Egg
Nostalgic Toy-Inspired Fashion Collections
rue21 is Collaborating with Barbie® and Hot Wheels®
Kid-Envisioned Urban Environments
The Little Big Playmat Takes a Creative Path to Design Problems
Kids' Interactive Sensory Toys
Storypods Debuts Interactive and Multisensory Toys
Handheld Gaming Console Concepts
Alex Casabo Designs the Playfusion Console Concept
Viral Video Content Toys
Bonkers Toys Received Licensing for 'Skibidi Toilet' Toy Lineup
Horror Media Creation Games
In 'Content Warning,' Players Aim to Create Viral Horror Videos
Virtual Pet Gaming Devices
Tamagotchi Unveils Three New Devices with Unique Finishes
Playful Restaurant Pop-Ups
The Play-Doh Restaurant of Imagination Turns Kids' Creations Edible
Crowdfunded Circular Childrens Toys
Tiny Earth Toys is Launching a Kickstarter for 'Tiny Spaces'
Early Development Toys
Spin Master Collaborated on the Educational Ms. Rachel Collection
Sexuality-Exploring Artful Exhibitions
Faye Toogood Explores Sensuality with the Rude Arts Club
Vibrant Unwinnable Board Games
The No Worries If Not! Game by Billie Highlights Being a Woman
Runway-Inspired Fashion Dolls
New York Fashion Week Designs Inspire the L.U.V. Fashion Doll Styles
Bouncy Plush Collectibles
Beanie Bouncers Support Active Play and Endless Imagination
Toy-Themed Jelly Beans
Jelly Belly and Mattel Partnered on Two Toy-Inspired Products
Sensory Surprise Dolls
Barbie Pop Reveal Shares Scented Dolls and Squishy Friends
Indulgent Vodka Seltzers
PLAY HARD Seltzers Speak to a New Generation of Style & Flavor Seekers
Sex Toy-Resembling Wooden Tools
Craig Green Designs the Unique Jumbo Wooden Tools
Vibrant Children's Fall Fashion
nununu Recently Launched Its Fall 2023 Capsule & Its Eye-Catching
Multisensory Toy Boxes
The Janod Boxes Stimulate Sight, Touch, Hearing and More
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Child-Friendly Camera Concepts
The Camera for Kids Concept Reimagines the Digital Camera
Interactive Gaming Phone Cases
Bitmo Lab Introduces the Protective GameBaby Transformative Case
Fishy Tabletop Card Games
Unstable Games Launches Fishy Squishy Crusty Quirky at Target
Playful AI Tools
Morrama Releases Concept Collection of AI Tools for Children's Mental Health
Digital Pet-Inspired Streetwear
The BAPE x Tamagotchi Collab Delivers Nostalgia with Style
Kids' Money Management Books
'The Adventures of Ca$hman & Supersaver' Promotes Financial Awareness
90s Toy-Themed Fashion
The Cakeworthy x Furby Collection Pays Tribute to a 90s Sensation
Adult-Targeted Plush Toys
Build-A-Bear After Dark Shares Gifts & Collectibles for "Kidults"
Sustainability-Oriented Kids Toys
Learning Resources Unveils a New Sustainable Toy Capsule
Educational Plush Toys
Slumberkins' 'Dragon Egg Hatchlings' Toys Inspire Emotional Development
Experiment-Based Playsets
Moose Toys' Beast Lab Reinvigorates Action Figure Category
Sustainable Knitted Toddler Sneakers
Nike Launches the Swoosh 1 Trainer with Colorful Details
Candy Challenge Card Games
BeanBoozled Taste the Truth Gamifies the Jelly Bean Tasting Experience
Forest-Inspired Screenless Toys
Boogie Board Launched the Sketch Pals Forest Friends Line
Anthropomorphized Bath Products
Uoga Uoga Kids' Packaging Can Be Customized with Stickers
Buildable Paper Playsets
Playper's Curious Kingdom: Castle Playset Encourages Creativity
Fuzzy Musical Collectibles
Furblets are Interactive Toys That Introduce Furby to a New Generation
Book-Themed Collectibles
Booksy's Tiny Books & Figures Inspire a Love of Reading in Kids
Table-Top Gaming Candles
Gameplay Candles' Table Top Gaming Candles Ignite the Adventure in Us All
Brand-Led Global Studies
The LEGO Group Conducted a Study That May Inform Market Decisions
Smartphone-Concealing Books
The 'GATBOOK' Keeps Smartphones Out of Infant View
Board Game-Themed Fashions
The Shoe Palace x Monopoly Collection Includes an Array of Styles
Family-Focused Learning Toys
Chick-fil-A Debuts a Family Game Brand to Inspire Family Playtime
Fashionable Zombie Dolls
Zombaes Critter Chaos Dolls Have Spooky Mix-and-Match Features
Friendship-Focused Party Games
Catch the Vibe is a Battle to Prove Who Knows Their Friends Best
Summer-Ready Toy-Branded Clothing
The Mattel Barbie Film Merch Collection is Expansive
Gen Z-Focused Board Games
Mattel Launches Scrabble Together for Non-Competitive Gen Z Consumers
Pelata Wooden Toy Collections
Finnish Design Shop Unveils the Pelata Collection of Toys
Dream-Centric Toy Guides
The LEGO Group Calls Attention to Its Dream Crafting Concept
Wasteful Shopping Billboards
Not On The High Street's Billboards Highlight a "Don't Gift Guide"
Colorful Kid's Toy Lines
Battat and Walmart Introduce a Line of Preschool and Pretend Play Toys
Creepy Severed Hand Toys
The Wednesday Thing Toy From Jada Toys Really Moves
Villainous Board Game Campaigns
The Monopoly All is Fair Campaign Leans into Competition
Nugget-Inspired Video Games
McDonalds and The Sandbox Create the McNuggets Land Game
Multifunctional Game Sets
The 'LEGO' Group is Merging Physical and Digital Play
Cartoon-Adorned Parenting Bags
JuJuBe Partners with tokidoki on a Playful Bag Capsule
Weekend Excursion City Vehicles
The Playbox Urban Mobility Vehicle is Imagined for 2040
Emotional Well-Being Dolls
Kid Kreations' Heartfuls Support Self-Belief and Resilience in Children
Plush-Themed Party Games
What Do You Meme? Launches a Squishmallows Card Game and Plush
Preschool Gaming Subscriptions
The Piknik App Subscription Service Shares Games for Preschoolers
90s Toy Holiday Trees
Furbtrees are Introducing the Next Generation of Furby Across the UK
Kid Entrepreneur Carts
Allboss is a Creative Approach to Entrepreneurship for Children
Festive Memory-Making Toys
Slumberkins' Yeti to Shine Helps Kids Embrace New Holiday Traditions
Cognitive Toy Subscriptions
Lovevery is a Subscription that Delivers Developmental Toys to Kids
Play-Inspired Global Holiday Campaigns
Toys"R"Us Has Introduced a New Global Holiday, Play Day
Challenging Sensory Games
Toy Mania's Quick Pops Feature Four Game Modes
Nostalgic Motion Games
Hungry Hungry Hippos: Move N' Munch Reimagines a Classic Game with AI Tech
Wacky Ice Cream Games
Kitten Games is a New Line of Tabletop Games for Kids
Squishy Fortune-Telling Toys
This Fortune Teller Squish Ball Reveals Answers with a Squeeze
Living Condition Awareness Dollhouses
IKEA's UNWELCOME HOME Doll House Brings Awareness
Life Lesson Animated Cartoons
Gary Vaynerchuk Launches the VeeFriends Cartoon Series
Sustainable Seasonal Chocolate Treats
PLAYin CHOC Christmas ToyChoc Boxes are Eco-Friendly
ASMR-Inspired Soothing Toys
These Sensory Motion Bubblers Visually Create Calm
Youth-Focused Architectural Toys
The Freckled Frog's 'Happy Architect' Toy is for Curious Youth
Good-Natured Mischief Toys
Slumberkins' Vlad & Frank Midnight Mischief Set Teaches Responsibility
Whisky-Filled Stockings
Fireball's Slappable Whisky Stocking Helps to Alleviate Holiday Stress
Bilingual Baby Toys
Bebé Fuerte Explores Movement as Play
Heavenly Behavioral Card Games
'The Holiest Crap' Card Game is Family-Friendly
Anti-Bullying Toy Store Campaigns
Toys “R” Us Joins WITS Programs Foundation for Pink Shirt Day
Interactive Plush Toys
Furlings are Whimsical Creatures that Feature More than 80 Responses
Resilient Play Platforms
Hot Wheels' Challenge Accepted Fosters a Growth Mindset in Kids
Finger-Sized Throwing Games
Tactic Games Launches the New Mölkky Minipeli Skittle-Throwing Game
Playful Wizard Toy Collections
Schleich and Warner Bros. Launch Wizarding World™
Gaming Ads-Inspired Video Games
D3 Publisher and Monkeycraft Present the Ironic Those Games
Award-Winning Pleasure Product Lines
Playground Boasts Eight Pleasure-Enhancing Formulations
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
Safe Play-Training Kids Toys
The TouchNot Ensures Children are Not Playing with Fragile Devices
Children-Empowered Adorable Smartwatches
NehNehBaby Introduces the Training Watch for Toddlers
Interactive Monster Collectibles
Zuru's Smashers Horror House Comes in Coffin-Shaped Packaging
Cheesy Board Games
Babybel and Hasbro Created a Cheesy Version of the Candy Land Board Game
Age-Inclusive Board Games
Hasbro Revamps its Classic Board Games to Accommodate Aging Consumers
YouTuber-Inspired Developmental Toys
Spin Master Unveils a New Ms. Rachel Toy Collection
Video Game-Inspired Outdoor Play
ROXs is Getting Kids Outdoors
Personalized Bed Time Reading
BlissFable Lets Kids Be the Protagonists of Their Own Stories
Animated Turtle Clothing Collections
Shein's Teenage Mutant Ninja Turtles is Kid-Friendly
Stone-Like Supportive Toys
Play Maker Stapelstein Expands to the American Market
Kid-Friendly Portable Projectors
Little Tikes' Story Dream Machine Supports Early Literacy
Family-Friendly Survival Games
Lego Debuts a New Fortnite Survival Crafting Game
Memory-Based Adult Card Games
Hasbro Introduces a New Party Card Game Dubbed Arschmallows
Personalized Child Education Apps
Sandbox Group Launches the PlayKids+ Application for Ages 2-12
Frighteningly Festive Candy Products
These New Bazooka Candy Brands Halloween Products are Tasty
Squishy Seasonal Candy Products
The Swizzels Naughty & Nice Squashies Have Two Flavors Inside
Witty Plushie Toys
Punchkins are 'Punny' Collectibles with 3D Details
Functional Gaming Toys
Nintendo's Latest Gashapon Toys Can be Added as Controller Parts
Life-Sized Toy Construction Sets
The Funphix' 'Standard' is an Educational Outdoor Playset
Christmas-Inspired Summer Campaigns
Toys for Tots Supports Children with Christmas in July
Phone-Style Counting Toys
Leapfrog's Chat & Count Emoji Phone Mimics a Real Phone to Teach Numbers
Playful Food-Themed Games
Taco Vs Burrito Offers a Fun and Lighthearted Card Game
Parental Gift Generators
The Parent Present Gift Generator Supports Gen Z & Millennial Shoppers
Festive Dog Toys
These Toys Will Bring Holiday Cheer To Your Canine Companion
Playful Toy-Inspired Exhibits
The Eames Institute of Infinite Curiosity Debuts Toys & Play Exhibit
Parental Guidance Shopping Apps
The 'Auggie' App Connects Experienced Parents to New Ones
Child Verification Mechanisms
ERSB Debuts a New System for Parental Consent in Video Gaming
April Fool's Lifestyle Collections
Nugget Introduced Its 'Most Trendiest - High Endiest' Line Yet
Kid-Friendly Joke Platforms
Knock Knock Jokes For Kids is a Safe Space for Children to Laugh
Haunting Tech Safety PSAs
The Canadian Centre for Child Protection Releases 'The Horse'
Magical Mischief Games
Fairy Prank is a Family-Friendly Guessing Game
Arcade-Style Game Machines
Andamiro USA Launches the 'Crazy Toy 31' Game Machine
Cartoon-Inspired Animated Games
The Rugrats: Adventures in Gameland Game Nods to the 90s