Pentire's Non-Alcoholic Spirits are Flavorful in Their Own Right
Laura McQuarrie — May 3, 2023 — Lifestyle
References: pentiredrinks
Pentire is an outdoor-inspired drinks company delivering flavorful non-alcoholic spirits to consumers.
In Pentire's core product range, consumers will find options like Seaward, which is said to be best served over ice with a tonic. Although similar to a gin and tonic, the brand notes that it is entirely different in taste. Ultimately, Pentire wants to complement healthy and active lifestyles by providing premium plant-based, full-flavored non-alcoholic spirits that are not out to replace alcohol but to "provide a delicious range of drinks in their own right."
A growing interest in wellness and mindful drinking, as well as a desire for more diverse and sophisticated beverage options, is fueling the demand for healthier, low-alcohol and alcohol-free alternatives. In fact, Pentire, the UK's number-one rated non-alcoholic spirit brand, has quadrupled its growth in six months.
In Pentire's core product range, consumers will find options like Seaward, which is said to be best served over ice with a tonic. Although similar to a gin and tonic, the brand notes that it is entirely different in taste. Ultimately, Pentire wants to complement healthy and active lifestyles by providing premium plant-based, full-flavored non-alcoholic spirits that are not out to replace alcohol but to "provide a delicious range of drinks in their own right."
A growing interest in wellness and mindful drinking, as well as a desire for more diverse and sophisticated beverage options, is fueling the demand for healthier, low-alcohol and alcohol-free alternatives. In fact, Pentire, the UK's number-one rated non-alcoholic spirit brand, has quadrupled its growth in six months.
Trend Themes
1. Mindful Drinking - The trend towards a healthier, low-alcohol and alcohol-free alternatives creates an opportunity for companies to create flavorful and high-quality non-alcoholic spirits that can complement an active lifestyle.
2. Outdoor-inspired Beverages - The popularity of products like Pentire's non-alcoholic spirits show that consumers are seeking drinks inspired by nature and wellness, which presents an opportunity for brands to create other outdoor-inspired beverage options.
3. Premium Non-alcoholic Spirits - The demand for more diverse and sophisticated non-alcoholic beverage options offers an opportunity for companies to invest in creating high-quality plant-based and full-flavored spirits with unique packaging and branding.
Industry Implications
1. Beverage Industry - The growing demand for non-alcoholic spirits highlights an opportunity for companies in the beverage industry to create innovative low-alcohol and alcohol-free products that are both healthy and flavorful.
2. Wellness Industry - The trend towards mindful drinking and healthier lifestyle choices creates opportunities for the wellness industry to partner with companies that offer premium non-alcoholic spirits as part of a holistic approach to wellness.
3. Hospitality Industry - The increasing interest in non-alcoholic spirits and craft cocktails presents an opportunity for the hospitality industry to offer more options for people looking to drink less or abstain from alcohol, creating a new market for bars and restaurants.
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