Lily Kao Has Come Up with a Cute Tea Packaging Concept
Megan Facciuolo — April 28, 2014 — Lifestyle
References: lilykaodesign & designtaxi
This may look like a yummy collection of Chinese food snacks, but it's actually a cute tea packaging concept. The concept, created by Toronto-based student Lily Kao, infuses the designer's ethnic roots. She created 'Teassert' to be a tea company that packages its teas to resembles bite-sized food. Each bag is packaged as a type of Chinese delicacy called “Siu Mai," which is essentially “Dim Sum.”
The practice of carrying around little drink and food boxes originates from Guangzhou, China; early tea houses provided them for travelers and workers in need of a snack on-the-go. The packs usually contained tea and dumplings, so Lily replicated them for her project.
The packaging is also reusable and comes with a recipe for Siu Mai, bookmarks and bamboo coasters. Hopefully she decides to make this concept a reality because it would make for the cutest gift!
The practice of carrying around little drink and food boxes originates from Guangzhou, China; early tea houses provided them for travelers and workers in need of a snack on-the-go. The packs usually contained tea and dumplings, so Lily replicated them for her project.
The packaging is also reusable and comes with a recipe for Siu Mai, bookmarks and bamboo coasters. Hopefully she decides to make this concept a reality because it would make for the cutest gift!
Trend Themes
1. Cute Packaging - Disruptive innovation opportunity: Create unique packaging designs that appeal to consumers' sense of cuteness and playfulness.
2. Ethnic Infusion - Disruptive innovation opportunity: Combine traditional ethnic elements with modern packaging to create unique and culturally-inspired products.
3. Reusable Packaging - Disruptive innovation opportunity: Develop sustainable packaging solutions that can be reused or repurposed, reducing waste and environmental impact.
Industry Implications
1. Food Packaging - Disruptive innovation opportunity: Introduce innovative packaging concepts and materials to enhance the visual appeal and functionality of food packaging.
2. Tea Industry - Disruptive innovation opportunity: Explore creative ways to package and present tea products to attract new consumers and stand out in the competitive market.
3. Gift Industry - Disruptive innovation opportunity: Incorporate unique and visually appealing packaging designs into gift products to create memorable and delightful gift experiences.
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