The Arla Fibre Yogurts Have a Low-Fat Profile
Michael Hemsworth — January 30, 2018 — Lifestyle
The Arla Fibre yogurts have been unveiled by the brand as a high-fiber option for consumers to pick up when looking for a way to increase their overall intake of healthy foods.
Set to launch at Tesco locations in the UK before being stocked at other major retailers in March, the yogurts contain 4.7 grams of fiber per 150 gram serving and have a low-fat profile. The yogurts also contain 27% of the UK recommended amount of calcium and have a high-protein profile to boot.
The Arla Fibre yogurts will come in 'Blueberry,' 'Strawberry,' 'Raspberry' and 'Pineapple & Passionfruit' flavor options to suit different taste preferences. Speaking on the new yogurts, Brand Manager at Arla Foods, James Quayle, said, "It’s no surprise that we’re struggling to get enough fibre, when traditional fibre rich foods can be bland and uninspiring, so here at Arla Foods, we set out to change all that and created a tasty yogurt which equates to 16% of the 30g recommended by the UK Government."
Set to launch at Tesco locations in the UK before being stocked at other major retailers in March, the yogurts contain 4.7 grams of fiber per 150 gram serving and have a low-fat profile. The yogurts also contain 27% of the UK recommended amount of calcium and have a high-protein profile to boot.
The Arla Fibre yogurts will come in 'Blueberry,' 'Strawberry,' 'Raspberry' and 'Pineapple & Passionfruit' flavor options to suit different taste preferences. Speaking on the new yogurts, Brand Manager at Arla Foods, James Quayle, said, "It’s no surprise that we’re struggling to get enough fibre, when traditional fibre rich foods can be bland and uninspiring, so here at Arla Foods, we set out to change all that and created a tasty yogurt which equates to 16% of the 30g recommended by the UK Government."
Trend Themes
1. High-fiber Yogurts - There is an opportunity for companies to create more high-fiber yogurt options for consumers.
2. Healthy Snacking - There is a growing trend of consumers seeking out healthy snack options, creating an opportunity for companies to innovate in this space.
3. Low-fat Products - The demand for low-fat food and beverages is increasing, presenting an opportunity for companies to create more low-fat products.
Industry Implications
1. Dairy Industry - The dairy industry can explore more fiber-infused yogurt options to meet the increasing demand for healthy snacks.
2. Health Food Industry - The health food industry can tap into the high-fiber snack market and offer more options for health-conscious consumers.
3. Grocery Industry - Grocery stores can expand their selection of low-fat and high-fiber products to meet the growing demand from consumers for healthier snack options.
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