Ideas
Explore the world's #1 largest database of ideas and innovations, with 478,197 inspiring examples.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 478,197 cutting edge ideas.

22 Examples of Diversified Retail

From Virtual Customization Kiosks to Hybrid Bistro-Sneaker Shops

— February 16, 2016 — Business
From virtual customization kiosks that allow consumers to personalize the products they are buying to hybrid sneaker shops that satisfy hungry shoppers, there is a clear shift towards diversified retail. In other words brands are increasingly expanding in-store services to draw consumers in and make sure they stay for longer periods of time.

For many brands, new technology can be a useful way of complementing existing in-store services. For example, Rite Aid's HealthSpot Stations help turn the pharmacy into a virtual clinic where patients can speak to certified physicians. In a similar vein, Staples has been testing 3D printing kiosks to give tech-savvy consumers a new reason to visit its stores.

Of course, not all in-store offerings are designed to complement existing services. In some cases, brands have upgraded their stores with unexpected services such as food outlets simply to improve the in-store experience for the consumer. Some unexpected instances of diversified retail include Topshop's in-store donut kiosks, KNOCK Kitchen & Kicks hybrid bistro-sneaker concept and Family Mart's self-service karaoke booths.
6.6
Score
Popularity
Activity
Freshness
20
In-Store Pharmacy Partnerships
In-Store Pharmacy Partnerships
The Target Pharmacy Business is Now Operated by CVS
<
19
Cocktail-Serving Retail Stores
Cocktail-Serving Retail Stores
A Target in Chicago is Set to Serve Alcohol In-Store to Shoppers
<
18
In-Store Duty-Free Shops
In-Store Duty-Free Shops
Japan Duty Free Ginza is an Airport-Style Shop Inside a Department Store
<
17
Temporary eCommerce Storefronts
Temporary eCommerce Storefronts
Australia Post is Trialling eCommerce Pop-Ups at Post Offices
<
16
In-Store Toy Shops
In-Store Toy Shops
Crate & Barrel is Temporarily Housing a Land of Nod Store-In-Store Shop
<
15
Wine Store Bars
Wine Store Bars
'WineStyles' is a Retail Store During the Day and a Tasting Bar at Night
<
14
In-Store Workout Studios
In-Store Workout Studios
This Athleta Activewear Shop Boasts a Workout Studio with Free Classes
<
13
Denim Repair Boutiques
Denim Repair Boutiques
Nudie Jeans' Denim Shop in NYC Doubles as a Repair Station
<
12
Telemedicine Kiosks
Telemedicine Kiosks
Rite Aid's HealthSpot Stations Provide Instant Medical Consultations
<
11
Karaoke Convenience Stores
Karaoke Convenience Stores
A One-Off Family Mart Store in Tokyo Will Let Patrons Shop and Sing
<
10
Hybrid Bistro-Sneaker Shops
Hybrid Bistro-Sneaker Shops
KNOCK Kitchen & Kicks Combines a Love of Good Food and Sneakers
<
9
Department Store Cafes
Department Store Cafes
Target Unveiled Its New Store Layouts that Incorporate Large In-Store Cafes
<
8
Experiential Surf Shops
Experiential Surf Shops
This Casual Surf & Skate Shop Features an In-House Coffee Shop
<
7
Pampering Clothing Stores
Pampering Clothing Stores
The Newest Oasis Store Pairs Fashion with Beauty, Food and Beverages
<
6
Virtual Customization Kiosks
Virtual Customization Kiosks
Foot Locker Introduces an Interactive Shoe Customization Service
<
5
In-Store Boutiques
In-Store Boutiques
John Lewis' In-Store Shop Highlights Noteworthy Products with Pop-Up Displays
<
4
3D Printing Stations
3D Printing Stations
Staples Teams Up with 3D Systems to Offer 3D-Printing In-Store
<
3
VR-Powered Hybrid Retail
VR-Powered Hybrid Retail
The Ted Baker Shoreditch Store Has a Barbershop and VR Technology
<
2
Clothing Store Diners
Clothing Store Diners
This New Concept Store by Urban Outfitters is a Food Court Eatery
<
1
Hybrid Bookshop Cafes
Hybrid Bookshop Cafes
This Quaint Istanbul Bookshop Has a Cafe and Swingsets
<