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Top 100 Fashion Trends for 2023

From Cozy Graphic Winter Apparel to AI Fashion Apps

— January 28, 2023 — Fashion
This list of fashion trends for the year ahead highlights the influx of vintage brands returning to the fashion space after seeing popularity during the 2000s. Additionally, a great number of brands have launched upcycling and second-hand initiatives to encourage consumers to shop from a circular fashion ecosystem.

One example is Juicy Couture's "The Smooth Lover's" collection, which is being offered to enable customers to "relive" the early 2000s. For instance, it updates old Juicy Couture designs that are unsurprisingly KRAFT Real Mayo-inspired, thanks to a partnership with KRAFT.

Additionally, a new online shopping software called Shoptrue uses artificial intelligence to provide users with a more tailored buying experience. It uses a database containing millions of goods and 2,000 brands. The system bases its selections on taste, cost, and suitability.

For more fashion trends in the year ahead, check out Trend Hunter's 2023 Trend Report.
7.2
Score
Popularity
Activity
Freshness
96
Darkly Reptilian Timepieces
Darkly Reptilian Timepieces
The Diesel Black Reptile Watch Has a 44mm Case
<
95
Climate Crisis-Fighting Glasses
Climate Crisis-Fighting Glasses
Paradigm Eyewear Launched Its ISCC-Certified Winter Collection
<
94
Joyful Fashion Holiday Campaigns
Joyful Fashion Holiday Campaigns
Coach Presents the Feel the Wonder Campaign for 2022
<
93
Subtle Bauhaus-Inspired Timepieces
Subtle Bauhaus-Inspired Timepieces
These HÖFFBERN Timepieces Boast Swiss Movements and More
<
92
Collaborative Uplifting Technical Shoes
Collaborative Uplifting Technical Shoes
Madhappy Joins Salomon on a Pair of the XT-6 FT Sneakers
<
91
Contemporary Cowboy Boots
Contemporary Cowboy Boots
42Gold Released an Elevated Bartlett Boot Just in Time for Fall
<
90
Pre-Worn Stylistic Luxe Sneakers
Pre-Worn Stylistic Luxe Sneakers
The Balenciaga Paris Sneaker Updates the adidas Stan Smiths
<
89
Fall-Centric Baggy Menswear
Fall-Centric Baggy Menswear
Isa Boulder Launches a New Capsule of Menswear for the FW22 Season
<
88
Fashion Resale Platforms
Fashion Resale Platforms
SHEIN Launches a New Peer-to-Peer Resale Platform Called SHEIN Exchange
<
87
Mayo-Inspired Tracksuits
Mayo-Inspired Tracksuits
KRAFT Real Mayo & Juicy Couture Launch the 'The Smooth Lover's' Capsule
<
86
Pre-Spring Transitional Outdoor Fashion
Pre-Spring Transitional Outdoor Fashion
Forét Presents its New Pre-Season 2023 Capsule of Staples
<
85
Textural Single Tonal Sneakers
Textural Single Tonal Sneakers
NOCTA and Nike Deliver Two New Tonal Hot Step Sneakers
<
84
Velvet-Smooth Blue Tracksuits
Velvet-Smooth Blue Tracksuits
Juicy Couture Taps Kraft Real Mayo for a New Series of Tracksuits
<
83
Plant-Based Face Glitter
Plant-Based Face Glitter
GANNI Recruits Submission Beauty for a New Plant-Based Glitter Capsule
<
82
Fashion-Branded Smartwatch Models
Fashion-Branded Smartwatch Models
The Diesel Griffed Gen 6 Smartwatch Runs Wear OS 3
<
81
Limited Collaborative Luxe Streetwear
Limited Collaborative Luxe Streetwear
Azuki Joins AMBUSH on a Limited Collaboration Together
<
80
Affordable Fashion Retailers
Affordable Fashion Retailers
Pinduoduo Launched the 'Temu' Mobile Application in North America
<
79
Cozy Graphic Winter Apparel
Cozy Graphic Winter Apparel
Gramicci Presents its New Collection for the FW22 Season
<
78
Collaborative Global Fashion Capsules
Collaborative Global Fashion Capsules
Lee and The Brooklyn Circus Partner to Tell "A Fresh Tale"
<
77
Timeless Twisted Buttoned Shirts
Timeless Twisted Buttoned Shirts
Lemaire Designs the Regular Collar Twisted Shirt with Buttons
<
76
Cycle-Ready Graphic Apparel
Cycle-Ready Graphic Apparel
NOAH Presents the New Nostalgic Champion Stripe Collection
<
75
Skate-Inspired Climbing Apparel
Skate-Inspired Climbing Apparel
Element and Millet Launch the 'Concrete Jungle' Collection
<
74
Afro-Luxe 90s-Inspired Purses
Afro-Luxe 90s-Inspired Purses
Orijin Culture Recently Relaunched the Beloved Medallion Bag
<
73
Sci-Fi-Inspired Luxe Fashion Capsules
Sci-Fi-Inspired Luxe Fashion Capsules
Balmain Unveils a Special New Stranger Things Capsule
<
72
Luxe Esports Merchandise Capsules
Luxe Esports Merchandise Capsules
Mercedes-Benz Launches an Esports Collection with Saul Nash
<
71
Sustainable Joint Graphic Accessories
Sustainable Joint Graphic Accessories
Arvin Goods Joins Anwar Carrots on a New Graphic Collection
<
70
Dessert Graphic-Adorned Matching Sets
Dessert Graphic-Adorned Matching Sets
LOEWE Launches a Doughnuts Set for the FW22 Season
<
69
Weatherized Minimal Fitted Caps
Weatherized Minimal Fitted Caps
nanamica Works with New Era on a New 59FIFTY Fitted Cap
<
68
Retro Corduroy Collaborative Headwear
Retro Corduroy Collaborative Headwear
Rowing Blazers and '47 Join Forces on a Headwear Capsule
<
67
Chic Cactus Leather Loafers
Chic Cactus Leather Loafers
G.H. Bass Launches Its First Non-leather Loafer and Its Stylish
<
66
Zero-Plastic Regenerative Sneakers
Zero-Plastic Regenerative Sneakers
UNLESS DEGENERATE is Made with 100% Plants & Minerals
<
65
Co-Branded Collaboration Fashion Products
Co-Branded Collaboration Fashion Products
The Wasted Youth x G-SHOCK Collection is Laidback
<
64
In-Game Luxury Fashion Collections
In-Game Luxury Fashion Collections
Mindcraft Develops Burberry: Freedom to Go Beyond
<
63
Game-Inspired Fashion Logos
Game-Inspired Fashion Logos
Fortnite and Ralph Lauren Join Forces on a New Logo Design Update
<
62
Metaverse Sneaker Shops
Metaverse Sneaker Shops
CULT&RAIN Launched a Virtual Shopping Experience in CULTR WORLD
<
61
Musician-Backed Luxury Fashion Capsules
Musician-Backed Luxury Fashion Capsules
Harry Styles and Gucci Presents its HA HA HA Collection
<
60
Size-Inclusive Activewear Colaborations
Size-Inclusive Activewear Colaborations
The New 11 Honoré X adidas Activewear Range Just Dropped
<
59
Fall-Centric Contemporary Streetwear
Fall-Centric Contemporary Streetwear
Universal Works Presents its New Seasonal Range for FW22
<
58
Hairy Avant Garde Footwear
Hairy Avant Garde Footwear
Rick Owens DRKSHDW Delivers the New Abstract Sneaker Model
<
57
Classic Collaborative British Fashion
Classic Collaborative British Fashion
Barbour and NOAH Join Forces on Another Collection Together
<
56
Deconstructed Zipped Laced Shoes
Deconstructed Zipped Laced Shoes
Dr. Martens Presents Another 1461 Silhouette with Babylon LA
<
55
Warming Winter Shorts
Warming Winter Shorts
Hot Pocket Shorts Have an Insulated Cargo Pocket
<
54
Rhinestone-Adorned Fall Streetwear
Rhinestone-Adorned Fall Streetwear
Unknown London Presents New Sparkling Looks for FW22
<
53
Japanese-Inspired Men's Shoes
Japanese-Inspired Men's Shoes
ALDO Launches First-Ever Men’s Collaboration with Jordan Fisher
<
52
Elegant Women’s Outerwear
Elegant Women’s Outerwear
Bernardo Fashions is a New York-Based Brand with Striking Designs
<
51
Contemporary Ready-to-Wear Labels
Contemporary Ready-to-Wear Labels
Ubari Offers Modern, Essential, and Versatile Wardrobe Pieces
<
50
Esports Streetwear Collaborations
Esports Streetwear Collaborations
XSET Taps mastermind JAPAN for an Apparel and Tech Capsule
<
49
Digital Fashion Courses
Digital Fashion Courses
Parsons School of Design & Roblox Created a Collaborative Course
<
48
Unisex Urban Streetwear
Unisex Urban Streetwear
API The Label Wants its Customers to Express Themselves Through Fashion
<
47
Local Community-Supporting Partnerships
Local Community-Supporting Partnerships
The NFL and the Shoe Surgeon Launch Youth Activations
<
46
Phygital Fashion Campaign
Phygital Fashion Campaign
Pacsun's PacVerse Campaign Shows a Real Life Cast Entering the Metaverse
<
45
Inclusive Y2K-Inspired Apparel
Inclusive Y2K-Inspired Apparel
Model Yumi Nu Launches a Size Inclusive Brand Called Blueki
<
44
Artist-Collaboration Limited Streetwear
Artist-Collaboration Limited Streetwear
André Saraiva Joins Axel Arigato on a New Collection
<
43
Eponymous Denim Fashion Collections
Eponymous Denim Fashion Collections
Martine Rose and Tommy Hilfiger Launch a Joint Capsule
<
42
AI Avatar Fashion Studios
AI Avatar Fashion Studios
Stage Made the First AI-Powered Fashion Designer in the Metaverse
<
41
Medical Boot-Inspired Sneakers
Medical Boot-Inspired Sneakers
MSCHF's AC.1 Sneakers Highlights an Experimental Supportive Look
<
40
Wrinkled Nylon Bag Collections
Wrinkled Nylon Bag Collections
mfpen Teams Up with BLANKOF to Launch Three-Piece Bag Capsule
<
39
Y2K Denim Capsules
Y2K Denim Capsules
G-Star RAW's Newest Capsule Collection Revives Styles from the 2000s
<
38
Unisex Screen-Printed Apparel
Unisex Screen-Printed Apparel
House of Miracles Launches the New Creative Faith Collection
<
37
Online Fashion Retailers
Online Fashion Retailers
ByteDance Launched a New Multinational Storefront Called 'If Yooou'
<
36
Modernized Timeless Fashion Lines
Modernized Timeless Fashion Lines
Barbour and Wander Launch a New Capsule for the Great Outdoors
<
35
Soil Alternative-Leather Clothing Capsules
Soil Alternative-Leather Clothing Capsules
Yuhan Bai Releases the Soil Project Collection
<
34
Artistic Caged Heel Sneakers
Artistic Caged Heel Sneakers
The Y-3 Runner Adidas 4D Halo Has a Continental Rubber Outsole
<
33
Monkey-Themed Y2K Apparel
Monkey-Themed Y2K Apparel
Fan-Favorite Y2K Brand Paul Frank Makes its Return with MadeMe
<
32
Genderless Corsets
Genderless Corsets
WILDFANG Recently Debuted the Empower 6-Way Corset in Three Colorways
<
31
Customizable Silver Jewelry
Customizable Silver Jewelry
MELT Jewelry's Collection is Fully Customizable Using Twist Mechanisms
<
30
Utilitarian Smart Hoodies
Utilitarian Smart Hoodies
A New Capsule Collection of ‘Gen One Hardwear’ Hoodies Just Launched
<
29
Styled Comfort-Focused Fashion Capsules
Styled Comfort-Focused Fashion Capsules
The Levi’s® Gold Tab™ Collection is Styled by Ryan Winter
<
28
Unisex Low-Key Luxury Brands
Unisex Low-Key Luxury Brands
ALITY Designs is the Brainchild of Award-Winning CEO Ality Richardson
<
27
Luxurious Technical Snow Boots
Luxurious Technical Snow Boots
Louis Vuitton Presents a Minimal LV Trainer Snow Boot
<
26
Luxury Chunky Winter Boots
Luxury Chunky Winter Boots
Prada Unveils its New Gabardine Après Ski Boots for Winter 2022
<
25
AI Fashion Apps
AI Fashion Apps
Rosetta AI Up & Cross Sells App Was Released on Shopify
<
24
Gaming-Themed Luxury Fashion
Gaming-Themed Luxury Fashion
Gucci Presents a Look at the Bright Good Game Collection
<
23
Couture Denim Hats
Couture Denim Hats
G-Star RAW & Milliner Stephen Jones Collaborated on a Capsule
<
22
Positivity-Focused Beaded Necklaces
Positivity-Focused Beaded Necklaces
WATER THE PLANT and SAD REBORN DOLLS Unveil a Necklace Capsule
<
21
Sustainable Color-Blocked Sneakers
Sustainable Color-Blocked Sneakers
CAMPER Launches All-New Sneaker Silhouette, the 'KARST'
<
20
Inaugural Utilitarian Handbags
Inaugural Utilitarian Handbags
The New MSCHF Handbag is Designed with Style and Function
<
19
Trauma-Informed Fashion Lines
Trauma-Informed Fashion Lines
Eleni Kyriacou Draws on Her Own Experiences in These New Designs
<
18
Adventure-Ready Outdoor Collections
Adventure-Ready Outdoor Collections
adidas TERREX Unveils New and wander Collection
<
17
Buddhist-Themed Utilitarian Streetwear
Buddhist-Themed Utilitarian Streetwear
maharishi's New Capsule is Inspired by Buddhism & Halloween
<
16
Futuristic Waterproof Runners
Futuristic Waterproof Runners
Merrell 1TRL Has Announced the Launch of the 'Hyrdo Runner'
<
15
Sophisticated Sustainable Fashion Collections
Sophisticated Sustainable Fashion Collections
Filippa K Launched Its 2022 Autumn/Winter Line
<
14
Phygital Luxury Metaverses
Phygital Luxury Metaverses
The Burberry x Minecraft Universe Pairs with a Capsule Collection
<
13
Comic Character Fashion Collections
Comic Character Fashion Collections
The Marvel x DC Shoes Deadpool Collection Arrives November 5
<
12
Glamorous Skyline-Inspired Fashion
Glamorous Skyline-Inspired Fashion
The Hardware AW22 Capsule is Grungy & Aesthetically Captivating
<
11
Futuristic All-Black Sleek Footwear
Futuristic All-Black Sleek Footwear
1017 ALYX 9SM Launches a New Tonal Mono Boot Silhouette
<
10
Elevated Luxury Men's Fashion
Elevated Luxury Men's Fashion
Zadig&Voltaire Releases Its Latest Fall/Winter 2022 Capsule
<
9
Sci-Fi 90s Fashion Collections
Sci-Fi 90s Fashion Collections
The Jean Paul Gaultier 'Cyber Collection' is Futuristically Retro
<
8
AI-Powered Shopping Apps
AI-Powered Shopping Apps
Shoptrue Curates Personalized Fashion Picks with Artificial Intelligence
<
7
Collaboration Aluminum-Shaded Boots
Collaboration Aluminum-Shaded Boots
The Huckberry x Merrell Moab 3 Smooth GTX is Stylish
<
6
Tough Titanium-Made Timepieces
Tough Titanium-Made Timepieces
The Timex Expedition North Titanium Watch Has a 21-Jewel Movement
<
5
Minimalist Down Jackets
Minimalist Down Jackets
The JJJJound x Eddie Bauer Down Jacket Has RDS-Certified Goose Down
<
4
Grooved Waterproof Luxe Footwear
Grooved Waterproof Luxe Footwear
Moncler Presents the Acqua and the Acqua High Footwear
<
3
Hand-Painted Denim Jeans
Hand-Painted Denim Jeans
True Religion Partners with Sundae School on 'The Genesis Collection'
<
2
Retro Music-Themed Swimwear
Retro Music-Themed Swimwear
The New Vilebrequin X The Beach Boys Collaboration is Vibrantly Hued
<
1
90s-Inspired Fashion Capsules
90s-Inspired Fashion Capsules
Filippa K’s Spring/Summer 2023 Line is Inspired by Memories
<