A race is the ultimate head to head competition of raw ability and Usain Bolt continues to amaze more than anyone ever has in the sport of racing. Usain Bolt shocked the world by recording a 100m time faster than any human ever has and we can’t help but feel the need for speed.
The featured racing innovations come in many shapes and sizes, from $15,000 racing chairs to giant spectator hats. Take the time to enjoy them, longer than Usain Bolt’s 9.58 seconds.
45 Radical Racing Innovations
44
TG Clothing: Pleather Racing Playsuit
43
Racing Shoes
Porsche 911 GT3 RS Nike Air Max Light
42
Outrageous Spectator Hats
The Royal Ascot Ladies Horse Racing Hats
41
Stiletto-Wearing Sprinters
Experience the Intensity of Professional High Heel Racing
40
Racing Batmobiles?
Toyota F1 Brings Batmobile to British Grand Prix
39
$15,000 Racing Chair
D-BOX GB-100
38
Ostrich Racing
37
Etched Samurai Racing Suits
The Tattoo Ykz. by Dainese
36
Extreme Sports Fusion
Rally Car Racing Meets Snowboarding
35
Racing Watches
F1/Carbon GMT
34
Race Simulators
Get the Thrill and Adrenaline of Racing, Minus the Speeding Ticket
33
Night Racing
Singapore Grand Prix F1 in the Dark
32
Car Racing on Water
800hp Cars Make Hydroplaning More Fun
31
School Bus Drag Racing
Summertime Torque Trials
30
Future Racing
2025 Mercedes Formula Zero Sail Car at LA Design Challenge
29
Virtual Bicycle Racing Against Real People
Expresso Fitness
28
Eco-Friendly Auto Racing
Formula 1 Cars Get Gas Mileage Mandates
27
Racing Seats For Gamers
Consoles Get Comfy
26
Bring Your Own Big Wheel Racing
25
Painted Derby Horses
Gallopalooza Season in Louisville as Racing Season Nears
24
Engineless Gravity Racing Car
Mercedes-Benz Silbervogel
23
Revolutionary Futuristic Racecars
KTM and Design Students Upgrade Face of Racing
22
Racing in Puffy Suits
The Aeolian Ride
21
Cross-Branded Racing Shoes
The Sabelt DBR9 for Aston Martin
20
Motorized Barstools
Baron Bob's Racing Machines for the Uninhibited Inebriate
19
Supreme Race Car Simulators
The Ultimate F1 Racing Experience for Only $45,000
18
Shopping Cart Racing
Idiotarod ‘09 Takes Over New York City
17
Sculpture Racing
Kinetic Mobiles, Like Giant Pink Poodles, For Mud & Road Racing
16
Race-Ready Supercars
Alpina Breaks 20-Year Racing Hiatus With BMW Alpina B6 GT3
15
Bathtub Racing
14
Swedish Cell Phone Racing
Bizarre LG Vibration Games
13
Dog Racing Unleashed
America's Fastest Chihuahua
12
Track Mods for Street Bikes
Ducati Moto GP Racing Project Brings Racing Tech to the Masses
11
Lawnmower Racing
Grasscar Mower Sports for Rednecks
10
Street Racing Music Videos
t.A.T.u Causes Trouble With ‘Snowfalls'
9
Replacement Eco-Racecars
Ferrari's Newer F430 is a Green Racing Machine
8
Dragracing Webinars
Racetalk 39x Brings Speed To The Masses via the Web
7
Supercar Racing Circuits
Cool Victory is Offering Travel and Training with Lamborghini Race Team
6
Incredibly Bizarre Competitions
Power Tools and Household Item Racing
5
Racing Wine Bottles
Elderton's Neil Ashmead GTS has a 6-Speed Gear Cap
4
Epic Battle Racing Ads
SKY F1 Print Ad For F1 Grand Prix Features Dueling Monsters
3
Ultra Real Racing Simulator
VRX Mach 4 has 4 XBOX 360s
2
Racing Against Police Cars
Miami's 'Beat the Heat' Program Lets You Pay to Race the Fuzz
1
Baby Racing
International Child Protection Day Event
Related Ideas
Riproaring Electric Snowboards
The 'Cyrusher Ripple' Can Sprint Across Snow At 50 Km/h
Futuristic Transparent Cafe Racers
The 'Rat Race' Cafe Racer by Ognjen Docic is BMW R9T-Based
Futuristic Racer Smartphones
The Infinix NOTE 40 Series Racing Edition Honors Race Technology
Speed-Optimizing Running Shoes
adidas Unveils the Adios Pro 4 and Evo SL Sneaker Models
Structural Performance Running Shoes
PUMA's FAST-RB Nitro Elite Boasts an Airborne Design
Luxurious Limited-Edition Chronographs
Angelus Expands the Exquisite La Fabrique Collection
Hyper-Futuristic Running Shoes
PUMA's Fast RB NITROTM Elite Shoes Appear to be Floating
Collaborative Racing Streetwear Capsules
NOCTA Drops its L'Art De L'Automobile Racing Collection
Aggressive Athlete Ads
Nike Launches the Winning Isn’t for Everyone Campaign
Sneaker-Stealing Campaigns
Rob It To Get It by Distance Challenged Customers to Outrun a Sprinter
Racing Enthusiast Smartphone Models
The Infinix NOTE 30 VIP Racing Edition Has a Textured Finish
Chunky High-Performance Runners
Nike Introduces the Official Launch of the Zoom Fly 6
Performance Road Racing Shoes
The HOKA Cielo X1 Propels Runners to Move Quickly and Comfortably
3D-Printed Winter Sport Shoes
This Bobsled Footwear Features 3D-Printed Outsoles
Blingy Bespoke Headphones
Nadine Ghosn Unites with Bose to Design Athlete-Inspired Headphones
Branded Action Camera Go-Karts
The Conceptual GoPro GoKart by Sean Gao Captures the Action
AR-Equipped Electric Motorcycles
The EyeLights Rocket One Works Seamlessly with a Connected Helmet
Cosmic-Inspired Running Shoes
Nike Introduces a Look at its New Cosmic Runner Model
Racing-Focused Timepieces
IWC Pilot’s Watch Performance Chronograph 41 Now Comes in Two New Models
70s-Style Motorsports Timepieces
These Seiko Prospex Speedtimers Come in Three Styles
Emotional Poeticized Motorsport Campaigns
Honda Debuts the 'Unstoppable Dreams' Campaign
Life-Size LEGO Cars
LEGO Debuts a McLaren Formula 1 Car at the Canadian Grand Prix
Beastly Luxury Electric SUVs
The Audi Q4 55 e-tron Has 335-Horsepower and More
Galaxy-Inspired Timepieces
The URWERK UR-100V Lightspeed Features a Unique Dial Design
Premium Hypercar-Inspired Timepieces
Bugatti Presents a Look at the Tourbillion Hyperwatch
Collaboration Automotive Footwear
The Adidas X Crazyfast Bugatti is Speed and Precision-Focused
Lipstick Graphic Race Cars
Charlotte Tilbury Works with Formula 1 on the Hot Lips Car
Striking Motorsport-Inspired Collections
PUMA Unveiled Electrifying Las Vegas Grand Prix Capsules
High-Performance Finale Race Cars
The 2025 Toyota GR Supra A90 Final Edition is Limited to 300
Racetrack-Ready Timepieces
The Shinola Canfield Speedway 44mm Lap 06 Can Be Dressed Up or Down
Curated Pit-Crew-Inspired Jackets
Heineken Introduced a Custom Racing Jacket for F1 Fans
High-Performance Sports Car Models
The 2024 Ford Mustang GTD is Limited-Edition and Ultra-Sporty
Responsive Marathon-Ready Sneakers
The On Cloudboom Strike Has a New Bounceboard Construction
Ultra-Luxe Automotive Publications
The Ferrari Endurance Book Comes in Encased in Carbon Fiber
Beauty Brand-Backed Race Cars
e.l.f. Cosmetics is the Newest Sponsor of the Indianapolis 500
Exoskeleton-Free Hypercar Designs
The Bugatti Bolide Achieves Over 310mph on the Track
Collaboration Sports Car Laptops
The Razer Blade 16 x Automobili Lamborghini Edition is Speedy
Riproaring Electric Vans
The 'Ford Supervan 4.2' is Designed For Uphill Racing Performance
Indestructible Running Shoes
norda's 005 Model is an Advanced Sturdy Trail Running Shoe
Olympic-Ready Elevated Footwear
Nike Optimizes its Air Cushioning Tech in New Range of Shoes
Inaugural Collab Miniature Racecars
LEGO and Formula 1 Join Forces on a Milestone Collaboration
Hyper-Fast Electric Race Cars
The Xiaomi SU7 Ultra Has a Triple-Motor Powertrain
Ultra-Immersive Race Sim Controllers
The Turtle Beach VelocityOne Race Has a Direct Drive System
Sailing Race-Inspired Fashion Capsules
The Louis Vuitton 37th America’s Cup Barcelona Line is Chic
60s-Inspired Electric Superbikes
Robert Turner Designs a New Electric Superbike Concept
Audacious Electric Supercars
The 'Speirling Pure' Uses Sealed-Skirt Fan Tech to Zip Around Corners
Vibrant Race-Inspired Apparel Collections
Pacsun Debuts Its Collaboration with Formula 1® in Miami
Vintage Co-Branded Racing Gear
Levi's Partners with McClaren Racing to Create Racing-Style Apparel
Curvaceous Electric Concept Cars
The 'EV Sport 01' Offers Powerful Performance In a Sleek Package
Racer-Inspired City Car Concepts
The Nissan Concept 20-23 is Imagined as the Perfect City Car
Immersive Virtual Marathons
Peloton Created a Visual NYC Marathon Experience for the Peloton Tread
Exclsuive Automotive Timepieces
Shinola Unveils Detroit-Inspired Canfield Speedway Lap 07 Watch
Desert-Rated Running Gear
The District Vision + 2XU Collection Marks the Badwater 135 Footrace
Sporty Collaboration Watches
The Breitling Endurance Pro IRONMAN is Limited to 250 Units Per Color
Ultra-Sophisticated Chronograph Watches
Angelus Debuts a New Piece in its La Fabrique Collection
Gamified Tennis Metaverses
Race to Wimbledon is a Fast-Paced Game on Fortnite
Branded Racing Smartwatches
This New TAG Heuer Timepiece is Built with Driver Needs in Mind
Shell-Like Premium Speed Boats
Pierpaolo Lazzarini Designs the Jet Capsule Super Sport
Supercar-Inspired Lounge Chairs
The Racing & Emotion Prova MO-53 Lounge Chair is Ferrari-Inspired
Ultra-Fast Defense Division eBikes
The Hi-Power Cycles Revolution W Reaches an 80mph Top Speed
Streetside Challenge Billboards
Gymbox Start Line Encourages Passersby to Try a Short Dash
Industry-Leading Hybrid Supercars
McLaren's 'W1' Supersedes its 'P1' as its Flagship Supercar
Runner-Friendly Performance Jackets
On's Challenger Jacket is Designed for Adventure
Expansive Performance Running Lines
Bandit Launches 92-Piece Fall 2024 Line Inspired by Resilience
Ultra-Light Tennis-Inspired Watches
Big Bang Unico Novak Djokovic Watch Embodies Tennis Legacy
Life-Sized Electric Toy Cars
The Little Car Company Unveils the Larger Wild One Max
Futuristic Minimal Basketball Sneakers
adidas Originals Launches the Crazy Infinity Shoe Today
Motion Blur-Inspired Rocking Chairs
Muddycap Designs the Fast Rocking Chair with a Visual Illusion
Sensor-Enabled Performance Running Tracks
Feldspar Limited Aims to Revolutionize Live Sports
High-Performance Hybrid Sports Cars
The 2026 Bugatti Tourbillon Has 1,775-Horsepower
Ultralight Single-Seater Racers
The Briggs Automotive Company x Hypetex Mono R is Sleek
Celebratory Race Fan Kits
The ExxonMobil Fandom Fuel Kit Celebrates Formula 1 Race Season
Athletic Training Eyewear
'FalconFrames' Track Eye Movement During Visual Training
Vibrantly Dynamic Running Shoes
PUMA Adds Two New Sneakers to the Deviate Series
South Korea-Inspired Vibrant Shoes
Son Heung-Min Joins adidas on a New X Crazyfast Football Boot
Hyper-Speed Charging Electric Vehicles
The Nyobolt Concept EV Powers Up in Just Six-Minutes
Electric Sporty Vehicle Concepts
Caterham Unveils a Look at the New Conceptual Project V
Tech-Enabled Racing E-Bikes
Stromer Debuts a 'ST7 Alinghi' Limited E-Bike with Red Bull Racing
Electric Sports Car Concepts
Lotus is Designing its 'Theory 1' EV with Three-Seat Design
Retro Racecar-Inspired Shoes
L'Art de L'Automobile and Salomon Create a Porsche 911 GT1
70s-Era Racing Watch Ranges
The Vaer R1 USA Racing Chronograph Pays Homage to Yesteryear
Sporting Moment-Inspired Fall Fashion
Admiral Sporting Goods Presents its New Capsule for FW23
Tennis Computer Vision Systems
Tennis Blackbox Transforms iPhones Into Hawkeye Systems
Speed-Aiding Advanced Football Boots
adidas Introduces the F50+ Football Boots
Racer-Honoring Timepieces
The TAG Heuer Carrera Chronograph x Team Ikuzawa by Bamford is Chic
Automotive Race-Inspired Timepieces
The 2023 Bremont Jaguar C-Type Watch Pays Homage to Le Mans
Supercar Sports Racquets
The Lamborghini x Babolat BL001 Racquet is Limited-Edition
Sporty All-Electric Concept Cars
The Volkswagen ID.X Performance Maximizes Electric Capabilities
Electrified Supercar Concepts
Nissan Showcased the Hyper Force Concept Car at Japan Mobility Show
Global Racecar Partnerships
KitKat Unveiled as the Official Chocolate Bar of Formula 1
All Terrain Electric Skis
Skwheel One Travels Up to 50 Mph on Snow, Sand, and More
VR Track Racing Games
Micro Machines: Mini Challenge Mayhem Pushes Virtual Cars to the Limits
Empowering Motorsport Panels
'Mavericks of Motorsport' Kicked Off Grand Prix Weekend in Montreal
Benefits-Focused Racing Partnerships
American Express Cardmembers Enjoy Benefits at Formula 1®
Racing Video Game-Inspired Blocks
LEGO Introduces the Dynamic Super Mario Kart Set
Bespoke Branded Electric Scooters
The Red Bull Racing RBS#01 Electric Scooter Has a 750W Motor
Sports Car-Themed Arenas
Ferrari World Yas Island Hosts an Inaugural Event Ahead of its Launch
Car Racing Hydration Partnerships
Liquid I.V. Joins FORMULA 1 CRYPTO.COM MIAMI GRAND PRIX
Elevated Performance Running Shoes
ASICS' METASPEED Paris Pack is the Latest to Join its Roster
Free Branded Racing Games
'Disney Speedstorm' Will be Free for All Players on September 28th
Slow-Motion Ketchup Races
Heinz's Slowmaster 57 Lets Fans Test the Slowness of Thick Ketchup
Performance-Boosting Sports Eyewear
Roger Federer Debuts an Eyewear Collection with Oliver Peoples
Racing-Inspired Bronze Sculptures
Paul Oz Celebrates Michael Schumacher with a New Sculpture
Crowdfunded Speed-Focused E-Bikes
OFIITO Launched an Indiegogo Campaign for its 'Urban Racer R3'
Track-Ready Race Vehicles
The 2024 Nissan Z NISMO Offers Upgraded Performance
All-Electric Sports Cars
Porsche's Vision 357 Speedster is an Ultra-Luxurious Model
Phygital Televised Races
Michelob ULTRA's Lap of Legends Pits Formula 1 Drivers Against Avatars
Premium Sporty Electric Vehicles
Porsche Announces the Updated 2025 Taycan Sports Sedan
Inaugural EV-Prototype Race Cars
The ABB NASCAR EV Prototype Was Unveiled at Chicago Street Race
Electronic Waste-Built Racing Cars
Lazerian and Envision Racing Design the Recover-E Series
Track-Centric Premium Race Cars
Aston Martin Racing Introduces the New Vantage GT3 Car
Revived Classic Vintage Cars
Bentley Reintroduces a Car from 1930s Reflecting Original Drawings
AI-Controlled Motorsport Simulations
AI Simulated Racing Controls the Cars and Racing Strategy
Race Car-Inspired Dynamic Sculptures
Gerry Judah Presents an Artful Sculpture for a Festival
Game-Collaborative Phygital Apparel
Balenciaga Unveils a Collaboration with Need for Speed Mobile
Genderless Court-Ready Apparel
Humanrace and evian Create a New, Genderless Athletic Collaboration
Ultra-Premium Electric Hypercars
HiPhi Unveils the New HiPhi A Electric Hypercar
Joint Technical Athletic Collection
2XU and Distinct Vision are Inspired by the Badwater 135
Immersive Ultra-Fast Electric Vehicles
Lotus Presents the Emeya Car with a Full Electric Build
Upgraded Adaptive Sports Components
Bridgestone Supports Athletes at the 2024 Paralympic Games
Motorsport-Inspired Timepieces
The Ollech & Wajs Rallychron Timepiece Pays Homage to Circuit Races
Speed Completion Video Games
Nintendo's NES Classics Game Challenges Players to Play Quickly
Speed Record-Setting E-Bikes
The eROCKIT One is a 'Human Hybrid' Bike with a Speed of 62Mph
Technical Terrain Runners
The HOKA Speedgoat 6 Optimally Balances Cushioning and Traction
Stealthy Chronograph Timepieces
Porsche Design Presents the Chronograph 1 Utility Watch
Collegiate Sim Racing Events
Williams Esports Hosts the Student Racing League Tournament Series
Battle-Royale Racing Games
Nintendo Announced 'F-Zero 99' as its Latest Switch Online Title
Turbocharged British Sports Cars
This Four-Cylinder Car Offers Stunningly Powerful Performance
Light-Powered Racing Toys
Light’n Race Uses and Teaches Fundamental Physics Principles
Collaborative Racing-Themed Timepieces
TAG Heuer Excites Fans with a Formula 1 Kith Collection
Hydrogen-Electric Racecars
The ACO and H24Project Unveiled 'MissionH24,' an Eco-Friendly Supercar
Record-Breaking Optical Fibers
This High-Speed Optical Fiber Offers Revolutionary Potential
Strategic Running Gameplay
Battle Run Invites Joggers to Conquer Territories on Their Runs
Mysterious Painted Car-Door Auctions
Banksy's Crazy Horse Artwork Goes to Auction
Fitness-Focused Sport Headphones
These Creative Outlier Headphones Come in Two Models
Diverse Racing-Themed Podcasts
The Track Limits Podcast Shares an Insider Look into Motorsport
Metropolitan Racecar Campaigns
DP World Debuts 'Every Second Counts' Film with McLaren Formula 1
German Sports Channels
wedotv Debuts a FAST Sports Channel Covering Horse Racing and Sports Events
Premium Sim Racing Facilities
K1 Speed Opens Doors to a New Esports Venue and Karting Track
Limited Edition Racing Gloves
Royal Racing Debuts a Limited Edition Series of Gloves for Riders