Ideas
Explore the world's #1 largest database of ideas and innovations, with 472,898 inspiring examples.
Trend Reports
Discover why 1,270 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,179 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,270 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,179 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,218 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 472,898 cutting edge ideas.

Hyper-Futuristic Running Shoes

PUMA's Fast RB NITROTM Elite Shoes Appear to be Floating

— August 29, 2024 — Fashion
PUMA brings attention to its dynamic new Fast RB NITROTM Elite sneaker model as it boasts a captivating visual due to its form and hyper-futuristic elements. It is a pair of running shoes that challenge the rules of race regulators, packing the silhouette with premium technology at the very least.

Romain Girard, the Head of Innovation at PUMA shares, “With the Fast RB NITROTM Elite, we asked the question: What if we pushed running technology as far as we can? This is not just a running shoe; it's a statement. Proof of our intent to not only be the fastest brand in the world but the most innovative.” The silhouette rests on a chunky sole unit which is literally airborne as it is made with 58mm of NITROFOAM Elite, the brand's most progressive foam technology.

Image Credit: PUMA
Trend Themes
1. Hyper-futuristic Design - The use of avant-garde aesthetics in running shoes reshapes consumer expectations, blending fashion and cutting-edge technology.
2. Advanced Foam Technology - Innovative foam materials such as NITROFOAM Elite set new performance benchmarks in cushioning and energy return for athletic footwear.
3. Regulation-challenging Footwear - Running shoes that push the boundaries of regulatory standards provoke conversation and potential reform within competitive sports.
Industry Implications
1. Sportswear - The incorporation of advanced materials and hyper-futuristic design elements expands the realm of possibilities in performance and aesthetic appeal for athletic gear.
2. Footwear Technology - Revolutionary foam technologies and airborne sole designs offer unprecedented advancements in comfort and performance for shoe manufacturing.
3. Competitive Running - Footwear that challenges traditional regulations could drive innovation and new standards in competitive sports equipment.
9.4
Score
Popularity
Activity
Freshness