In today's world, it's easy to be a pessimist, but it's far easier to take an optimistic slant--especially with these innovations.
From guerrilla bookmarks to uplifting mirrors that get your day started off right, being optimistic has never been easier.
Implications - In a society where people are constantly on the go and working long hours, it has been noted that many people are not very happy. Advertisers can use this information to create ads that are upbeat and cheerful because brightening someone's day is something that they will remember and share with others. Created an uplifting ad or product can easily be done with the right choice of color and a bright smile.
35 Ways to Spread Sunshine
Optimistic Innovatiions That'll Brighten Someone's Day:
Marissa Brassfield — Jul 26, 2009 — Art & Design

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Guerrilla Sunshine-Spreading
The 'I Love You' Project

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Positive Body Image Photography
Vogue's Annual Shape Issue 2009 Features 8 Beautiful Bodie

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Quirky Motivational Posters
‘Today I Will Be Happier Than a Bird With a French Fry'
31
Recession-Era Self-Marketing
Cardsofchange Emphasizes the Positive Side of Downsizing
30
Positive Body Image PR
Meghan McCain Stands Up to Laura Ingraham on Twitter
29
Optimistic Recession Jewelry
Wishbone, Horseshoe and Fortune Cookie Charms for Good Luck
28
Positivity Towards Strangers
'Validation' Reinforces the Power of Empathy
27
Negativity Refuse Bag
Positive Thinking Gadget
26
Guerrilla Bookmarks
NamelessleTTER Features Personalized Book Markers
25
Psychology of Happiness Tests
Identifying Fake Smiles
24
Positive Deck Designs
Luis B-Boy Skateboard Art Meant to Encourage & Inspire
23
Happypreneurs
San Francisco Positivity Conference
22
Mood-Sensitive Wristbands
Robometer Measures Happiness
21
Extreme Happiness Promotions
Britney Spears Tells Rolling Stone She's Better
20
Printable Positivity
E.M. Papers' Bookmarks Feature Affirmations to Brighten Your Day
19
Socially Uplifting Photosets
Smiles In Poverty
18
Money Buys Happiness
The New Way to Save Money
17
Uplifting Watches
'Ever-Increasing' by Sea Hope Uses Graphs to Brighten Your Day
16
Happy Face Furniture
Expressive Emo Chairs Exist to Serve Your Butt
15
Monday Rebranding
‘What a Great Day to Start the Week' Poster Uses Positivity
14
Happy Face Suction Toothbrush Holder
13
Uplifting Subway Stunts
The High Five Escalator Lifts Moods, Trend Hunter-Style
12
Encouraging Optimism
“Wouldn't It Be Nice” Art Exhibition
11
Dishware That Inspires Happiness
The Smile Cup
10
Subversive Positivity
Everything is OK Activist Kits (UPDATE)
9
Tech for Positive Feelings
The emWave 'Personal Stress Reliever' Lets You Relax
8
Buying Happiness
Danish Boutique Challenges Old Adage
7
Real-Life Happiness Awards
Hershey Kisses ‘Off to Work' Down the Red Carpet
6
Study: Cyberslacking is Positive
PopCap Break Report 2008
5
Policing Positivity
Japanese Rail Firm Adopts Smile Scanners to Gauge Customer Service
4
Political Power of Positivity
Peruvian Shamans Send Good Karma to Obama
3
Uplifting Reflections
Feel Good Mirror is a Nice Morning Pick-Me-Up
2
Surreal Joyvertising
Coca-Cola Promotes Sugary Fizz With ‘Open Happiness' Campaign
1
Couple Cultivation
The Twin Handled Fork Offers Horticultural Happiness in Relationships
Related Ideas
Ultra-Customizable Water Bottles
The Sunnies Flask Goes in Over 300,000 Color Combinations
Inspirational Quote Displays
This Sleek Quote Display Device Keeps You Inspired All Day.
Irish Stout Campaigns
Guinness Unveiled its St. Patrick’s Day Campaign
Sun Safety Beach Takeovers
Sun Bum's Miami Beach Takeover Supported Safe Fun in the Sun
Hug-Inspired Olympics Campaigns
Coca-Cola's Summer Olympics Campaign was Inspired by True Events
Uplifting Social Media Campaigns
Optimism Your Feed Helps Social Media Users Retrain the Algorithm
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Color Blindness-Exclusive Billboards
TD Unveils a Campaign to Highlight Its Accessibility Adapter
Skincare Well-Being Campaigns
Neutrogena Celebrates International Self-Care Awareness Day
Designer-Approved Vibrant Weather Accessories
SHED RAIN Collaborates with Designer Trina Turk
Photosensitive Book Experiences
Fruittella's the Outside Book is a One-Of-A-Kind Campaign
Wellness-Focused Stationery Brands
PleaseNotes Sends Positive Vibes with Its Affirmation Gel Pens
Kind Gardening Pop-Ups
Mrs. Meyer's Compassion Store Trades Generous Acts for Garden Essentials
Individuality-Focused Brand Campaigns
Adidas Originals' New Campaign Champions Timeless Classics
Friend-Focused Wellness Apps
The 'With Gratitude' App Makes Daily Connection Easy
Social Movement Medals
The Openness Medal by Samsung Invites Gen Z to Share Challenges
AI-Assisted Business Ads
Google Workspace's 50 States, 50 Stories Shares Small Businesses Using AI
Chromatic Emotional Home Decor
The 3form 2025 Color Collection Puts Emotional Hues in Focus
Cheeky Coffee Ads
Starbucks' New Ads Celebrate Personal Connections Through a Modern Twist
Smile-Focused Running Campaigns
Goody's® Pain Relief Debuts Positivity-Focused Smile 20 Campaign
Art-Promoting Campaigns
Beige Billboards Spark a Bold Call to Save Charlotte’s Art Scene
Customer-Starring Billboards
Bobbie's Campaign Spotlights Moms as "the OG Influencers"
Therapeutic Nature-Inspired Campaigns
Craghoppers Introduces Its Autumn/winter 2024 Campaign
Branded Newspaper Kiosks
New Balance's Grey Days Pop-Up Celebrates a Timeless, Universal Color
Light Therapy Helmets
Neuronic LIGHT Makes Near-Infrared Light Therapy Benefits More Accessible
Innovative Outdoor Advertising Campaigns
Unilever's Dirt is Good Turns Billboards into Playgrounds
Inspiring Women-Focused Campaigns
'Computer Science Is Everything' Inspires Future Innovators
Heartwarming Life-Tech Apparel
nanamica Introduces a New Collection for Spring/Summer 2025
Whimsical Uplifting Soda Campaigns
Coca-Cola Unveils It's Magic When The World Comes Together
Feel-Good Ad Campaigns
Pella’s 'Make Life Brighter' Campaign Celebrates Home and Comfort
Sun-Mimicking Computer Peripherals
The SunLED SunBooster Has a Webcam-Like Design
Coffee Kindess Initiatives
Cambio Roasters Launches Random Act of Kindness Week Campaign
Sleep Poverty Awareness Campaigns
Ikea Canada Introduces the Sleepless Lamp Calmpaign
Distracted Driving Awareness Videos
Project Yellow Light's 'Love Story' Is a Wake-Up Call
Inclusive Makeup Brand Campaigns
LIVE TINTED Launches the 'It Feels Good to Be Seen'
Easy Drawing Inspiration
Simple Drawing Ideas Offers Creative Prompts For All Skill Levels
Swedish Streetwear Campaigns
Axel Arigato Launches its Festive 2024 Campaign
Mindful-Shopping Campaigns
The Ordinary’s 'Slovember' Campaign Promotes Intentional Shopping
Afternoon Break-Encouraging Campaigns
Halfday Iced Tea is Launching the Halfday Break Campaign
Personality-Forward Bookmark Designs
Humdrum Paper Offers Unique Bookmarks for Book Lovers
Airy Sunscreen Foams
Sun Dreams by Pacifica Beauty is Illuminating & Skincare-Infused
Productivity-Focused Ai-Powered Pcs
HP Canada Addresses Productivity Challenges Faced by Workers
Sunlight-Imitating Indoor Devices
SunLED Life Science Unveils the SunBooster at MWC Barcelona
Positivity-Boosting Body Washes
method's Good Karma Body Wash Collection Inspires & Uplifts
Color Infusion Paint Campaigns
vitaminwater's Paint Your Rent Brightens Lives & Living Spaces
Kindness-Themed Donut Promotions
This Krispy Kreme World Kindness Day Promotion Offers Free Donuts
Reimagined Classic Beer Campaigns
Guinness Gives 'A Lovely Day' a Modern Artistic Refresh
Empowering Fashion Campaigns
Coach's Spring 2025 Campaign Celebrates Personal Time Management
Bright Coffee Collections
Peet's Bright Collection Features Vibrant, Fruit-Forward Notes
Social Content Creators
SmilesFlow Lets You Create Unique, Interactive Content for Sharing
Mid-20th-Century Holiday Campaigns
Saks Fifth Avenue Unveiled its 'Gifts of Delight' Campaign
Seasonal Soda Ads
Olipop's Christmas Ad Challenges Big Soda
Custom Inspirational Quotes
Muse Combines Quotes with Creative Themes for Social Media
Whimsical Candle Christmas Campaigns
The Yankee Candle 'Make it More Magical' Campaign is Festive
Fun-Filled Sunscreen Campaigns
Supergoop! x Liza Koshy Make SPF Fun with the 'Feel Super' Campaign
Phone Breakup Newsletters
The Guardian's 'Reclaim Your Brain' Newsletter Helps Reduce Screen Time
Body-Positive Brand Campaigns
Dove's Super Bowl Ad Challenges Toxic Body Talk in Sports
Playfully Patterned Adventurewear
TNF x Yinka Ilori Inspires Optimism No Matter the Weather
Marketing Idea Generators
Thunderbucket Provides Marketing Ideas and Observations at Speed
Proactive Modern Skincare Lines
Mimosa Lane Enters the Beauty Market, Focusing on Sun Protection
Positivity-Sharing Platforms
What Went Well Today is an Open-Source Space to Share Daily Hope
Localized Beer-Fridge Campaigns
Natural Light Unveils 'The Neighborator' for the Holidays
Nostalgic Hair Lighteners
Sun In's Spray-In Hair Lighteners Have Been Revived for a New Generation
Color Customized Water Bottles
Sunnies Studio Creates the Bountifully Bright Sunnies Flask
Personalized AI Coloring Pages
Happy Pages AI Lets Parents Create Coloring Pages for their Kids
Kindness-Promoting Ad Reboots
Coca-Cola’s Christmas Kindness Campaign Returns for the Holidays
Emotion-Driven Cider Campaigns
Angry Orchard's Latest Campaign Subverts Anger-Inducing Moments
Swipe-On Protective Luminizers
The Glowscreen Sunlighter Stick SPF 45 Doubles as a Highlighter
Animal-Inspired Daily Affirmations
Pocket of Love Offers Daily Affirmations from Cute Companions
Daily Complimenting Tools
Compliment Me Provides Daily Affirmations to Brighten One's Day
Festive Cream Cheese Campaigns
You’ve Got a Friend in Philly Acknowledges Holiday Highs & Lows
Artful Illusory Ads
giffgaff's Large-Scale Illusion Artwork Challenges Inattentional Blindness
Online Idea-Sharing Platforms
Collaborate, Share, and Discover Projects with Oasis of Ideas
AI-Powered Cooking Oil Apps
Sunny and Appetite Creative Partnered on Connected Packaging
Instant Inspirational Quotes
Quotz Offers Quick Curated Inspirational Quotes for Businesses
Stress Relief Communities
Feel So Joy Offers Space For Users Can Connect with Like-Minded People
Retailer Mental Health Initiatives
L.L. Bean's 'Be An Outsider' Challenge Encouraged Time Outdoors
Motivational Takeaway Cups
Tim Hortons Created Five Limited-Edition National Coffee Day Cups
Emotive AI Actors
CreatorKit Helps Businesses Create Video Ads with Hyper-Realistic AI People
Light-Manipulating Tableware Pieces
Iitala Launches a New Collection Dubbed 'Solare'
Solution-Oriented Holiday Ads
Orange’s Holiday Ad Brings Families Together Over Smartphones
Collaborative Bright Office Spaces
Bespoke Only Designs Her New Spring Office Loft Space
Inclusive Voting Campaigns
The Body Shop Worked with Apathy is Boring to Improve Voter Turnout
Plug Socket-Cladded Armchairs
India Mahdavi and Arbel Join on the Smiley Chair Design
Positive Affirmation Journals
Daily, Nightly Offers Customized Affirmations to Uplift and Inspire
Prescriptive Mental Health Posters
Parkrun Encourages Movement on World Mental Health Day
Children's Wearable Blankets
Super Blanky Encourages Adventure and Positivity
Sunset-Sharing Apps
Sunshare is a Tool for Sharing Sunset Photography Around the Globe
Brightly Tonal Coffee Machines
Nespresso Launches its Unforgettable Mediterranean Summer Campaign
Skateboarding-Inspired Ads
Vans Launched the ‘Always Pushing’ Ad Highlighting Skating Culture
Emotional Short Films
Johnson & Johnson’s New Emotional Film Sheds Light on Severe Depression
Daily Affirmation Apps
FitsMind Daily Affirmations Helps Build Resiliance and Mental Strength
Appealing Text-To-Visual Tools
Word Glow Converts Text into Stunning Visuals for Social Media
Creative Sun Safety Installations
Giant Beach Installation is a Reminder to Practice Sun Safety
Satirical Feminist-Forward Ads
A Spotlight on Underpaid Women Shakes Up Belgium’s Employee Day
Personal Efficiency Optimizers
8020.in Everything Maximizes Results by Focusing on the Key 20%
Bright Coffee Bean Blends
Peet’s Coffee Just Unveiled 'The Bright Collection'
Creative Kid's Drawings
Joyful Outlines Inspires Creativity in Kids with Fun, Educational Themes
Emotionally Engaging Holiday Advertisements
Teleflora Captured Attention with The Power Of Wishes
Short Film-Inspired Ads
Apple’s New ‘The Underdogs’ Ad Features Various Apple Products
Optimistic Coffee Shop Partnerships
Philz Coffee and Simon Sinek Partnered for the New Year
Resilience-Focused Children's Books
Savvy Suzanna Inspires Young Entrepreneurs with Creativity
Personalized Toddler Tales
The Spark Book Creates Custom Stories with Your Toddler as the Hero
Effective Productivity Strategies
64Hacks Takes a Community-Driven Approach to Streamline Workflow
Daily AI-Generated Compliments
AIcompliment.me Sends Daily Compliments to Brighten One's Day
Ad Inspiration Archives
Nobody Reads Ads Showcases Print and Outdoor Ads With Notable Success
Inspirational Content Libraries
Quotes: Inspire & Reflect Delivers Daily Motivation and Insights
Personal Wellbeing-Aiding Products
Pong Design Creates Products that Fuse Mindfullness with Tech
Emotive Cinematic Experiences
Movies Of Mood Selects Films Based on Your Current Feelings
Goal-Oriented Health Apps
The 'Bright' App Offers a Holistic View of One's Health
Startup Name Generators
Bake Your Brand Uses AI to Create Unique Startup Names and Taglines
Sun Safety-Promoting Initiatives
Zilveren Kruis Promotes Sun Safety in the Netherlands
Collaborative Bright Textile Wallcoverings
Yinka Ilori Designs a Special Momentum Collection
Bright London Typeface Installations
Yinka Ilori Showcases Good Things Come to Those Who Wait
Reflection-Encouraging Edible Oil Campaigns
Simply Fresh Marks the New Year with a New Campaign
Spiritual Wellness Companions
Sol Inspires Positivity with Daily Tools for Spiritual Health
Mental Wellness Journaling
Sunrise Offers Guided Journaling And Supportive Mental Health Feedback
Energy Savings App
Discover Energy Savings and Access Rebates with SUNNY by UNCHARTED
Inventive Charity Initiatives
Spark Financial's Annual Charity Initiative is for Autism Awareness
Weekly Happiness Newsletters
HappyLab Offers Weekly Tools And Insights To Boost Happiness
Explorative Entrepreneur Ideas
Hustle Momumtum Invites You to Discover and Launch Side Hustles
Sun Safety Guides
UV Guardian Offers Personalized Advice to Prevent Sunburns and Skin Damage
Launch Momentum Tools
ExtendHunt Boosts Visibility Through User-Driven Upvotes
Visual Enhancement Tools
VibrantSnap Instantly Create Stunning, Cinematic Screenshots
Love-Centric Public Service Announcements
Ad Council & R/GA Debut the Love Has No Labels Campaign
Daily Inspirational Quotes
'Be Better' Injects Positivity into Your Home or Office Life
Imaginative Children's Holiday Campaigns
Aretto and Hamleys Partner on an Engaging Campaign
Positive Mental Health Strategies
HappierMe: Master Your Mind Helps Users Achieve Long-Term Goals
Personalized Notification Tools
Good Vibes Notifications Offers a Daily Dose of Information
Daily Inspirational Quotes
Models of Life Offers Real, Inspirational Quotes and Narratives
Greenhouse Gas-Reducing Video Tools
IMPACT+ Has Debuted the Creative Optimizer Self-Service Tool
Social Proof Enhancement Tools
Proofify Boosts Businesses with Compelling Content and Reviews
Sunset-Inspired Printed Glass Furniture
Alejandra Gandía-Blasco Designs the Iris Collection
Bite-Sized Daily Wellness Actions
BlissList Approaches Holistic Wellness Through Small Steps
Weekly Wisdom Newsletters
Little Almanack Delivers Short, Impactful Lessons from Influential Doers
Employee Recognition Tools
Teamlight Shines a Spotlight on Employees and Their Great Work
Positive Daily Routine Elevations
DeedDiary Transforms Browsers Into a Place of Positivity
Grey Scale Browser Extensions
AntiSocial Makes Webpages Seem Dull to Enhance Productivity
Team-Based Wellness Challenges
Bright Break Enhances the Well-Being of Remote and Hybrid Employees
Daily Goal-Setting Tools
Manifest Daily Uses Vocalization and Positive Reinforcement