One of the Millennium Development Goals, also known as the MDGs, set in 2000 for which the deadline is quickly approaching (next year) was to improve maternal health innovations and maternal health more broadly. Specifically, the goal was to reduce the maternal mortality ratio by three quarters from 1990 to 2015. In 2013, they gave an update. "While progress falls short of achieving MDG 5 by the 2015 deadline, all regions have made important gains," the United Nations End Poverty wrote. "Globally, the ratio declined from 400 maternal deaths per 100,000 live births in 1990 to 210 in 2010." They pay attention to what's working and what's not working as well as including what countries have shown significant strides.
Here, this top list of maternal health innovations shows some social business approaches to making big change.
8 Maternal Heath Innovations
From Lower Income Hospitals to Charitable Maternity Wear:
Social Business Editor — Jul 30, 2014 — Social Good

9
Chic Charitable Maternity Wear
The Hatch Collection Supports the Every Mother Counts Campaign

8
Affordable African Maternal Networks
Jacaranda Health is Countering Childbirth Deaths in Kenya

7
Lower-Income Maternity Hospitals
LifeSpring Provides Market-Based Health Care
6
One-for-One Prenatal Vitamins
Build Nutrition Tackles Malnutrition in the Majority World
5
One-for-One Multivitamins
Life Equals is Partnered with Vitamin Angels to Fight Undernutrition
4
Women-Focused Health Technologies
Zubaida Bai's AYZH is an India-Based Social Venture
3
Maternal Health Marketplaces
Maternova is a Socially Driven For-Profit Making Products Available
2
Health Care Smart Cards
Changamka Microhealth Ltd is an Outpatient Company in Kenya
1
Personalized Learning Assistants
HyggeX Delivers AI-Powered, Adaptive Learning for Every Student
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Stunningly Minimalist Jewelry Capsules
Château D’Ivoire's 2025 Mother’s Day Collection is Refined
Couture Bathroom Tissue Fashion
The 2024 Cashmere Collection Merges Fashion and Philanthropy
Floral Tribute Maternal-Inspired Shoes
adidas and UNHEARDOF Drop the Grandma's Couch 2 Shoes
Sustainable Adapting Shoe Designs
These Baby Shoes by Moa Lövinder Grow With Kids
Tech-Advanced Spine Treatments
Momentum Health Partners with Harms Study Group
AI-Enhanced Medical Beds
The Home MediCare Bed 2.0 Features an AI Health Concierge
Boldly Tonal Patient-Designed Sneakers
Nike Unveils the 2024 Doernbecher Freestyle Collection
Complimentary Movement-Focused Workouts
Lululemon Commemorated World Mental Health Day
Home Healthcare-Ready Televisions
WebMD TV is a Smart Health Support Application for TVs
Social Movement Medals
The Openness Medal by Samsung Invites Gen Z to Share Challenges
Autonomous Hospital Beds
MOVED by OGGMA is a CES 2025 Innovation Awards Honoree in Digital Health
AI-Powered Medical Documentation Tools
WorkDone Delivers an Innovative Application of AI Tech
Mindful Athletic Brand Initiatives
Nike's 'Wellness Collective' Promotes 5 Key Wellness Pillars
Tech-Enhanced Patient-Assisting Devices
Modern Healthcare Equipment Launches an Assistive Device
Customer-Starring Billboards
Bobbie's Campaign Spotlights Moms as "the OG Influencers"
Design Award Jury Announcement
Mattel, IIDA and Harvard GSD Were iF Design Awards 2025 Jurors
Creativity-Centered Workshops
Gap's Workshop Initiative Empowers Local Makers in San Francisco
Skincare Research Hubs
The Ordinary’s New Website Grants Free Access to White Papers
Pregnancy-Friendly Fitness Equipment
Bala Mama Collection Launches as a Pre- and Postnatal Line
Two-Person Seesaw Benches
Movember's A Problem Halved Bench Inspires Mental Health Conversations
Senior Living Innovation Hubs
The AGE-WELL Innovation Studio Highlights Age-in-Place Solutions
AI Women's Health Assistants
Ema Provides Fast, Accurate and Empathetic Maternal Health Support
Efficiency-Focused Healthcare Technologies
Datalogic Debuted Its Technologies at HIMSS 2025
Goal-Based Healthcare Treatments
Joi Pairs Proven GLP-1 Medications with 1:1 Lifestyle Coaching
Esports CSR Initiatives
The Global Esports Federation Launched a Global Social Impact Initiative
Personalized Wellness Tools
Lumati & PNOĒ Emphasize Diagnostic Precision & Therapeutic Innovation
Inventive Retail Strategies
H&M is Working to Localize Its Shopping Experience
AI-Backed Digital Twins
Twin Health Has Created Digital Twins as an AI Experiment
Charity Health-Tech Apps
Helpster Charity Connects Sectors to provide Essential Healthcare
Hormone Monitoring Partnerships
Bayer Partnered with Startup 'Impli' to Advance Research
Organic Milk-Focused Campaigns
Horizon Organic Expands Its 'This Milk Means Business' Campaign
Targeted Reproductive Health Apps
Daleela is an AI Assistant That Aims to Assist Arab Women
Philanthropic Kid Fashion Brands
Mini Rodini Supports Doctors Without Borders for Black Week 2024
AI-Powered Patient Management Platforms
FluidAI Medical is Leading Canadian Medtech Companies
China-Based Formula Innovations
a2 Milk Company Launches a New Infant Formula and Centre in China
Healthcare Innovation-Enhancing Platforms
Chiesi Launches 'The Impulse' for Healthcare Innovations
Footwear-Branded Heart Health Initiatives
Chinese Laundry Debuts the Wear Your Heart Campaign
Postpartum Depression Programs
Stork Club Strives to Help Working Mothers with Treatment
Youth-Focused Accessible Digital Labs
Arrow Electronics Has Partnered with the N50 Project
E-Commerce-Like Healthcare Platforms
General Medicine Has Secured $32 Million in Venture Funding
Plant-Based Infant Formula Campaigns
Else Nutrition Launches the 'Formula for Change' Campaign
Healthcare Staffing Mobile Apps
GHR Healthcare and Opus Match Have Introduced GHR Live!
Postnatal Wellness Retreats
Alma Care Introduces Luxury Hospital-to-Hotel Recovery Program
Electronic ID Systems
Digital Agriculture Accelerates as Defra Mandates Electronic ID for Cattle
Postpartum Recovery Centers
Boram Introduces Luxury Maternal Care Retreat in Central Park South
Assistive Mobility Technology Initiatives
Toyota Partners with the MaRS Discovery District
Innovative Metabolic Healthcare Models
Meto is Introducing a Novel Healthcare Model
Health-Focused Content Creator Programs
MagicLinks Has Introduced the CreatorCare Rewards Program
Purpose-Driven Leadership Schools
The African School of Governance is Accepting Its First Cohort
Menopause-Mindful Workplace Initiatives
LifeSpeak Inc. Marks Women's Health Month
Elevated Maternity Collections
Seraphine Relaunches Brand with Design-Led Pregnancy Fashion
Stigma-Breaking Motherhood Billboards
Molly Baz and Bobbie Send a Message of Empowerment
Childhood Literacy-Promoting Initiatives
International Paper Has Reaffirmed Its Dedication
Supportive Senior Wearables
The mCareWatch 241 Provides Virtual Patient Monitoring
Eco-Conscious Rain-Harvesting Headwear
Mijoda Dajomi Created the Daughters of Rain Series
Small Business Support Initiatives
Mastercard Awards Ten Female Entrepreneurs with Grants
Accessible Medical Procedure Chairs
Midmark Corporation Complies with the US Access Board
Cost-Effective Healthcare Software Platforms
Humworld's Humhealth is a Cutting-Edge Solution
Social Connection-Focused Initiatives
Meals on Wheels America Combats Loneliness Among Seniors
Sustainable Turkish Textile Initiatives
ILO Turkiye and Ekodoku Aim to Boost Eco-Friendly Textiles
Hourglass-Shaped Phone Concepts
Eduardo Gouffran and Andrea Fanelli Designs the METI Concept
Dermatology-Promoting Collaborations
L’oréal and ILDS Partner Up to Take on an In-Depth Study
Comfort-Focused Mammography Chair Designs
Enable Me Debuts the FDA-Approved VELA Mammography Chair
Social Impact-Focused AI Initiatives
MindHYVE.ai™ Partners with Pakistan's Alkhidmat Foundation
Multi-Use Soothing Shirts
The Sweat Sheet Holds a Mom's Scent and Turns into a NICU Mattress Cover
Agricultural Literacy Programs
BMO Supports the Ag Literacy for Healthier People & Planet Program
Branded Warm Clothing Donations
UNIQLO Stands Out with Its Heart of LifeWear Initiative
Hygienic Hippo Campaigns
In Confessions of Moo Deng, a Viral Baby Hippo Teaches Handwashing
Complimentary Footwear Giveaways
Wildling Recognizes the Toll of Foot Changes During Pregnancy
Inequalities-Focused Exhibition Forums
Triennale Milano Marks Its 24th International Exhibition
Branded Health Initiatives
Hims & Hers Debut Health Collective & Community Member Council
Connective Supplier Initiatives
Hilton Supply Management Boasts Fair Procurement Practices
Healthcare-Focused Shared Decision-Making Tools
FAIR Health Advances Alzheimer’s Disease Care
Community Behavioral Health Campaigns
Comprehensive Healthcare Debuts a New Recruitment Campaign
World Hunger Day Events
ZiMad Partnered with The Hunger Project on New Events in its Games
Evidence-Based Caregiver Services
Vyta's Bayshore HealthCare Partnered with McMaster
Illness-Centric Public Education Campaigns
HHS is Launching the 'Risk Less. Do More' Campaign
Pregnancy Support Communities
Aware.ai Pregnancy App Connects Moms with Communities and Resources
Mobile Harm Reduction Initiatives
Care Resource Strives to Protect the Public with the SPOT
Groundbreaking Workplace Inclusion Frameworks
Tanzania Enhances Accessible Workplace Design
Safe Sleep-Enhancing Baby Bodysuits
Huggies Advocates for Safe Sleep Practices for Infants
Reproductive Health Campaigns
SOGC Declares Its Unwavering Commitment to Women's Healthcare Rights
Enhanced Medical Education Programs
Wiley Works to Expand Its Reach Through a New Partnership
Philanthropic Diaper Partnerships
HealthyBaby Donated 750,000 Diapers to Families
Hormone Innovator-Focused Award Events
Mira Has Introduced the Hormone Innovators Awards 2025
Health Data Interpretation Systems
Sahha Debuts Its Groundbreaking Archetypes API Tool
Cancer-Combatting Advanced Genomic Techniques
STAAR Foundation & Not These Ovaries Fund Research
AI-Powered Women's Health Apps
Trellis Health Launches a Pregnancy and Postpartum Care Platform
Modern Baby Apparel Lines
Gerber Childrenswear Launches Modern Moments™ by Gerber® Lifestyle Brand
Pregnancy-Safe Beauty Campaigns
Well People Spotlighted Clean Products for Mother's Day & Beyond
Ball Game-Promoting Urban Initiatives
London Sport and Saatchi & Saatchi Run 'More Ball Games'
Food Insecurity-Targeting Initiatives
Hormel Foods Expanded Its Efforts During Hunger Action Month
Digital HIV Resource Centers
Medisafe and EMD Serono Support Patients with HIV on a Global Scale
At-Risk Youth-Targeted Initiatives
Victoria's Secret Notes Its Work with Pacific Links Foundation
Personal Efficiency Optimizers
8020.in Everything Maximizes Results by Focusing on the Key 20%
Wearable Rugby Reports
England’s Red Roses' Apparel Draws Attention to the Gender Gap in Sports
Maternity-Supporting Snack Lines
NutriZoe Launches a New SnackEasy Brand for Pregnant Women
Accuracy-Improving AI Healthcare Tools
Genhealth.ai Launched Its Large Medical Model
Anniversary-Celebrating Nonprofit Partnerships
LILYSILK Engages in Philanthropic Partnerships
Menstrual Health Day Initiatives
The Period Purse Launched 'Menstrual Health Day is Every Day'
Exceptional Travel Healthcare Campaigns
MHTC Debuts Experience Malaysia Healthcare Stories
Organic Postpartum Care Lines
LOLA Unveils its Functional New Postpartum Collection
Inclusive Design Business Initiatives
Microsoft’s #BuildFor2030 Initiative Emphasizes Inclusivity
Candid Mother's Day Cards
Poise Launched a Mother's Day Card Collection with Katherine Heigl
Premium At-Home Hospital Beds
SonderCare Announced a New Line of Hospital Beds for At-Home Care
Food Procurement Strategies
Griffith Foods Promotes Healthier and More Sustainable Diets
Expansive Child Product Ranges
The Latest Target Baby Products Will Come in Many Options
Supportive Maternity Shapewear
Shapermint's Maternity Collection Comforts Throughout Motherhood
Mobile Healthcare Services
Mobile Specialty Vehicles Partners with the Mobile Health Association
IVF Insurance Programs
Future Family Assists Families Undergoing in Vitro Fertilization
Down Syndrome Awareness Campaigns
CDSS Debuts a Powerful National Awareness Campaign
Gender Gap-Addressing Education Initiatives
Organizations Emphasize the Need for Girls' Education
Philanthropic Healthcare Initiatives
Toyota Motor North America Boasts the Way Forward Fund
Transparency-Focused Healthcare Partnerships
SumHealth & Gigasheet De-Mistify Healthcare Pricing
Chronic Care Management
Meeval Care Helps Track Symptoms, Alerting Doctors for Early Intervention
Charitable AIDS-Focused Medical Scrubs
HYPOTHESIS & (RED) Tackle HIV/AIDS Prevention & Treatment
Lung Health Awareness Campaigns
The Lung Health Foundation Teams Up with Maggie Mac Neil
Nursery Brand Parenting Apps
The Mamas & Papas App Offers Support and Inspiration for Parents
Youth Homelessness-Centered Data Tools
SchoolHouse Connection Partners with the Poverty Solutions
Airline Employee Nursing Kits
AirAsia Debuts a New Nursing Cover as Part of Its Moms-on-duty Kit
Inclusive Women's Health Forums
The Online Health Community Offers Topic-Specific Connection
Children's Illustrated Book Campaigns
The 'One in 100' Initiative Spotlights the Medically Complex
Mobile Device Addiction Campaigns
The Women's Brain Health Initiative Highlights a Growing Concern
Innovative Group Benefits Platforms
Rise People Recently Debuted the Rise Health Platform
Pregnancy Nutrition Services
Pregnant Meal Provides Custom Meal Plans for Healthy Pregnancies
Ovarian Cancer Research Partnerships
Global Ovarian Cancer Research Consortium Increases Funding
Disability Representation-Encouraging Grants
Getty Images Announces a $20,000 Grant Initiative
Child Passenger Safety Initiatives
Hyundai Motor America Enhances the Car Seat Safety Program
Intimate Maternity Clothing Capsules
Embrace Debuts in Canada with its Maternity & Postpartum Line
Expert-Driven Health Education Initiatives
NaturalHealth365 Programs Emphasizes Accessibility
Sepsis-Focused Medical Education Programs
The Physician-Patient Alliance Enhances Awareness
Digital Community-Branded Product Lines
The Girl Math Gang Debuts New Product Offerings
Business-Targeted Menopause-Friendly Membership Programs
MiDOViA Debuts an Important Program
Public Hygiene Campaigns
Tsekmo Has Launched the Clean Bathroom Global Challenge
Charity Contest Campaigns
Momcozy Recently Announced the Love in Action Campaign
Modern Reproductive Health Clinics
cand Wellness Opened Its Doors in Greenwich
Women-Specific Health Risk Initiatives
The Heart & Stroke Foundation Supports Two Research Teams
Long-Term Inclusive Activity Programs
Activity Alliance Learning Hub Boasts a Specialized Program
Chronic Condition Management Tools
Human Health Tracks Symptoms and Treatments for Optimal Health
Rail Station Accessibility Initiatives
Greater Manchester Has Plans to Upgrade 10 Stations