Stand-Up Burgers Serves Vegan Fast Food Meals
Laura McQuarrie — March 5, 2021 — Lifestyle
References: standupburgers & vegnews
Stand-Up Burgers is a new concept from plant-based fast-casual chain Veggie Grill and it shares 100% vegan fast food meals. Serving veganized versions of classic comforts in Berkeley, California, Stand-Up Burgers appeals to those who love fast food but struggle to find suitable plant-based options through major chains.
The O.G. burger, for example, is stacked with an Impossible patty and Miyoko’s Creamery cheddar, plus other must-haves like lettuce, tomato, red onion, pickles and special sauce on a vegan brioche bun. The Save the Animal-style fries is said to be a veganized version of In-n-Out’s famous fries and there are plenty of other choices on the menu, including onion rings, salads and shakes to satisfy vegans and non-vegans alike.
The O.G. burger, for example, is stacked with an Impossible patty and Miyoko’s Creamery cheddar, plus other must-haves like lettuce, tomato, red onion, pickles and special sauce on a vegan brioche bun. The Save the Animal-style fries is said to be a veganized version of In-n-Out’s famous fries and there are plenty of other choices on the menu, including onion rings, salads and shakes to satisfy vegans and non-vegans alike.
Trend Themes
1. Plant-based Fast Food - Expanding the vegan fast food concept on a national scale can disrupt the food industry with a new way of promoting healthy eating.
2. Vegan Comfort Food - Incorporate advancements in plant-based technology to recreate popular comfort foods to cater to a new audience and address new markets cost-effectively.
3. Vegan Fast Food Franchise - Establishing vegan fast food franchise opportunities globally can cause disruption in the traditional fast food franchise industry with healthier, affordable vegan meal options.
Industry Implications
1. Fast Food Industry - Partnering with plant-based fast food concepts and offering vegan options can cause disruption in the traditional fast food industry, creating opportunities for businesses to address new markets and expand their customer base.
2. Health and Fitness Industry - Collaborating with vegan fast food companies to promote healthier options and educate consumers can be a game-changer in the health and fitness industry, providing potential for growth and consumer loyalty.
3. Food Technology Industry - Continuing to innovate and improve plant-based technology for vegan fast food concepts can provide opportunities for growth in the food technology industry, while promoting sustainable and ethical practices in food production.
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