The Legion of Bloom's 'Terpene Champagne' Features Cannabis Terpenes
Laura McQuarrie — September 8, 2017 — Lifestyle
References: thelegionofbloom & wellandgood
Innovative medical cannabis company The Legion of Bloom recently debuted a sparkling cannabis-infused beverage that it calls 'Entourage: Terpene Champagne.' As the brand describes, this non-psychoactive sparkling beverage includes "a flavor derived from the terpenes of the Pineapple strain cultivated by the Legion Family."
One of the main reasons that cannabis-infused bottled beverages are becoming popular among both patients and consumers is that they offer convenience and may be easily be incorporated into one's regular hydration routine. At the same time, these drinks offer a low dosage of medical cannabis, without excess ingredients and calories that are often packed into edibles that take the form of cookies, cakes and brownies.
The Legion of Bloom recently attended the Wine and Weed Symposium, opening up new dialogues and opportunities between the cannabis and beverage industries.
One of the main reasons that cannabis-infused bottled beverages are becoming popular among both patients and consumers is that they offer convenience and may be easily be incorporated into one's regular hydration routine. At the same time, these drinks offer a low dosage of medical cannabis, without excess ingredients and calories that are often packed into edibles that take the form of cookies, cakes and brownies.
The Legion of Bloom recently attended the Wine and Weed Symposium, opening up new dialogues and opportunities between the cannabis and beverage industries.
Trend Themes
1. Cannabis-infused Beverages - The trend towards cannabis-infused beverage options continues to grow, opening up opportunities for innovative product development and marketing.
2. Convenient Doses - Bottled cannabis-infused beverages offer a convenient, low dosage option for medical cannabis patients, encouraging the innovation of new products with low calorie counts and minimal additives.
3. Cross-industry Dialogues - Events like the Wine and Weed Symposium are facilitating cross-industry dialogues, creating new opportunities for collaboration between the cannabis and beverage industries.
Industry Implications
1. Beverage - The beverage industry has an opportunity to explore the development of new product lines that incorporate cannabis ingredients and leverage the convenience and low dosage of cannabis-infused bottled beverages.
2. Medical Cannabis - Medical cannabis companies could expand their product offerings to include cannabis-infused beverages, catering to patients who prefer low calorie options with controlled dosages.
3. Event Planning - Event planning companies could leverage the growing trend of cross-industry dialogues, creating unique events that bring together professionals from the cannabis and beverage industries to discuss innovative product development and marketing strategies.
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