'The Final Frontier' is a Craft Beer Inspired by Star Trek
Katherine Pendrill — April 13, 2016 — Pop Culture
References: clocktower & ottawacitizen
The Clocktower Brew Pub in Ottawa, Ontario, has created a beer called 'The Final Frontier' that pays tribute to Star Trek. Sure to appeal to Trekkies everywhere, this craft brew provides a clever way to celebrate the legacy of the iconic sci-fi series.
The Final Frontier is a craft brew made in a style called Kentucky Common, which is a slightly sweet amber ale largely found in the Southern US. The beer is brewed with an ingredient called triticale, which is a hybrid grain made from rye and wheat. The beer even comes with a story to accompany its upcoming launch. As brewery manager Patrick Fiori explains, triticale will be genetically modified sometime in the future to become 'quadrotriticale,' which is the substance eaten by Tribbles in the 1967 Star Trek episode "The Trouble With Tribbles."
For those interested in sampling the intergalactic brew, The Final Frontier will be available at this year's Ottawa Comiccon.
The Final Frontier is a craft brew made in a style called Kentucky Common, which is a slightly sweet amber ale largely found in the Southern US. The beer is brewed with an ingredient called triticale, which is a hybrid grain made from rye and wheat. The beer even comes with a story to accompany its upcoming launch. As brewery manager Patrick Fiori explains, triticale will be genetically modified sometime in the future to become 'quadrotriticale,' which is the substance eaten by Tribbles in the 1967 Star Trek episode "The Trouble With Tribbles."
For those interested in sampling the intergalactic brew, The Final Frontier will be available at this year's Ottawa Comiccon.
Trend Themes
1. Craft Beer Inspired by Pop Culture - Craft breweries can leverage the popularity of pop culture franchises to create unique and themed craft beers that appeal to passionate fan bases.
2. Experimental Ingredients in Beer Brewing - Exploring unconventional grains and ingredients in beer brewing, like triticale in 'The Final Frontier' craft brew, opens up opportunities for novel flavors and experiences.
3. Craft Beer at Conventions and Events - Craft breweries can capitalize on the growing popularity of conventions and events by creating exclusive brews to cater to attendees and enhance their experience.
Industry Implications
1. Craft Brewing - Craft breweries can use the concept of pop culture-inspired brews to stand out in the highly competitive craft beer market.
2. Agriculture and Farming - The use of hybrid grains and experimental ingredients in craft beer brewing presents opportunities for farmers and agricultural industries to diversify their offerings.
3. Event Planning and Management - Collaborating with craft breweries to create custom brews for conventions and events can enhance the overall experience for attendees and provide a unique selling point for event planners.
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