Fresh's Limited-Edition Soy Face Cleanser Features Illustrations
Laura McQuarrie — May 14, 2018 — Fashion
References: fresh & hellogiggles
The award-winning Soy Face Cleanser from Fresh is now being offered in an artful, limited-edition tube package that features illustrations from NYC-based Blaire Breitenstein.
Since some consumers go out of their way to purchase products in packaging that is fit to be displayed on a counter rather than tucked into a drawer or cabinet, this limited-edition face wash has the potential to add artistry to the bathroom. The Limited-Edition Soy Face Cleanser for all skin types now also comes in a new design with a special jumbo size.
The design included on the package is touted as a "modern update" of the original 'Soy Girl' artwork that appeared on the original Soy Face Cleanser that first launched in the year 2000.
Since some consumers go out of their way to purchase products in packaging that is fit to be displayed on a counter rather than tucked into a drawer or cabinet, this limited-edition face wash has the potential to add artistry to the bathroom. The Limited-Edition Soy Face Cleanser for all skin types now also comes in a new design with a special jumbo size.
The design included on the package is touted as a "modern update" of the original 'Soy Girl' artwork that appeared on the original Soy Face Cleanser that first launched in the year 2000.
Trend Themes
1. Artful Packaging for Consumer Goods - Exploring how products can be packaged to add artistry and value to a consumer's purchase experience.
2. Limited-edition Collaborations - Collaborating with artists and designers to create limited edition products that appeal to consumers looking for unique products.
3. Reimagining Classic Designs for Modern Markets - Updating classic designs with modern design elements to make them more appealing and relevant to current consumers.
Industry Implications
1. Beauty and Personal Care - Exploring how beauty and personal care brands can collaborate with artists and designers to create limited edition products in artful packaging.
2. Fashion Accessories - Exploring how fashion accessory brands can collaborate with artists and designers to create limited edition products in unique and innovative packaging.
3. Fine Art and Illustration - Exploring how the fine art and illustration industries can collaborate with consumer brands to produce limited edition products with unique packaging designs.
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