Skagerrak Nordic Dry Gin Has Botanical and Citrus Notes
Michael Hemsworth — July 14, 2023 — Lifestyle
References: nordicspirits & thespiritsbusiness
The Skagerrak Nordic Dry Gin is a premium sport crafted with the oceanic environment in mind to provide discerning enthusiasts alike with a way to elevate their favorite cocktails and more. The spirit is formulated with a series of botanicals sourced from the Skagerrak coastline including camomile, elderflower, sea buckthorn and rose hips, which each lend a distinct flavor to the gin. The spirit is also complemented with citrus notes sourced from caraway, while the use of wild dulse seaweed sourced directly from the sea gives a light, slightly saline flavor.
Category Marketing Manager, Anora Group Mika Raukko commented on the Skagerrak Nordic Dry Gin saying, "Skagerrak brand values are rooted in Nordic values and sustainability so we believe that we are able to respond to the needs based on the global trends and create interest internationally as well.”
Category Marketing Manager, Anora Group Mika Raukko commented on the Skagerrak Nordic Dry Gin saying, "Skagerrak brand values are rooted in Nordic values and sustainability so we believe that we are able to respond to the needs based on the global trends and create interest internationally as well.”
Trend Themes
1. Ocean-inspired Spirits - Creating spirits with botanicals and flavors sourced from the ocean presents an opportunity for distilleries to tap into the growing demand for unique and eco-friendly alcoholic beverages.
2. Nordic-infused Cocktails - The use of Nordic botanicals and flavors in cocktails can offer bartenders an innovative twist to traditional recipes, attracting customers looking for new and distinctive flavors.
3. Sustainable Alcohol Brands - Producing alcoholic beverages with a strong focus on sustainability and eco-friendly practices can appeal to environmentally-conscious consumers, offering businesses a competitive advantage.
Industry Implications
1. Distillery - Distilleries specializing in creating innovative spirits with ocean-inspired botanicals and flavors can disrupt the traditional alcohol industry and attract a niche market of adventurous consumers.
2. Hospitality - Bars and restaurants that incorporate Nordic-infused cocktails on their menus can differentiate themselves from competitors, providing customers with a unique and memorable drinking experience.
3. Sustainable Packaging - Companies that offer sustainable packaging solutions for alcoholic beverages can meet the demand of environmentally-conscious alcohol brands, providing an opportunity for disruptive innovation in the packaging industry.
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