The Cross Keys Gin Sea Buckthorn is Packaged in an Orange Clay Bottle
Michael Hemsworth — November 18, 2020 — Marketing
The Cross Keys Gin Sea Buckthorn is a new product from the Amber Beverage Group that will offer spirit enthusiasts with a high-quality option to try out this year.
The gin is made with a blend of juniper, rosemary, chamomile and linden blossoms along with a sea buckthorn berry aroma that has been layered on top of it. Featuring a 38% ABV, the gin comes packaged in an orange clay bottle.
Global Director of Cross Keys Gin Māris Kalniņš explained the new Cross Keys Gin Sea Buckthorn further saying that, "To stay true to our main priority – helping to unlock the true taste of the Baltic States – we have decided to offer a bouquet of flavors and aromas typical of this region, as well as promote this unique and versatile berry – sea buckthorn. Our blackcurrant gin that we launched only last year was a great hit, so we continue to diversify our assortment of Baltic flavors. Dozens of bartenders around the globe have highly appreciated our unique take on pink gin, and we are confident that this magical golden sea buckthorn berry will bring us great results.”
The gin is made with a blend of juniper, rosemary, chamomile and linden blossoms along with a sea buckthorn berry aroma that has been layered on top of it. Featuring a 38% ABV, the gin comes packaged in an orange clay bottle.
Global Director of Cross Keys Gin Māris Kalniņš explained the new Cross Keys Gin Sea Buckthorn further saying that, "To stay true to our main priority – helping to unlock the true taste of the Baltic States – we have decided to offer a bouquet of flavors and aromas typical of this region, as well as promote this unique and versatile berry – sea buckthorn. Our blackcurrant gin that we launched only last year was a great hit, so we continue to diversify our assortment of Baltic flavors. Dozens of bartenders around the globe have highly appreciated our unique take on pink gin, and we are confident that this magical golden sea buckthorn berry will bring us great results.”
Trend Themes
1. Baltic Flavored Spirits - The popularity of Baltic-inspired spirits such as Cross Keys Gin Sea Buckthorn presents an opportunity for distilleries to create unique and regionally-inspired alcoholic beverages.
2. Unique Packaging - As seen with the orange clay bottle of Cross Keys Gin Sea Buckthorn, there is potential for innovation in packaging design to create distinctive visual brand identities for alcohol products.
3. Expanding Range of Flavors - The success of Cross Keys Gin's line of Baltic-flavored gins encourages distilleries to experiment with unique flavors to appeal to niche markets.
Industry Implications
1. Distilleries - Distilleries can capitalize on the trend towards regional and unique flavors in spirits by creating new and innovative products such as Baltic-inspired gins.
2. Alcohol Packaging Design - The growing demand for visually unique packaging in the alcohol industry presents opportunities for designers and manufacturers to create new and innovative packaging for alcoholic beverages.
3. Beverage Retailers - Due to the increasing demand for unique, regionally-inspired spirits, beverage retailers have the opportunity to tap into niche markets by offering a variety of innovative and non-traditional alcoholic beverages.
1.8
Score
Popularity
Activity
Freshness
