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Pineapple Soda Beverages

Clean the Sky - Positive Eco Trends & Breakthroughs

PEPSI® Pineapple Launches Exclusively at Little Caesars

— July 6, 2023 — Lifestyle
Pepsi and Little Caesars have teamed up to bring pineapple lovers a new way to enjoy their favorite pizza topping. Starting July 17, customers can purchase the Pineapple Pair-Up Combo at Little Caesars, which includes a 16-ounce Pepsi Pineapple and a Large 2-Topping Thin Crust Pizza for just $9.99. This limited-time offer allows customers to enjoy the tropical taste of pineapple on their pizza or separately in their Pepsi.

The debate over whether pineapple belongs on pizza has long divided pizza lovers, and this collaboration aims to satisfy all enthusiasts. Little Caesars' Thin Crust pizzas are known for their light and crispy texture, making them the perfect base for the summer-inspired flavor combination. Pepsi Pineapple, which made its debut in 2020, combines the refreshing taste of Pepsi cola with the sweet and fruity notes of pineapple.

This offer is valid for a limited time at participating Little Caesars stores for app and online orders. Delivery is available from select locations, and delivery fees may apply. The promotion cannot be combined with other offers and is subject to applicable taxes. PepsiCo, the parent company of Pepsi, is a global leader in beverages and convenient foods, with a portfolio that includes iconic brands such as Lay's, Doritos, Gatorade, and Quaker.
Trend Themes
1. Pineapple Pizza Trend - The ongoing debate over whether pineapple belongs on pizza has created an opportunity for innovative flavor combinations and customized pizza options.
2. Fruit-flavored Beverage Trend - The launch of Pepsi Pineapple demonstrates the growing consumer demand for unique and refreshing fruit flavors in beverages.
3. Partnership Marketing Trend - The collaboration between Pepsi and Little Caesars showcases the effectiveness of strategic partnerships in cross-promoting products and creating exclusive offers.
Industry Implications
1. Food and Beverage Industry - The food and beverage industry can capitalize on the pineapple pizza trend by introducing new pizza flavors and creative toppings.
2. Beverage Industry - Beverage companies can explore the fruit-flavored beverage trend by developing innovative and refreshing combinations, appealing to consumers' desire for unique flavors.
3. Marketing and Advertising Industry - The success of the Pepsi-Little Caesars partnership highlights the potential for collaboration and strategic marketing initiatives in boosting brand visibility and driving sales.
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