Paul Smith's Evian Bottle for Annual Limited Release
Jacqueline Parrish — September 25, 2009 — Luxury
References: evian & thedieline
Providers of satisfying H20 as well as innovative packaging, the water giant has just released pictures of Paul Smith’s Evian bottle design slated for a limited edition release in November.
Known for his sense of fun, and optimistic attitude, Paul Smith’s Evian bottle design was a well-executed nod to his signature Paul Smith stripes. Just in time for Christmas, Paul Smith’s Evian bottle, while certainly not glaring with festive colors, is a multicolored collectors item with five different caps to collect.
Known for his sense of fun, and optimistic attitude, Paul Smith’s Evian bottle design was a well-executed nod to his signature Paul Smith stripes. Just in time for Christmas, Paul Smith’s Evian bottle, while certainly not glaring with festive colors, is a multicolored collectors item with five different caps to collect.
Trend Themes
1. Limited Edition Packaging - Companies can create annual limited edition packaging designs to create buzz and engage consumers.
2. Celebrity Collaborations - Collaborating with renowned personalities or designers to create unique product designs that can help brands stand out in the market.
3. Collectible Packaging - Creating collectible packaging by introducing variants of the packaging can boost consumer engagement and loyalty.
Industry Implications
1. Beverage Industry - Beverage companies can leverage limited edition packaging concepts and celebrity collaborations to differentiate themselves amongst competitors.
2. Design Industry - Design firms can collaborate with beverage companies to create unique and attractive packaging designs that cater to consumer preferences and generate revenue.
3. Consumer Goods Industry - Consumer goods companies can adopt collectible packaging options in their products to attract and retain customer interest.
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