The Goal Power Oat Bar Snack Comes in Two Flavors
Michael Hemsworth — August 11, 2021 — Marketing
References: conveniencestore
The Goal Power oat bar snack is a lunchbox-ready snack option from the children's wellness brand that will provide parents with a premium option to give to youngsters.
The bars are characterized by their oat-based recipe that consists of 40% British wholegrain oats along with coconut, dates, sunflower seeds, pea protein and fruits. The bars come in two flavor options including Blueberry and Strawberry, and have no added sugar, palm oil or nuts in the recipe.
Founder Matt Hunt explained the new Goal Power oat bar snack saying, "We’ve launched Goal Power as a wellness snack brand that aims to reset our kids’ daily routines and help them feel better about themselves. Alongside a healthy and nutritious oat bar, the football cards provided encourage them to set their own goals and reinvigorate their enthusiasm for learning, playing and having fun."
The bars are characterized by their oat-based recipe that consists of 40% British wholegrain oats along with coconut, dates, sunflower seeds, pea protein and fruits. The bars come in two flavor options including Blueberry and Strawberry, and have no added sugar, palm oil or nuts in the recipe.
Founder Matt Hunt explained the new Goal Power oat bar snack saying, "We’ve launched Goal Power as a wellness snack brand that aims to reset our kids’ daily routines and help them feel better about themselves. Alongside a healthy and nutritious oat bar, the football cards provided encourage them to set their own goals and reinvigorate their enthusiasm for learning, playing and having fun."
Trend Themes
1. Health-conscious Children Snacks - Opportunity for businesses to create and market oat-based snacks for children that are healthy and nutritious.
2. Interactive Packaging - Opportunity for businesses to create packaging that includes interactive elements such as goal-setting cards to engage children with the product and promote a healthy lifestyle.
3. No-added-sugar Products - Opportunity for businesses to create food products for children without added sugar to meet consumer demands for healthier options.
Industry Implications
1. Food and Beverage - The food and beverage industry can create new product lines for children that offer healthier and more nutritious snack options.
2. Packaging - The packaging industry can innovate and create interactive and engaging packaging options to attract children and promote a healthy lifestyle.
3. Sports and Fitness - The sports and fitness industry can partner with health-focused snack brands to offer discounts or promotions to encourage children to stay active and healthy while snacking.
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