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Viral Surfing Sheep

Clean the Sky - Positive Eco Trends & Breakthroughs

Mildred the Surfing Sheep Takes on the Waves for Finisterre

— May 10, 2010 — Marketing
Check out Mildred the surfing sheep who took to the waves on behalf of surf clothing brand Finisterre!

Finisterre's film was produced by London agency DLKW, which mustered up the directional and digital genius of Dom and Nic.  They won wide acclaim for their work with the Chemical Brothers, winning 'Best Special Effects' at the 2006 CADS Music Vision Awards.

Check out the Mildred the surfing sheep in the mind-blowing video above.

Implications - Sheep are funny enough on their own, now add a vast ocean and a surf board and you have all of the elements required to make a viral video! While I'm a little confused as to how this was even possible, Mildred the surfing sheep is not digitally constructed, which makes this video even more mind blowing.
Trend Themes
1. Animal in Advertising - There is an opportunity for brands to include animals in their advertising campaigns to create engaging and shareable content.
2. Unconventional Marketing - Brands can explore unconventional marketing tactics, such as featuring surfing sheep, to create memorable and buzzworthy advertising content.
3. Viral Video Content - Creating funny and unique videos like the surfing sheep can lead to viral content and increased brand awareness and engagement.
Industry Implications
1. Surf Clothing - Surf clothing brands can feature surfing animals, like the sheep, in their marketing campaigns to differentiate themselves from competitors and create viral content.
2. Animal Products - Brands in the animal products industry, such as pet food or pet accessories, can use viral videos like the surfing sheep to create engaging and shareable content to market their products.
3. Advertising - Advertising agencies can explore unconventional marketing tactics, such as featuring surfing sheep, to create memorable and buzzworthy advertising content for their clients.
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