DRINKmaple Added a Citrus Flavor to Its Maple Water Drink Line
Laura McQuarrie — July 11, 2017 — Lifestyle
References: drinkmaple & bevnet
DRINKmaple recently expanded its maple water drink collection with a bold citrus flavor: Grapefruit Maple Water. Since the launch of the original DRINKmaple Organic Maple Water, the brand has experimented only with the release of watermelon water beverages. Now, it is focusing on enhancing its maple water beverage line with unique new flavors.
The Grapefruit Maple Water boasts just 30 calories per bottle, as well as 46 naturally occurring vitamins and minerals, which includes electrolytes, calcium, antioxidants and prebiotics. In comparison to other products, it's noted that "The hydrating beverage has more manganese than a cup of kale and half the sugar of coconut water."
Due to the simple, natural ingredients that are used in the making of the drinks, the products are vegan, non-GMO and dairy-free, plus they are free from artificial ingredients.
The Grapefruit Maple Water boasts just 30 calories per bottle, as well as 46 naturally occurring vitamins and minerals, which includes electrolytes, calcium, antioxidants and prebiotics. In comparison to other products, it's noted that "The hydrating beverage has more manganese than a cup of kale and half the sugar of coconut water."
Due to the simple, natural ingredients that are used in the making of the drinks, the products are vegan, non-GMO and dairy-free, plus they are free from artificial ingredients.
Trend Themes
1. Fruit-flavored Water - There is an opportunity to create a range of fruit-flavored waters with natural ingredients, targeting health-conscious consumers.
2. Maple Water Beverages - Expanding the flavors of maple water drinks can attract a broader customer base and increase market share.
3. Low-calorie Beverages - Developing low-calorie beverages with added nutrients and natural ingredients can meet the demand for healthier drink options.
Industry Implications
1. Beverage Manufacturing - The beverage manufacturing industry can capitalize on the trend of creating fruit-infused waters to meet consumer demand for healthier and more refreshing options.
2. Health and Wellness - The health and wellness industry can benefit from the expansion of maple water drinks and low-calorie beverages, targeting health-conscious individuals looking for natural and nourishing alternatives.
3. Organic and Vegan Products - Organic and vegan product manufacturers can tap into the opportunity of offering grapefruit-flavored maple water and other fruit-infused waters, catering to consumers seeking plant-based and environmentally-friendly choices.
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