Gut Shots Support the Digestive System with Fermented Kraut Juice
Laura McQuarrie — February 27, 2020 — Lifestyle
References: farmhouseculture & prnewswire
After producing a 16-ounce Multiserve Gut Shot for years, Farmhouse Culture is now introducing a convenient way for people to support their digestive system on the go with an all-new two-ounce Single Serve Gut Shot format. These savory Ginger Beet and Garlic Dill shots take the form of concentrated naturally probiotic drinks made with organic fermented vegetables, which are completely free from added sugar or dairy.
While some of the first wellness shots on the market emerged during the time cleansing and detoxifying with juices was immensely popular, health-conscious consumers are turning to functional shots in their daily life to support everything from increased focus and energy to better sleep. As the gut plays a vital role in overall health, these shots offer a simple way to get an all-in-one boost.
While some of the first wellness shots on the market emerged during the time cleansing and detoxifying with juices was immensely popular, health-conscious consumers are turning to functional shots in their daily life to support everything from increased focus and energy to better sleep. As the gut plays a vital role in overall health, these shots offer a simple way to get an all-in-one boost.
Trend Themes
1. Functional Shots - There is an emerging trend of health-conscious consumers turning to functional shots in their daily life for various health benefits.
2. Probiotic Drinks - The market for probiotic drinks made with fermented vegetables is growing as people recognize the health benefits of gut health support.
3. On-the-go Gut Support - Convenient single-serve gut shots provide an opportunity for people to support their digestive system while on the go.
Industry Implications
1. Wellness - The wellness industry can capitalize on the trend of functional shots by offering a wide variety of health-boosting products.
2. Beverage - The beverage industry has an opportunity to tap into the growing market for probiotic drinks by developing innovative and delicious offerings.
3. Convenience - The convenience industry can cater to the demand for on-the-go gut support by providing easily accessible single-serve gut shot options.
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