OnLatte Printers Find New Foam to Decorate
Marissa Brassfield — February 1, 2009 — Lifestyle
We’ve seen coffee printers that imprint designs on atop latte and cappuccino foam, but it was only a matter of time before the OnLatte team found another use for the OnLatte Art Printer: Guinness foam!
According to the OnLatte blog, the images were originally printed on a Guinness to commemorate the U.S. presidential election. They’ve since made plans to bring their OnLatte printer to pubs to allow them to custom-print designs atop their Guinness pours.
Just like its coffee counterpart, Guinness is frequently adorned with handmade shamrocks. It also takes awhile to pour properly--just like a good cappuccino.
According to the OnLatte blog, the images were originally printed on a Guinness to commemorate the U.S. presidential election. They’ve since made plans to bring their OnLatte printer to pubs to allow them to custom-print designs atop their Guinness pours.
Just like its coffee counterpart, Guinness is frequently adorned with handmade shamrocks. It also takes awhile to pour properly--just like a good cappuccino.
Trend Themes
1. Custom-printed Food Foam - The trend of using printers to create custom designs on food foam presents disruptive innovation opportunities in the food and beverage industry.
2. Personalized Branding Experience - The trend of custom-printing designs atop drinks like Guinness creates opportunities for brands to offer a unique and personalized branding experience.
3. Alternative Uses for Food Printers - The trend of finding new uses for food printers, such as printing designs on Guinness foam, opens up opportunities for innovation in the technology and hospitality industries.
Industry Implications
1. Food and Beverage - The food and beverage industry can benefit from the disruptive innovation opportunities presented by the trend of custom-printing designs on food foam.
2. Branding and Advertising - The branding and advertising industry can leverage the trend of personalized drink branding to offer innovative and engaging branding experiences to clients.
3. Technology and Hospitality - The technology and hospitality industries can explore disruptive innovation opportunities by finding alternative uses for food printers such as printing designs on foam.
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