Goldling's Ready-to-Drink Cocktails Feature Bright Botanicals, Fruits & Herbs
Laura McQuarrie — December 15, 2021 — Lifestyle
References: goldlingdrinks & fabnews.live
Goldling's ready-to-drink organic vodka sodas capture the complexity of handmade cocktails and support the at-home drinking experience with ease. Europe’s first range of organic vodka and soda is powered by all-natural fruits, herbs and botanical ingredients to create flavor profiles as interesting as they are refreshing.
Sundown is a blend of freshly pressed limes, pineapple and kaffir lime leaf, while Moonlight shares the juicy taste of wild British strawberries and pomegranate with a kick from cayenne pepper.
With its product packaging, the brand sets itself apart from the many seltzer brands on the market with products that create a sense of escape with wild landscapes and fantastical imagery. The brand's very name, Goldling, itself was inspired by golden hour and its products capture the same sense of natural beauty.
Sundown is a blend of freshly pressed limes, pineapple and kaffir lime leaf, while Moonlight shares the juicy taste of wild British strawberries and pomegranate with a kick from cayenne pepper.
With its product packaging, the brand sets itself apart from the many seltzer brands on the market with products that create a sense of escape with wild landscapes and fantastical imagery. The brand's very name, Goldling, itself was inspired by golden hour and its products capture the same sense of natural beauty.
Trend Themes
1. Organic Ready-to-drink Cocktails - There is a growing demand for organic and ready-to-drink cocktails that offer a more complex flavor profile with natural fruits and herbs.
2. Fantasy-themed Product Packaging - Product packaging that features wild landscapes and fantastical imagery can differentiate a brand in a crowded market and create a sense of escape for consumers.
3. Innovative Flavor Combinations - Innovative flavor combinations using unique fruits and herbs can create a competitive advantage for brands in the ready-to-drink cocktail market.
Industry Implications
1. Beverage Industry - The beverage industry can benefit from exploring new flavor combinations and organic ingredients to create unique and appealing ready-to-drink cocktails like Goldling's.
2. Packaging Industry - The packaging industry can incorporate fantasy-themed imagery to make products more appealing and eye-catching for consumers.
3. Alcohol Industry - The alcohol industry can capitalize on the growing demand for organic and plant-based drinks and offer creative and refreshing ready-to-drink cocktails like Goldling's.
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