Barocco Coffee's Packaging is Minimalist and a Sophisticated Standout
Laura McQuarrie — June 28, 2018 — Lifestyle
References: barocco-coffee-company.myshopify & packagingoftheworld
With the rise of cold brew coffee, Barocco Coffee set out to create an eye-catching cold brew bottle design that would set its first-ever cold brew coffee apart from the many options now on the market.
The solution takes the form of a slender brown glass bottle—reminiscent of the way beer is often packaged, right down to the crimped metal cap—that is minimalist, yet bold with the graphics that it does put forward. The graphic elements shared by Barocco Coffee are printed on the bottle itself rather than a label, which adds to the sleek quality of the finished product.
While most cold brew beverages out there currently come in cartons, plastic bottles or glass vessels with labels, this standout option offers an elevated drinking experience for the coffee lover.
The solution takes the form of a slender brown glass bottle—reminiscent of the way beer is often packaged, right down to the crimped metal cap—that is minimalist, yet bold with the graphics that it does put forward. The graphic elements shared by Barocco Coffee are printed on the bottle itself rather than a label, which adds to the sleek quality of the finished product.
While most cold brew beverages out there currently come in cartons, plastic bottles or glass vessels with labels, this standout option offers an elevated drinking experience for the coffee lover.
Trend Themes
1. Beer-inspired Cold Brew Packaging - Innovative packaging designs for cold brew that are inspired by beer bottles and cans offer a standout option in a crowded market.
2. Minimalist and Sleek Packaging Design - Streamlined and elegant packaging designs for cold brew offer a sophisticated product that stands out on shelves and online marketplaces.
3. Innovative Bottle Printing Methods - Innovative bottle printing methods allow for eye-catching graphics and designs that are printed directly onto bottles, offering a new level of customization and uniqueness to a product.
Industry Implications
1. Coffee - Innovative packaging designs and bottle printing methods can help coffee companies differentiate their products and stand out in a crowded market.
2. Beverage - Sleek and minimalist packaging designs inspired by beer bottles and cans can offer a standout option for cold brew and other beverages on store shelves and online marketplaces.
3. Packaging - Innovative bottle printing methods and minimalist packaging designs can offer disruptions in the packaging industry, allowing companies to offer unique and eye-catching products to consumers.
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