Trader Joe's 'Riced Cauliflower Stir Fry' is Healthy and Quick-Cooking
Laura McQuarrie — September 2, 2017 — Lifestyle
References: traderjoes
Whole pieces of cauliflower are often included as a vegetable add-on in a stir fry, but in this new Riced Cauliflower Stir Fry from Trader Joe's, the cruciferous vegetable forms the base of the meal.
In this frozen product, crumbled cauliflower serves as a gluten-free substitute for rice, as well as an easy meal base that does not need to be separated from the rest of the pouch's contents for cooking. Alongside the star ingredient in this stir fry mix, other vegetables that have been aded to create a rich, well-rounded flavor include: green peas, peppers, grilled corn and spring onions.
This time-saving meal pouch can be prepared in a matter of minutes, whereas Trader Joe's describes: "Were you to create this dish from scratch, you’d be looking at close to an hour of prep & cook time."
In this frozen product, crumbled cauliflower serves as a gluten-free substitute for rice, as well as an easy meal base that does not need to be separated from the rest of the pouch's contents for cooking. Alongside the star ingredient in this stir fry mix, other vegetables that have been aded to create a rich, well-rounded flavor include: green peas, peppers, grilled corn and spring onions.
This time-saving meal pouch can be prepared in a matter of minutes, whereas Trader Joe's describes: "Were you to create this dish from scratch, you’d be looking at close to an hour of prep & cook time."
Trend Themes
1. Cauliflower-based Meals - Disruptive innovation opportunity: Develop new cauliflower-based meal options that provide a healthy and convenient alternative to traditional dishes.
2. Gluten-free Substitutes - Disruptive innovation opportunity: Create innovative gluten-free substitutes for popular food products to cater to the growing demand from health-conscious consumers.
3. Frozen Meal Convenience - Disruptive innovation opportunity: Introduce new frozen meal options that offer convenience and quick preparation without compromising on taste and quality.
Industry Implications
1. Frozen Food Industry - Disruptive innovation opportunity: Improve and expand frozen food offerings by developing innovative products that meet the demands of health-conscious consumers.
2. Gluten-free Food Industry - Disruptive innovation opportunity: Explore and create new gluten-free food products that offer alternatives to traditional gluten-containing ingredients.
3. Ready-to-cook Meal Industry - Disruptive innovation opportunity: Pioneer new ready-to-cook meal concepts that provide quick and nutritious options for time-strapped consumers.
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