Owl’s Brew Spiced Chai & Cranberry is a Boozy Canned Tea Beverage
Laura McQuarrie — November 10, 2021 — Lifestyle
References: shopboozytea & bevindustry
Owl’s Brew Spiced Chai & Cranberry is a new canned tea beverage that's launching right on time for the holiday season and it shares warm, cozy and comforting flavors. The limited-edition boozy beverage comes to life thanks to the flavors of fresh-brewed organic cinnamon, ginger, cloves and cardamom with a splash of apple and cranberry, which is altogether well-balanced by tart and sweet tastes.
As a boozy beverage, the organic sparkling tea gets a boost from a fermented sugar base and its gluten-free, vegan and low in calories. The spiked sparkling tea is ready to drink from the can, yet it can also be poured so that is color (which comes from 100% brewed tea and fruit juices) can be appreciated, especially in elegant glassware for the holidays.
As a boozy beverage, the organic sparkling tea gets a boost from a fermented sugar base and its gluten-free, vegan and low in calories. The spiked sparkling tea is ready to drink from the can, yet it can also be poured so that is color (which comes from 100% brewed tea and fruit juices) can be appreciated, especially in elegant glassware for the holidays.
Trend Themes
1. Canned Organic Beverages - The demand for low-calorie, vegan, gluten-free, and organic canned tea beverages is on the rise, providing an opportunity for businesses to innovate with new flavors and packaging designs.
2. Holiday-themed Drinks - Limited-edition holiday-themed alcoholic tea beverages, like Owl's Brew Spiced Chai & Cranberry, offer a chance for businesses to capitalize on festive and unique flavor combinations to attract consumers during the holiday season.
3. Fermented Sparkling Teas - The use of fermented sugar bases in sparkling tea beverages, such as Owl's Brew Spiced Chai & Cranberry, opens doors for businesses to explore the use of probiotics and gut-friendly ingredients to improve health benefits.
Industry Implications
1. Alcoholic Beverage Industry - Companies in the alcoholic beverage industry can leverage the trend of alcoholic tea beverages, like Owl's Brew Spiced Chai & Cranberry, to attract a wider range of consumers and offer unique and innovative products to the market.
2. Organic Beverage Industry - The demand for organic canned tea beverages, like Owl's Brew Spiced Chai & Cranberry, offers opportunities for companies in the organic beverage industry to expand their product lines and cater to the growing interest in health-conscious and sustainable beverage options.
3. Holiday Beverage Industry - The trend of limited-edition holiday-themed alcoholic beverages, like Owl's Brew Spiced Chai & Cranberry, provides an opportunity for companies in the holiday beverage industry to offer unique and festive products that align with consumer preferences during the holiday season.
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