Luna Bay's Cranberry Sangria Spice is a Festive 0% ABV Alternative
Laura McQuarrie — October 8, 2024 — Lifestyle
References: drinklunabay & bevnet
As the sober-curious movement gains momentum, many adults are rethinking their relationship with alcohol during Sober October, opting to swap their go-to drinks for delicious non-alcoholic alternatives like Luna Bay's new 0% ABV Cranberry Sangria Spice. This festively flavored tea mocktail is made with the brand's signature yerba mate tea base, tart and sweet cranberries, a hint of orange zest and warming, comforting cinnamon.
The vegan-friendly, non-GMO tea mocktail delivers all the flavor of a classic cocktail without compromise, making it easier for adults to savor better ingredients and better experiences without a looming hangover.
This cocktail-inspired flavor in a can joins other zero-percent tea mocktails from Luna Bay like Blueberry Mint Mojito, Mango Mule and Raspberry Rambler.
The vegan-friendly, non-GMO tea mocktail delivers all the flavor of a classic cocktail without compromise, making it easier for adults to savor better ingredients and better experiences without a looming hangover.
This cocktail-inspired flavor in a can joins other zero-percent tea mocktails from Luna Bay like Blueberry Mint Mojito, Mango Mule and Raspberry Rambler.
Trend Themes
1. Sober-curious Movement - As people increasingly explore alcohol-free lifestyles, innovative non-alcoholic beverages like tea mocktails are surging in popularity.
2. Festive Flavor Innovations - The introduction of seasonally themed drinks such as Cranberry Sangria Spice offers consumers festive flavors without the alcohol, appealing to health-conscious individuals.
3. Convenient Non-alcoholic Beverages - Ready-to-drink cans of non-alcoholic beverages cater to those seeking convenience and healthier options, highlighting the rise of premium, alcohol-free drink alternatives.
Industry Implications
1. Non-alcoholic Beverages - The non-alcoholic beverages sector is experiencing a boom due to the growing demand for sophisticated, health-conscious alternatives to traditional alcoholic drinks.
2. Health and Wellness - Health and wellness industries are benefiting as consumers prioritize beverages that offer both flavor and wellness benefits, without the negative effects of alcohol.
3. Ready-to-drink Market - The ready-to-drink market is expanding with the introduction of non-alcoholic tea mocktails that combine convenience with complex, enjoyable flavors.
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