Surf Prescriptions Enhances the Process of Buying a Surfboard with Tech
Laura McQuarrie — February 18, 2020 — Business
References: prnewswire
In the same way that consumers rely on augmented reality technology to preview large pieces of furniture in the home, Surf Prescriptions now offers technology to enhance the process of buying a surfboard online. Surf Prescriptions worked with Augmented Island Studios to launch the first-of-its-kind WebAR online surfboard store, which doesn't require any app downloads.
With this tech-fueled experience, shoppers are able to use their mobile device's camera to see Surf Prescriptions' colorful boards come to life before their eyes in real-time and at a full-size scale. As one-dimensional website images can often leave something to be desired, this AR experience offers a new way for consumers to appreciate the designs from all angles.
With this tech-fueled experience, shoppers are able to use their mobile device's camera to see Surf Prescriptions' colorful boards come to life before their eyes in real-time and at a full-size scale. As one-dimensional website images can often leave something to be desired, this AR experience offers a new way for consumers to appreciate the designs from all angles.
Trend Themes
1. Webar Online Stores - Online stores that use WebAR to enhance the shopping experience and enable real-time visualization of products.
2. Augmented Reality Shopping - Shopping experiences that rely on augmented reality technology to visualize and customize products for customers.
3. Mobile AR Applications - Mobile applications that utilize AR technology to provide interactive shopping experiences and enhance customer engagement.
Industry Implications
1. E-commerce - E-commerce businesses that can leverage AR technology to improve the online shopping experience and increase customer engagement.
2. Surfing Industry - Surfing businesses that can use AR technology to provide customers with a more immersive and interactive shopping experience, as demonstrated by Surf Prescriptions.
3. Furniture Industry - Furniture businesses that can implement WebAR technology to enable customers to preview furniture in their home before making a purchase, as is already being done by some companies.
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