Project 7's Environmental T-Shirts Made From Bottles
Sandra Winn — January 11, 2009 — Social Good
RPET Environmental UPC Tees by Project 7 are made from recycled bottles. They each signify a different area of awareness such as helping the needy (1 and 2), recycling (3 and 4), peace (5 and 6), and even shirts that support their own organization (7 and 8). Profits from Project 7’s heart, recycling and peace shirts go to the ‘Save the Earth’ foundation.
Project 7’s other campaigns for awareness include immunization against AIDS, homelessness, world hunger, disaster relief, women’s rights, as well as for social and economic development.
Tee shirts from Project 7 may not contain a myriad of fantastical and colorful designs but, to me, a good cause definitely wins out over fashion every time.
Project 7’s other campaigns for awareness include immunization against AIDS, homelessness, world hunger, disaster relief, women’s rights, as well as for social and economic development.
Tee shirts from Project 7 may not contain a myriad of fantastical and colorful designs but, to me, a good cause definitely wins out over fashion every time.
Trend Themes
1. Sustainable Apparel - Opportunity for companies to explore production of clothing made from recycled materials.
2. Cause-marketing - Opportunity to support a social/environmental cause through company profits.
3. Awareness Campaigns - Opportunity to raise awareness for various social and environmental causes through merchandise sales.
Industry Implications
1. Fashion Industry - Opportunity to incorporate eco-friendly materials into clothing production processes.
2. Non-profit Organizations - Opportunity to partner with companies to promote social and environmental causes through merchandise sales.
3. Marketing and Advertising - Opportunity to create and promote cause marketing campaigns and awareness merchandise for clients.
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