Ideas
Explore the world's #1 largest database of ideas and innovations, with 480,597 inspiring examples.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,008 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,297 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,008 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,233 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 480,597 cutting edge ideas.

Top 50 Cosmetics Trends in April

From Food-Based Beauty Lines to Makeover-Assisting Apps

— April 26, 2015 — Fashion
These April 2015 cosmetics trends range from beauty e-consultations to food-based makeup lines that feature no harmful chemicals or added preservatives. The cosmetic industry's recent focus on artistry means that minimalism has been replaced with looks that are more theatrical in their appearance.

While designers are experimenting with textures, masks and artistic motifs on the runway, top fashion publications are also highlighting whimsical makeup applications rather than wearable ones.

On the retail front, affordable makeup brands are also recognizing this artistic market shift and are collaborating on film-inspired beauty lines and electric-hued collections that cater to a niche market.

Growing through convergence, a business pattern discussed in the New York Times Bestseller 'Better & Faster: The Proven Path to Unstoppable Ideas', these April 2015 cosmetics trends prove that reinvention, co-branding and adaptability are all ways that one can succeed in today's fast paced world.
5.9
Score
Popularity
Activity
Freshness
49
Charcoal Facial Scrubs
Charcoal Facial Scrubs
Michael Todd's Latest Exfoliation Product Gently Removes Dead Skin
<
48
Korean Beauty Evolutions
Korean Beauty Evolutions
Cut.com Captures 100 Years of Beauty in Korea in One Minute
<
47
Augmented Makeup Mirrors
Augmented Makeup Mirrors
Modiface's Mirror Simulates the Process of Trying on Makeup
<
46
Extensive Skin Equalizers
Extensive Skin Equalizers
MAKE UP FOR EVER's Step 1 Series Creates Flawless Skin in a Flash
<
45
Metallic Freckle Makeovers
Metallic Freckle Makeovers
The Beauty at the Serkan Cura AW15 Haute Couture Show was Radiant
<
44
Artisanal Shaving Soaps
Artisanal Shaving Soaps
The XX Artisan Shaving Soap is Made By Italian Artisans
<
43
Neutralizing Natural Deodorants
Neutralizing Natural Deodorants
PiperWai's Deodorant is Made with Magnesium, Charcoal and Starch
<
42
Beauty E-Consultations
Beauty E-Consultations
Tesco Buddies Up with Bloggers to Host Beauty Consultations on Google+
<
41
Soothing Skincare Sprays
Soothing Skincare Sprays
Samcos' Herbal Skin Spray Products Have All-Season Applications
<
40
Milliner-Inspired Makeup Lines
Milliner-Inspired Makeup Lines
The MAC x Philip Treacy Collaboration is Inspired by Fascinators
<
39
Energizing Skincare Creams
Energizing Skincare Creams
Sportmetics' Face Cream Products Help to Revitalize Skin Post-Workout
<
38
Charcoal-Based Toners
Charcoal-Based Toners
The Activated Charcoal Cleanser Absorbs Oil and Eliminates Acne
<
37
Heat-Sensitive Lipsticks
Heat-Sensitive Lipsticks
Moodmatcher Changes Color to the Heat of Your Lips
<
36
Complexion-Focused Tools
Complexion-Focused Tools
Clarisonic's Sonic Radiance Brightening Solution Improves Skin Instantly
<
35
Artisanal Bath Soaps
Artisanal Bath Soaps
These Bath Fizzies by Inspired Soap Works Boast Organic Ingredients
<
34
Royal Home Videos
Royal Home Videos
The Body Shop Commercial Reveals How the Queen Spends Mother's Day
<
33
Custom Manicure Kiosks
Custom Manicure Kiosks
Purikura's Photo Booths Let You Create Your Own Nail Art Stickers
<
32
Custom Eyelash Tools
Custom Eyelash Tools
Voir is the World's First Lash Curler Customized to Fit All Eye Shapes
<
31
Natural Shaving Lathers
Natural Shaving Lathers
This Homemade Shaving Cream Gives a Smooth Shave and Moisturizes Skin
<
30
Charging Cosmetic Cases
Charging Cosmetic Cases
The Blush Compact Power Case Gives Cheeks Color & Phones Battery Life
<
29
Sketched Skincare Packaging
Sketched Skincare Packaging
Agronauti Cosmetics Branding Expresses the Art Behind Its Recipe
<
28
Digital Temporary Tattoos
Digital Temporary Tattoos
'Magic Tattoos' Come to Life with the Scan of Your Smart Phone
<
27
Chromatic Beauty Packaging
Chromatic Beauty Packaging
The Boots No7 Limited Edition Line Boasts Beautiful Packaging
<
26
Homemade Underarm Bars
Homemade Underarm Bars
This DIY Deodorant Project Contains Healthy and All-Natural Ingredients
<
25
Metallic Foiled Makeup
Metallic Foiled Makeup
The Rick Owens Gold Faces Glistened Down the Mayan-Inspired Runway
<
24
Patterned Cosmetics Sachets
Patterned Cosmetics Sachets
Beautiful Skin Care Samplers Facilitate Facial Treatments On the Go
<
23
Vintage Eyewear Editorials
Vintage Eyewear Editorials
L’Officiel Turkey's Lotte Koolen Photoshoot is an Homage to the 70s
<
22
Disney Princess Cosmetics
Disney Princess Cosmetics
The MAC x Cinderella Collection is Fresh-Faced and Feminine
<
21
Metallic Star Makeup
Metallic Star Makeup
The Star Freckles at A Détacher are Spring's Favorite Accessory
<
20
Pouting Beauty Portraits
Pouting Beauty Portraits
Design Scene's Donna Exclusive Features Newcomer Donna V
<
19
Superfood Face Serums
Superfood Face Serums
Goji Beaute's Cosmetic Product is Made with a Gem of Nutrition
<
18
Color-Customizing Salons
Color-Customizing Salons
eSalon Offers Offers Customization as an Alternative to Boxed Hair Color
<
17
Bizarre Mammal Lotions
Bizarre Mammal Lotions
Hippo Milk Body Lotion Uses Actual Hippo Milk as Its Main Ingredient
<
16
Fur-Clad Beauty Editorials
Fur-Clad Beauty Editorials
The Elle Greece Fur…Y Tale Story Features Bold Winter Makeup
<
15
Dramatic Eyeshadow Editorials
Dramatic Eyeshadow Editorials
Beauty Scene's 'The Stunning Shade' Story is Nostalgic
<
14
Makeover-Assisting Apps
Makeover-Assisting Apps
The YouCam Makeup App is a Virtual Cosmetic Kit
<
13
Digital Makeup Artists
Digital Makeup Artists
MODA by Foreo 3D Prints Complete Cosmetic Looks in 30 Seconds
<
12
Beauty Tutorial Apps
Beauty Tutorial Apps
Through Sephora, Map My Beauty Shows How and Where to Apply Cosmetics
<
11
Food-Based Beauty Lines
Food-Based Beauty Lines
Skin Food is a Korean Beauty Collection is Derived from Fresh Foods
<
10
Abstract Art Manicures
Abstract Art Manicures
Fall For DIY's Brush Stroke Nail Art is Easy and Fashion-Forward
<
9
Lipstick-Shaped Shops
Lipstick-Shaped Shops
Chanel's Rouge Coco Japan Pop-Up Features Multi-Levels of Interaction
<
8
Refined Apothecary Branding
Refined Apothecary Branding
The Odin Men's Grooming Kit Boasts a Sleek Nordic Aesthetic
<
7
Neon Eyeshadow Editorials
Neon Eyeshadow Editorials
Volt Magazine's Primavera Beauty Story Boasts Colorful Cosmetics
<
6
Car Dealership Spas
Car Dealership Spas
The Mercedes-Benz Burlington Location Boasts a Spa and Cafe
<
5
Eerie Two-Faced Makeup
Eerie Two-Faced Makeup
The Jacquemus AW15 Collection Reflects on Society's Double Standard
<
4
Artistic Makeup Photography
Artistic Makeup Photography
Sunday Times Style‘s Painted Lady Editorial Features Vibrant Cosmetics
<
3
Beauty Transformation GIFs
Beauty Transformation GIFs
Elle Muliarchyk Playfully Captures Dramatic Makeovers
<
2
Vibrant Geometric Tattoos
Vibrant Geometric Tattoos
David Cote's Bold Body Ink Turns People into Walking Art Galleries
<
1
Plastic Mask Runways
Plastic Mask Runways
The AW15 Undercover Plastic Surgery Runway Screams Youthful Beauty
<