Retinol-infused skincare patches target acne and signs of aging
Trend - Skincare brands are increasingly offering targeted, retinol-infused patches that are formulated to reduce acne, fine lines, or both. These targeted products help reduce the negative side effects of retinol by preventing overuse and only addressing problem areas.
Insight - The modern consumer has a greater understanding of their own health and medical needs, and is experiencing various environmental stressors that aggravate medical concerns like adult acne. As a result, more people are thinking about how to prevent signs of aging, while simultaneously addressing breakouts they're experiencing. These consumers are drawn to skincare products that target multiple concerns, or offer a more targeted approach so they can customize their own routines.
Insight - The modern consumer has a greater understanding of their own health and medical needs, and is experiencing various environmental stressors that aggravate medical concerns like adult acne. As a result, more people are thinking about how to prevent signs of aging, while simultaneously addressing breakouts they're experiencing. These consumers are drawn to skincare products that target multiple concerns, or offer a more targeted approach so they can customize their own routines.
Workshop Question - How could your brand better cater to its' customers varying needs in one product?
Trend Themes
1. Retinol-infused Patches - Skincare brands are formulating retinol-infused patches to target specific skin concerns, such as acne and signs of aging.
2. Targeted Skincare - Consumers are seeking skincare products that offer targeted solutions to address multiple concerns, allowing for customization of their skincare routine.
3. Slow-release Retinol - To minimize sensitivity and irritation, skincare brands are opting for slow-release retinol in eye patches and other targeted products.
Industry Implications
1. Skincare - Skincare brands can leverage the trend of retinol-infused patches to develop innovative, targeted products that address specific skin concerns.
2. Medical - The use of bio-cellulose material in skincare patches presents an opportunity for medical industries to explore improved absorption of ingredients in medical settings or treatments.
3. Cosmetics - The development of makeup-friendly acne dots opens up possibilities for cosmetics companies to create products that combine beauty and skincare benefits.
