Active children's toys satiates a demand for healthier sources of play
Implications - With technology constituting such an integral part of a consumer's life, becoming too complacent and comfortable can often lead to an unhealthy lifestyle. Lawn games and swing sets allow children to engage in playtime while simultaneously getting some exercise, catering to a growing demand for healthier sources of everyday enjoyment.
Trend Themes
1. Outdoor Gaming - With an increase in everyday technology, there is a growing trend of outdoor gaming which contains a mix of physical activity and play, satisfying a demand for healthier sources of entertainment.
2. Nostalgic Games - There is a trend of bringing back vintage games and toys that serve as a source of entertainment and stress relief to those looking for something familiar.
3. Indoor Gaming for Kids - Indoor games and toys that allow children to safely play indoors is a growing trend, especially in areas with extreme weather conditions.
Industry Implications
1. Sports Industry - The sports industry can benefit from developing unique lawn games and toys that encourage physical activity while being fun for all ages.
2. Toy Industry - The toy industry can capitalize on the trend of bringing back vintage games and toys while adding an updated twist to classic favorites.
3. Home Entertainment Industry - The home entertainment industry can take advantage of the trend of indoor gaming for kids by creating toys and games that can be safely installed indoors, providing endless hours of fun for kids of all ages.
5 Featured, 45 Examples:
691,453 Total Clicks
Date Range:
Mar 13 — Feb 14
Trending:
Mild
Consumer Insight Topics:
