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Print Trends

Competing against digital and online alternatives, print is striving to reinvent itself with more engaging and interactive adaptations. Utilizing creative promotional tactics, design innovations and interactive strategies to add depth to traditional campaigns, print is integrating aspects of technology and more to help maintain status amongst the plethora of digital innovations.
Ideas
Lists
Videos
Photos
Insights
Phygital Business Cards
Phygital Business Cards
Linq x Moo Paper Cards Merge Quality Prints with Digital Technology
Linq x Moo Paper Cards blend the personal touch and reliability of tangible paper with the dynamic connectivity and convenience of instant digital sharing, offering a unique and effective way to... MORE
Mango-Scented Newspaper Ads
Mango-Scented Newspaper Ads
Swiggy Instamart Launched a Scented Campaign in the Times of India
Swiggy Instamart, a leading quick commerce delivery platform in India, recently introduced an innovative campaign with a mango-scented advertisement on the front page of the Times of India in Mumbai.... MORE
QSR Summer Hours Campaigns
QSR Summer Hours Campaigns
KFC Canada is Extending Its Hours at 653 Locations Across the Country
KFC Canada caters to late-night dining preferences this summer by extending its operational hours at 653 locations across the country.  The new initiative, which allows customers to enjoy their... MORE
play_circle_filledChicken-Centered Campaigns
Chicken-Centered Campaigns
KFC Released a Campaign Called 'Believe in Chicken'
KFC released a campaign called ‘Believe in Chicken’ across various advertising platforms before its final commercial airing on ITV. It aired during the opening match at the Euro Cup... MORE
Empowering Self-Care Pizza Ads
Empowering Self-Care Pizza Ads
Domino's New Ad Encourages Women to Give into Their Cravings
Domino’s released a new Self-Care Pizza Ads campaign for World Menstrual Hygiene Day. By leveraging this day, the campaign targets women, particularly those experiencing menstrual cravings,... MORE
Accessible Christmas Food Magazines
Accessible Christmas Food Magazines
M&S and RNIB Created an Inclusive Magazine for the Holidays
M&S and RNIB, the Royal National Institute of Blind People, teamed up to create the first accessible Christmas Food magazine for Marks & Spencer and it offers an inclusive design that... MORE
Travel-Inspired Toy Catalogs
Travel-Inspired Toy Catalogs
The Tennessee Playcation Catalog Shares the Joy of Travel
Tennessee’s first-ever toy catalog, Tennessee Playcation, was created by the Tennessee Department of Tourist Development to share the joy and gift of travel this holiday season. This free... MORE
play_circle_filledOffline Newspaper Publications
Offline Newspaper Publications
County Highway Revives Print Culture
As media continues its digital evolution, County Highway is boldly diverging from the norm by embracing the timeless appeal of print publications. Described as “America’s Only Newspaper,&#... MORE
AI-Generated Magazine Covers
AI-Generated Magazine Covers
Glamour Bulgaria's August Issue Has a 100% AI-Generated Photo
Glamour Bulgaria is the first high-profile fashion magazine to create a magazine cover shoot that was fully generated by artificial intelligence—and everything from art direction to styling took... MORE
Accessible Sportswear Campaigns
Accessible Sportswear Campaigns
Decathlon Launches the 'Play It Smart' Campaign in Canada
Because of cutting-edge garment technology and levels of performance, accessible sportswear pieces have traditionally been hard to come by and this presents a barrier for many consumers. Decathlon,... MORE
Secure Data
Data leak detection websites are helping to enhance brand IP security
Trend - Brands are creating data leak detectors that consistently monitor the internet to see if a company's, or individual's intellectual property has been leaked. These services are designed to provide insight into weak points of servers, while informing individuals when they may need to change passwords.

Insight - As more of the modern world moves online in both personal and business situations, the risk of sensitive data being compromised increases in turn. Bad actors are prevalent on the internet, and often find ways to access data, whether by social engineering or via a security breach. This fact has placed businesses with large amounts of stored IP on high-alert, leading to third-party businesses creating data leak detectors to offer peace of mind and helpful insights into businesses' data security.
Workshop Question - How can we enhance our brand's security measures to protect sensitive data in the evolving digital landscape?
7.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
play_circle_filledFirst Playable Print Ads
First Playable Print Ads
This is The World's First Playable Music Print Ad on Instagram's Spark AR
The world’s first playable print ad on Instagram’s Spark AR was done by Malaysia’s premier shipping company, MISC, for the country’s National Day. As a company that moves the... MORE
play_circle_filledFruit Waste Ink Posters
Fruit Waste Ink Posters
Dole Sunshine Company Created ‘Malnutrition Labels’
To highlight how important it is for people to make healthy choices, Dole Sunshine Company teamed up with St Luke’s and Bompas and Parr for a campaign that uses fruit waste ink for printed posters.... MORE
play_circle_filledPrinted Sunscreen Posters
Printed Sunscreen Posters
Melanoma UK's Sun Safety Poster Series is Printed in Sun Cream
Sun safety posters are easy to spot in the summer but the newest series from Melanoma UK are worth a second glance. As temperatures soar and break new records in the UK, the need for people to... MORE
Made-to-Order Burger Ads
Made-to-Order Burger Ads
Burger King's Advertisements Highlight the Freshness of Food
Burger King’s advertisements are often centered on the freshness of its ingredients and its newest ads eliminate product shots to emphasize that its food is made to order. The print and out-of-... MORE
NFT Magazine Covers
NFT Magazine Covers
ES Magazine's Cover is an Immersive, Three-Dimensional Moving Artwork
ES Magazine, the weekly lifestyle and culture magazine from the Evening Standard, recently released its very first NFT magazine cover art. The dynamic digital magazine is an immersive work of art... MORE
Innovative cannabis packaging
Innovative cannabis packaging
Child resistant, eco-friendly cannabis packaging
The latest packaging innovation from the GPA Global Cannabis team is the BN-4, an eco-friendly cannabis pack manufactured in the US. Taking inspiration from the popular BN-1 and BN-2 pack styles,... MORE
Humorous Natural Deodorant Campaigns
Humorous Natural Deodorant Campaigns
Native Runs Ad Poking Fun at the Pumpkin Spice Latte Lovers
Personal care company Native has released a full-page ad in the New York Times announcing the end of its Pumpkin Spice Latte product line. Far from a straightforward announcement, the ad uses the... MORE
Luxury Fashion Puzzle Books
Luxury Fashion Puzzle Books
Gucci Sent Out Gucciquiz! Booklets in Place of Traditional Invitations
Over the last few years, fashion labels have had to change the way they release new collections and engage their target audiences, and Gucci adapted to the changing times by creating an interactive... MORE
Top 100 Marketing Trends in April
Top 100 Marketing Trends in April
From Mini-Mart Sneaker Pop-Ups to AR Pizza Boxes
This compilation of April 2021 marketing trends cover global efforts of how brands are communicating with and connecting with their respective consumers. There are a plethora of campaigns, branding,... MORE
Top 100 Marketing Trends in February
Top 100 Marketing Trends in February
From QSR Burger Logos to Newspaper-Based Fire Starters
This list of February 2021 marketing trends explore the many ways that brands are connecting with their consumers through a plethora of platforms. They create engagement with their audience and... MORE
Diverse Powersport Campaigns
Diverse Powersport Campaigns
Joan Jett and SAINt JHN Joined with Can-Am for 'Outliers'
Can-Am, a company that’s widely known for its three-wheeled motorcycles, has partnered with rock icon Joan Jett and rapper, singer, and record producer SAINt JHN for a new ad campaign called &#... MORE
Immersive Speaker Print Ads
Immersive Speaker Print Ads
Totem Acoustic Illustrates a Whimsical Music-Listening Experience
The right speakers should provide a sensory experience unlike any other, which is a concept Totem Acoustic is aiming to embody in its latest print campaign. The campaign, which is thoughtfully... MORE
Festive Coffee Cup Branding
Festive Coffee Cup Branding
The Coffee Bean & Tea Leaf's Holiday Cups Celebrate Global Unity
The Coffee Bean & Tea Leaf is a renowned brand with locations globally. While each country the brand resides in has very specific holiday traditions and customs, the brand brings people from... MORE
Catalog-Inspired Coffee Table Books
Catalog-Inspired Coffee Table Books
IKEA Created a Hardcover Version of the 2021 IKEA Catalog
After producing its iconic catalog for 70 years, IKEA has announced that it will be officially discontinuing the digital and physical versions of the publication—fortunately for IKEA fans, there&#... MORE
Election Anxiety Sheet Ads
Election Anxiety Sheet Ads
SOVA's New Print Ad Tells Consumers to "Prepare for Sleepless Nights"
SOVA, a mattress and bedding brand that’s based out of Sweden, launched a new print ad that corresponds with the 2020 US election. The tongue-in-cheek ad tells consumers to “Prepare... MORE