Ceybon launched Chill AF, Happy AF and Bright AF, a trio of mushroom-infused, non-alcoholic aperitifs to offer flavorful alternatives to alcohol that deliver a feel-good buzz with the benefits of adaptogenic ingredients.
These aperitifs make the most of non-psychedelic mushrooms and botanicals to help people unwind with clarity and calmness. Damiana, which supports a euphoric feeling, chaparral bush and other botanicals, are included to recreate the mouthfeel and other qualities associated with a well-crafted cocktail. While Ceybon Bright AF takes cues from a Moscow mule, Happy AF is a smoky mezcal-inspired flavor.
Luxury hotels in San Francisco like the 1 Hotel San Francisco and Hotel Emblem, and private social clubs like SHACK15 and the Moscone Convention Center have added Ceybon AF to their wellness cocktail menus.
Mushroom-Infused Aperitifs
Ceybon's Non-Alcoholic Aperitifs Share Adaptogenic Benefits with a Buzz
Trend Themes
1. Mushroom-infused Beverages - Mushroom-infused non-alcoholic beverages are emerging as a popular choice for consumers seeking alternative wellness drinks that provide both flavor and health benefits.
2. Adaptogenic Cocktail Innovations - Adaptogenic ingredients are being creatively incorporated into cocktails to produce beverages that not only taste good but also promote mental clarity and relaxation.
3. Non-alcoholic Social Drinking Options - Non-alcoholic aperitifs are gaining traction in social settings, appealing to those who desire the social experience of drinking without the adverse effects of alcohol.
Industry Implications
1. Beverage Industry - The beverage industry is exploring the use of adaptogens and non-alcoholic alternatives to meet the growing consumer demand for healthier drink options.
2. Hospitality Industry - Luxury hotels and private clubs are expanding their wellness offerings by adding innovative non-alcoholic cocktails to their menus to cater to health-conscious clients.
3. Wellness Industry - The wellness industry is increasingly incorporating adaptogenic botanicals into product lines to support mental and physical well-being in new, enjoyable formats.