Leveraging the pervasiveness of selfie culture, artists, organizations and brands are turning to selfie-friendly museum exhibits as a way of increasing foot traffic, engagement and social media sharing.
Over the past few years, consumers have been introduced to the colorful Museum of Ice Cream, as well as plenty of other food-themed exhibits that provide the perfect backdrops for photos. As many of these kinds of museums attract young audiences for their Instagrammable qualities alone, some like the pop-up Museum of Plastic use this to their advantage to increase the reach of thought-provoking installations.
Inspired by the immense popularity of selfie-friendly museum exhibits, traditional museum experiences are being reworked to engage younger audiences—examples of this can be seen in Bangkok's Museum of Me and the National Ethnographic Museum's installation that turns selfies into gravel portraits on the spot.
20 Selfie-Friendly Museum Experiences
From Interactive Selfie Exhibits to AR Art Gallery Lenses:
Laura McQuarrie — Jul 5, 2019 — Art & Design

19
Nostalgia-Themed Selfie Museums
Toronto's HideSeek Draws Inspiration from Childhood Memories

18
Interactive Selfie Exhibitions
Bangkok's 'Museum of Me' Turns Gallery-Goers into Works of Art
17
Interactive Breakfast-Themed Pop-Ups
The Hall of Breakfast Has Opened in Salt Lake City
16
Pop-Up Plastic Museums
Lonely Whale's Museum of Plastic Boasts Selfie-Friendly Displays
15
Interactive Egg-Themed Museums
The Egg House is New York's Newest Multi-Sensory Museum
14
Perception-Altering Museum Experiences
The Museum of Illusions Toronto Highlights Interactive Art
13
Interactive Selfie Exhibits
The National Museum of Mexican Art's Exhibit Features Selfie Stations
12
Immersive Horror-Themed Activations
The I Like Scary Movies Experience Celebrates Nostalgic Films
11
Responsive Cherry Blossom Installations
Forest of Resonating Lamps Glows Pink for Cherry Blossoms
10
Selfie-Inspired Art Exhibits
The Museum of Selfies Examines Art and Culture Through Narcissism
9
Branded Condiment Installations
'Tacotopia' Showcases the Versatility of Cholula Hot Sauce
8
Multi-Sensory Pizza Exhibits
'The Pizza Experience' in Los Angeles is a Pop-Up Pizza-Themed Museum
7
Gravel-Based Interactive Installations
PanGenerator's Artwork Turns Your Selfie into Gravel
6
Interactive Ice Cream Experiences
The British Museum of Food is Launching an Ice Cream Exhibition
5
AR Art Gallery Lenses
Snapchat's Virtual Art Gallery Celebrates Black History Month
4
Pop-Up Pineapple Museums
The Pineapple Gin Parlour & Museum Shares Multi-Sensory Experiences
3
Avocado-Centric Exhibits
'Guaclandia' Promises an "Instagrammable Avocado Experience"
2
Multi-Sensory Pizza Museums
The Museum of Pizza is Set to Open in NYC This Summer
1
Vibrant Gummy Bear Museums
San Francisco Hosts a Multi-Sensorial Experience Spotlighting Gummies
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Illusionary Ice-Hotel Beauty Pop-Ups
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Soft-Pink Cosmetics Pop-Up Stores
This Kylie Cosmetics Pop-Up Store Featured Bestsellers
Travel-Inspired Skincare Pop-Ups
Drunk Elephant Launched a ‘See Yourself in a New Flight’ Pop-Up
In-Person Gallery Experiences
Whataburger Museum of Art Brings Fan Creativity to Life at SXSW 2025
Luxury Bowling-Inspired Installations
Jacquemus Brings Flair with an Immersive Store Experience
Immersive Fashion Pop-Ups
SHEIN Launches Multi-Category Toronto Shopping Experience This Spring
Collectible Historical Figurines
PIX! is Dropping Designs Inspired by Icons in Art, Music & More
Immersive 3D Fashion Exhibits
Portal:M x Virtual Fashion Exhibition Host a Phygital Experience
Modern Newsstand Skincare Pop-Ups
Neutrogena x AIRE Health Hosted a Thematic Event
AR-Powered Vending Machines
Snapchat and L’Oréal Made a Gamified Lens to Share Refillable Haircare
Therapy-Inspired Retail Concepts
Okamura Reimagines Retail Therapy with the Kimochi Kiosk in 2025
Parisian Airport Pop-Ups
Moët Hennessy's Paris Concept Event Featured Travel Exclusives
History-Centric Advertisements
Royal Ontario Museum's Epic Natural History Ad is Inspiring
Groundbreaking AR Posters
Wall's Out-of-Home Ads Make AR Experiences Unmissable with WinDOOH Tech
Digital Cosmetics Pop-Ups
Oh My Cream! Launched a Digital Pop-Up to Showcase Nine Brands
Concert-Centric Makeup Activations
Sephora Canada will Launch 'Shimmer Studio by Sephora' Pop-Up
Miniature Collectible Pop-Ups
MGA Entertainment's World of Miniverse Brings Collectibles to Life
Next-Gen K-Beauty Pop-Ups
MUSKAT Hosted a Five Day Immersive Experience in L.A.
Photographer-Inspired Photo Apps
The Leica LUX App is Launching the Artist Looks Filter Effects
Brick-and-Mortar Collectibles Stores
POP MART Debuted Its First Permanent Store in the Netherlands
Reimagined Artwork-Based Travel Campaigns
Plaza Premium Group Debuts 'The Art of Travel'
Immersive Light Art Installations
Olafur Elisson Presents Your Psychoacoustic Light Ensemble
Gamified Beauty Pop-Ups
The Players' Lounge Pop-Up by NARS Spotlights Complexion Products
Customizable Retail Experiences
M&M'S® Debuts New Personalized Offerings to Delight Consumers
Surrealist Phone Cases
The Salvador Dalí x CASETiFY Collab Elevates Everyday Accessories into Art
Collaborative VR Art Experiences
Chanel Presents the A Conversation with the Sun Show
Phygital Beauty Store Experiences
Sephora's Store of the Future Locations are Immersive
Playful Modern Art Shows
Brent Estabrook Debuts 'Storytime' at the Maddox Gallery in Switzerland
AR Locker Rooms
Snapchat and Selfridges Created a Pop-Up for Virtually Trying on Sports Kits
App-Powered Assistive Museum Experiences
The Art Museum of South Texas Partners with ReBokeh
Infinity Loop-Shaped Museums
Aedas Completed the Design of the Yohoo Museum in Hangzhou
Influencer-Focused Retail Stores
Princess Polly is Adding New Stores with Selfie Mirrors, Events
Community-First Beauty Hubs
The Immersive Club MAC Retail Concept Features Experiential Zones
Toaster Pastry Galleries
The Pop(T)Art Gallery Recreates Iconic Artwork with Pop-Tarts
Ice Cream Sandwich Pop-Ups
Chips Ahoy! Pop-Up to Serve Free Ice Cream in NYC
Interactive Skincare Labs
Cetaphil Launched an Educational Pop-Up Experience in Downtown Toronto
Nature-Reconnecting Outdoor Campaigns
Mammut Encouraged People to Reconnect with Nature
Interactive AR Storefronts
Spotselfie AR Meta Stores Tie Real-World Places to Virtual Storefronts
Bubble Tea-Inspired Exhibitions
Orbitel is Launching the BOBA YOU X ME Exhibition
Museum-Collaborative Instant Cameras
Polaroid Presents the Now Generation 3 MoMA Camera Edition
UK Beauty Summer Pop-Ups
Mecca Cosmetica is Hosting a Summer Pop-up in London and Manchester
AI-Powered Social AR Apps
The Snap Lens Studio Lets Any User Create Their Own Effects
Fragrance-Focused Escape Rooms
The Perfume Shop Created the UK’s First Perfume-Themed Escape Room
Wonderous Art Installations
Olafur Eliasson’s 'Your Psychoacoustic Light Ensemble' is Immersive
AR-Powered Try-On Rooms
Snapchat Unveils a New AR Locker Room at Selfridges Oxford Street London
Comprehensive Self-Care Events
The Wellness Oasis™ is Running During Miami Art Week 2024
Experiential Marketing Campaigns
MIKE AND IKE, HOT TAMALES, and Marvel Team Up for Campus Tour
Nostalgia-Inspired Experiences
Bubble Planet Creates a Sensory Journey with Distinct Bubble Rooms
Family-Friendly Interactive Museums
LEGO's Superpower Studios is Devoted to Hands-On Play
Beautifying Pre-Concert Pop-Ups
Tequila Rose's Break in Case of Glam-ergency Refreshed Music Fans
Beauty-Inspired Guided Tours
L’Oréal and the Louvre Teamed Up to Offer 'Of All Beauties'
Vintage Camera Experiences
Nikon’s Vintage Pop-Up Diner Teases the Past at Yorkdale Mall
Industrial Design Exhibits
Design Burger Hosted a 'Design Dialogues Exhibit' in London
Vibrant Inclusive Playground Exhibitions
Wade and Leta Presents the Falling Into Place Exhibition
Multi-Sensory Beauty Gardens
Jardim Sol de Janeiro is Coming to Art Basel Miami Beach
Paris-Themed Solo Travel Guides
GetYourGuide Debuts a Campaign for Curated Parisian Experiences
Self-Care Festival Activations
Tree Hut Set Up a Remix Your Self-Care Experience at Lollapalooza
Paper-Inspired Artful Museums
Bjarke Ingels Group Designed the Museum for Papirkunst
QSR Summer Pop-Ups
McDonald's Mexico Launched a Summer-Themed Activation in Mexico
Art-Focused Technology Partnerships
The Samsung Art Store Spotlights a Partnership with Art Basel
Visual Museum Campaigns
MoMA’s New Museum Campaign Transforms NYC into an Art Lover’s Paradise
Jelly Tint Arcade Pop-Ups
MILK MAKEUP will Offer an Experiential Claw Machine Event in NYC
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
Makeup Vending Machines
Irá Booth Offers On-the-Go Makeup with Style and Technology
Flea-Market-Inspired Brand Experiences
CASEKOO Hosted a DIY Experience in Beijing
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
Dynamic Art Exhibitions
The 'Art in Motion' Exhibition Features Moving Artworks
Surrealist Pink Pop-Ups
Hourglass Cosmetics is Hosting the Unreal Pop-Up Shop in NYC
Revamped Museum Brand Identities
The Brooklyn Museum Has Updated Its Branding Aesthetic
Immersive Art Escape Rooms
Daydream Adventures Traps Players in an Enchanted Forest or Sci-Fi Cave
Artfully Functional Synergy Exhibitions
Muller Van Severen Presents the Frames Exhibition
Collaborative Auction Experiences
Hospitality Meets Collectible Art Through This Auction Event
Incredibly Bold Design Exhibitions
Capsul and Basic.Space Present the Memphis Miami Exhibition
Custom Inspirational Quotes
Muse Combines Quotes with Creative Themes for Social Media
Designer-Hosted Brooklyn Pop-Ups
The Gustaf Westman in New York is a Unique Museum Experience
Hopeful Technology Exhibits
Dialoghaus Hamburg Hosts Time Shift - Journey into Tomorrow
Auto-Branded Multimedia Experiences
Audi Haus Performance Art is Free, Forward-Thinking & Exciting
Collaborative 3D Art Installations
Samsung Canada x Nicolas Abtan Debut the Re:Frame Installation
Experiential Giveaway Pop-Ups
The Moment Shop Helps AIR MILES Members Bring Experiences to Life
Sustainably Built Public Attractions
National Geographic Society Unveils the Museum of Exploration
Heritage Preservation Museums
The SAKA Museum Unveils Three Immersive Balinese Exhibitions
Monumental Cultural Art Installations
Nicole Nomsa Moyo Unveiled the Pearl Jam Art Installtion
Hyperrealistic Food Art Exhibitions
Japan House London Presents Looks Delicious! Installation
Miniaturized Product Art Photographs
Taysuya Tanaka Highlights MUJI Products with Small Muji
Branded Creativity-Focused Workshops
The LEGO Group Unveils Its 2025 Creativity Workshop Series
Sensory Museum Experiences
The Museum of Illusions Features Immersive Attractions
Multi-Sensory Sound Installtions
The Barbican Centre Hosts the New Feel the Sound Exhibition
AI-Generated Elizabethan Experiences
The Museum of Shakespeare Will Recreate 16th Century England
Engaging Isolation-Combatting Pop-Ups
LEGO Group Debuts the Interactive Le Florist Flower Truck
Sensorially Immersive Art Experiences
teamLab Presents the Phenomena Abu Dhabi Universe
Iconic Doll-Inspired Exhibitions
Barbie: The Exhibition Opens at London's Design Museum
Exploratory Art Exhibits
The Saga of the Department Stores Exhibit Explores Shopping’s Evolution
Immersive Garden Bar Experiences
BLOOM Explores America's First Botanical Garden in NYC
Educational Skincare Mazes
The Skin + Me Maze Pop-Up Shares Playful, Science-Led Expertise
Immersive Domestic Design Exhibitions
Emerson Bailey Presents the RESIDENCE Exhibition
Dynamic Immersive Play Museums
LEGO Group Presents the Superhero Studios Initiative in Paris
Modern Museum Instant Cameras
The Polaroid Now Generation 3 MoMA Edition is Playful
Tequila-Sponsored Gallery Events
LALO Tequila Sponsored the VIP experience at MoMA
Next-Generation Mall Campaigns
Simon's Meet Me @themall Targets Gen Z Shoppers
Weightless Pavilion Museum Wings
Snøhetta and Alley Poyner Macchietto Expand the Joslyn Art Museum
Global Product Launch Events
Uber Unveils a New Go-Get Exhibit Featuring Interactive Vignettes
Enigmatic Graffiti Incidents
Toronto's Museum of New Calls Attention to Mystery Graffiti
Museum-Branded Sock Collections
Brooklyn Museum and doublesoul Brings Enter a Collaboration
Tech-Forward Contemporary Art Exhibitions
SPACES Was Organized by HOFA Gallery and PhillipsX
Scannable Skincare Murals
The Ordinary's Interactive Augmented Reality Mural Promotes Bodycare
Events-Focused Retail Spaces
The Brick Spot from LEGO Group Features Interactive Party Elements
Museum-Collab Monochrome Cases
The Louvre and Casetify Join Forces Again on a New Collection
Immersive Soccer Player Experiences
The Messi Experience Lets Visitors Interact Through AI
Resourceful Digital Platform Events
Meta will Host an Immersive Instagram Family Pop-Up in NYC
Self-Designed Exhibition Spaces
Kiki & Joost Adds a New Installation Space to Eindhoven Studio
Spaceship-Like Robot Museums
Melike Altınışık Architects Designs the Seoul Robot & AI Museum
Sculptural Gallery Art Exhibitions
Kennedy Yanko Presents Two New Galleries in NYC
Outdoor Wildlife Exhibitions
The Great Elephant Migration Exhibit Features Life-Size Sculptures
White Concrete Boxy Museums
Thomas Phifer Designs the Museum of Modern Art in Warsaw
Real-Time Sharing Apps
MomentsHub Lets You Discover And Share Nearby Experiences Instantly
Impressive Cultural Showcases
The Peruvian Exhibition at Expo 2025 Osaka-Kansai is Impressive
3D Royalty-Based Museums
The Princess Diana Museum Features a Virtually Guided Experience
Young Consumer-Focused Store Redesigns
Auntie Anne's Presents a Contemporary Updated Aesthetic
Chocolate Honoring Museums
The Chocolate Story in Porto, Portugal is an Artisanal Destination
Virtual Museum Queueing Systems
Philadelphia Museum of Art Taps Accesso's Virtual Queueing System
Spring-Welcoming Art Installations
DRIFT's Latest Presentation is the Meadow Exhibition
Celebratory Anniversary Exhibitions
K-Way Celebrates 60 Years with an Immersive Display in Milan
Smartphone-Focused Portrait Gallery Activations
Vivo Debuts the VLOVE Portrait Gallery in Bangkok
Hug-Recreated Art Exhibitions
Sibling Architecture Created the Deep Calm Exhibition
Sensory Museum Tours
The Dock Museum in Barrow Aims to Increase Accessibility for Blind Visitors
Selfie Trampoline Pop-Ups
Benefit's Club Bounce Shares an Immersive Sports-Inspired Experience
Manga-Inspired Museum Exhibits
The Museum of the Moving Image Presents a Yu-Gi-Oh! Experience
Immersive Nature-Inspired Design Showcases
The Muuto Spaces Event Was Multifaceted and Engaging
Boundless Art Exhibitions
The Frameless Experience Showcases Iconic Art Beyond Reality
Director-Celebrating Artful Exhibitions
London's Design Museum Hosts the World of Tim Burton
Immersive Space Exhibitions
‘Beyond the Light’ Immerses Guests in NASA’s Scientific Discoveries
Sun-Inspired Disc-Topped Museums
SMAR Architecture Studio Designs the Science Island Museum
Light Garden Installations
Imaginarium360 is an Immersive Walkthrough Garden Event
Comprehensive Museum Visitor Apps
The Chester Beatty Museum & accesso Refine Visitor Experiences
Immersive Balloon Experiences
The Balloon Story Pop-Up Event is Whimsical and Imaginative
Building Block Art Exhibits
LEGO will Host The Art of the Brick Expo in Singapore
Event Photo Solutions
JoyCapture Brings Disposable Camera Fun to Digital Event Guests
Photograph-Centric Museums
Jadriv Architektur & 1990uao Design the Photography Seoul Museum of Art
Positive Sensual Miami Museums
Snøhetta Designs the Second Museum of Sex in a Warehouse