October 2017 games trends reveal more intimate gaming practices, as well as games that are endorsed by well known institutions and celebrities.
With eSports now being an industry in its own right, the mattress brand Casper wanted to get in on the action by offering an in-bed gaming event. It did so in a partnership with the eSports organization Fnatic, and allowed professional gamers an even more relaxing way to play than they are accustomed to.
In recent years, the comedian Kevin Hart has been dominating the movie industry and he can now be seen in the mobile strategy game Gold Ambush – a partnership he got involved with because of his children's love for the game.
Top 40 Game Trends in October
40
Aerobatic Paper Planes
This Bluetooth Paper Plane Can Perform Acrobatic Aerial Stunts
39
Athlete Vision Training Glasses
The Swivel Vision Athletic Training Goggles Put Focus on the Game
38
Unconstrained Virtual Sports Cars
The Ultimate Vision Gran Turismo Imagines Tomorrow's Sports Car
37
Anime-Inspired Terrariums
These Pokémon Terrariums Encourage Collectors to Catch Them All
36
Modular Video Walls
LEDskin is a Compact, Portable Component Making Up Big Screens in Multiples
35
Theme Park Engineer Games
The ThinkFun Roller Coaster Challenge Logic Game is Educational
34
Lawn Game-Inspired Furniture
Poppin Furniture Created a Table That Doubles as a Game of Cornhole
33
Augmented Reality Scavenger Hunts
Verizon's Virtual Hunt Will Reward 256 Players with an iPhone 8
32
Celebratory Beer Cups
Bud Light's Light-Up Beer Glass Celebrates NFL Team Touchdowns
31
Sports Material Joystick Covers
The 'JoyTops' Incorporate Stylish Customization onto Joysticks
30
Remote Claw Games
Taito's Crane Game is Played Online, with Toys Delivered to Winners
29
Inclusive Card Game Redesigns
Mattel's Uno Cards Now Feature Color Icons for Colorblind Players
28
Smart Toothbrushing Companions
RoBoHon Teaches Kids to Brush Their Teeth with 'GUM Play'
27
Gigantic Backyard Soccer Games
The Giant Inflatable Soccer Dart Board is an Oversized Outdoor Game
26
Kindergarten Classroom Bots
'Keeko' Has the Intelligence of the Average Five Year Old
25
Combative Fantasy Games
Game of Thrones: Conquest Introduces a Mobile Game for Fans
24
Intimate Social Card Games
'You Think You Know Me' Challenges Perceptions of Friendships
23
Hearing Impaired Eyewear Attachments
The 'Peri' Eyeglasses Accessory Translates Noise into Light
22
Augmented Sudoku Apps
The Magic Sudoku Helps You Navigate Particularly Difficult Puzzles
21
Chip-Embedded Footballs
All NFL Footballs Will Be Equipped with Data-Collecting RFID Chips
20
Crowdsourced Decision-Making Apps
'Deemr' Lets Users Provide Input on Others' Decisions
19
Ring-Embedded Bath Bombs
Sanrio and Fragrant Jewels Created These Hello Kitty Bath Bombs
18
Total Entertainment Streaming Boxes
The Apple TV 4K Streams Content in a Stunning Format
17
Auto Brand eSports Partnerships
The New League of Legends BMW Partnership Targets Millennials
16
Anime-Inspired Game Systems
Nintendo is Releasing a 2DS XL Designed to Look Like a Pokeball
15
FPS Training Platforms
'Aim Lab' is a First-Person Shooter Built by Neuroscientists
14
Furniture-Previewing Apps
'IKEA Place' is an Augmented Reality App for Viewing Decor
13
Trailblazing Electric Trucks
The Fuso eCanter is the First Ever Series Production Electric Truck
12
Alzheimer's-Tracking VR Games
Sea Hero Quest is a Virtual Reality Game App For Fighting Dementia
11
Auto-Swiping Dating App Devices
The 'Tinda Finger' Swipes Right on Over 6,000 Profiles an Hour
10
In-Bed Gaming Events
Mattress Brand Casper Partnered with eSports Organization 'Fnatic'
9
Comedian-Starring Strategy Games
'Gold Ambush with Kevin Hart' is Set in a Medieval World
8
AR Battlefield Games
'The Machines' Introduces a Competitive Multiplayer Gaming Experience
7
App-Connected Jerseys
NikeConnect Can Be Accessed Through NBA Team Jerseys
6
Emotive Bot Toys
Anki's Cozmo Fuses Robotics, AI, Game Design and More
5
In-Game Burger-Ordering Services
Burger King's #BurgerClan Helps eSports Players Place Orders
4
Expressive Unisex Socks
Fortsox Introduces Dynamically Designs to Elevate Your Sock Game
3
Collectible Advocacy Cards
Ad Council Created Virtual, Collectible 'Love Has No Labels' Cards
2
Car-Integrated Drone Races
Jaguar's 'Game of Drones' Shows Off the XJL's Spacious Cabin
1
Multiplayer eSports Battle Games
PlayerUnknown's Battlegrounds is Entering the World of eSports
Related Ideas
Football Management Tournaments
FIFAe Introduces the Football Manager FIFAe World Cup
Celebrity-Fronted Mobile Game Commercials
Supercell Debuts Squad Busters with an Exciting Campaign
Popular Game-Inspired QSR Menus
McDonald’s Canada Debuts the Minecraft Movie Meal and Happy Meal®
High-Fashion Video Game Consoles
The Balenciaga Snake Game Marks the Lunar New Year
Family Board Game Promos
Hasbro and Birds Eye Teamed Up to Encourage Family Bonding
Reimagined Smartphone Campaigns
The 'Pixel In The Clutch' Campaign Highlights AI Phone Features
Video Game-Inspired Tabletop Games
KessCo Debuts the Sonic Speed Battle Tabletop Game
Next-Gen Drinking Games
Almost Friday Features Four Mini-Games for Adults & Beer Can-Shaped Cards
Promotional Game-Themed Collabs
Microsoft Partnered with Several CPG Brands to Offer Xbox Rewards
In-Game Billboard Advertising
Gameloft Enables Partners to Advertise Natively in its Games
AI-Powered Dating Simulators
The Game Game by Tinder Makes Meet-Cute Scenarios Less Intimidating
Show-Inspired Browser Games
Google is Launching a New Squid Game Experience Built Into the Browser
K-Beauty Streaming Series Cosmetics
This Squid Game Beauty Collection Celebrates Season Two
Esports Furniture Partnerships
Fnatic Partnered with Steelcase to Enhance Player Comfort
Streaming Series Games
Netflix Stories Invites Viewers to Participate in Their Own Adventures
Basketball-Inspired Apparel Collections
DraftKings' Artist Series Unites Basketball and Art
Gamer-Centric Fast Food Campaigns
Burger King's Gaming Campaign to Rewards “Burger-to-King” Goals
Candy-Branded Video Game Partnerships
The Mentos Fizzookas Rocket Debuted on Fortnite Creative
Platforming Survival Game Events
Fall Guys is Coming to Fortnite for its 4th Anniversary
Big-Game Hospitality Experiences
Marriott Debuts a City-Wide and Unique Super Bowl Experience
Dynamic Basketball-Informed Marketing Campaigns
March Madness' New Campaign Features NCAA Athletes
In-Game Energy Drink Awards
Monster Energy and Call of Duty Announce Exciting Partnership
Digital Staredown Games
Modern Human Habits Inspired TWIX's Second Screen Staredown
Data-Driven QSR Campaigns
Burger King's BK Unwrapped Reveals Customers' 2024 Ordering Preferences
Immersive Gameplay Features
The Sandbox Launched 'Game Maker 0.11' for Creators and Brands
Adult-Exclusive Reimagined Board Games
Hasbro Transforms a Classic with the Monopoly Board Crawl
Active Lifestyle-Supporting Campaigns
Kellogg's® Vector® Launches the Become Your Player Campaign
Interactive Gaming Phone Cases
Bitmo Lab Introduces the Protective GameBaby Transformative Case
Snapchat Super Bowl Filters
The NFL x Snapchat Creator Program Debuts Ahead of the Big Game
Fandom-Friendly Campaigns
WhatsApp & Netflix Unite for a Squid Game Fandom Celebration
Score-Tracking Esports Applications
The Esports World Cup Now Has a Mobile App for Attendees
Monetizable Mobile Gaming Apps
'Playbite' Enables Players to Win Gift Cards and Prizes
Professional Social Media Games
LinkedIn Released Three Games to Build Connections on its Platform
Bestselling Board Game Expansions
Player Insights Informed the All-New Monopoly Expansion Packs
Multi-Year Esports Smartphone Deals
Mobile Legends: Bang Bang Unveils a Partnership with Infinix
Bed Rotting-Themed Brand Campaigns
KIND Snacks Celebrates All KINDs of Good in the New Year
Game-Themed Retro Keyboards
Higround and Minecraft Launch a New Collaborative Keyboard Collection
Board Game-Themed Fashions
The Shoe Palace x Monopoly Collection Includes an Array of Styles
K-Pop-Themed Game Events
BABYMONSTER Joins the PUBG Mobile Universe with a New Collaboration
Inclusive MOBA Tournament Series
The Equal Esports Cup Returns for a League of Legends Event
Egg-Centric Metaverse Games
American Egg Board Launched a Tower of Eggs Pop-Up on Roblox
Expanded Game-Streaming Features
Xbox Cloud Gaming and LG Debut a New Xbox Game Pass Partnership
Smart TV Party Games
Jackbox Games is Coming to Smart TVs Through a New Update
Gen Z-Focused Board Games
Mattel Launches Scrabble Together for Non-Competitive Gen Z Consumers
Mobile Game Universe Expansions
King Expands Its Roster with Candy Crush Solitaire
Resort-Inspired Video Games
Nintendo Debuts Super Mario Party Jamboree for Switch
Sports-Themed Board Games
MONOPOLY Panini Prizm Brings Basketball and Board Games Together
Multifunctional Game Sets
The 'LEGO' Group is Merging Physical and Digital Play
Super Hero-Inspired Mobile Games
Monopoly Go and Marvel Collaborate to Make Film Favorites Mobile
Sports-Inspired Game Collaborations
Fortnite Taps Lionel Messi for its New Character Release
Western European Esports Expansions
OG Esports Launches its First Mobile Team for Honor of Kings
Battle-Map Mobile Game Launches
Call of Duty Announces at the Upcoming Warzone Mobile Game
Second-Screen Vehicle Sweepstakes
Kia Squares Engaged Sports Fans During the Big Game
Game-Streaming Business Partnerships
SOOP Partnered with DRX and Faker to Boost its Gaming Section
Political Campaign Game Maps
Fortnite Develops Freedom Town for Harris/Walz Campaign
Interactive App-Themed Game Maps
Twitch Unveiled 'The Glitch' Brand Map in Fortnite for Twitchcon
TV Game-Inspired Pizza Campaigns
Netflix and Domino's Join on Emergency Pizza Campaigns
Casual Mini Games
This Online Hub Allows for Players to Easily Learn Engaging Games
Latin American-Targeted Esports Experiences
Community Gaming Enters a Partnership with Moonton
Second-Screen Watch Parties
The E.L.F. TIME Show Was Made to Run Parallel to the Big Game
Football-Themed Pizza Promotions
Little Caesars & NFL Debut HOT-N-READY Giveaways & Getaways
Adorable Sequel Mobile Games
Netflix's Cozy Grove: Camp Spirit Game is for Mobile
Streaming Series Video Games
The 'Thronglets' Game is Inspired by a Black Mirror Episode
Inclusive Esports Partnerships
XSET and Samsung Partner to Create Opportunities for Women in Games
Real-Time Trending Spot Features
Roadtrippers Introduces the Trending Spots Feature to Its App
Chef-Approved Video Games
Gordon Ramsay Finds His Zen Within the ‘Hay Day’ Ad
Haunting Gaming Adventures
The New Hauntii XBOX Game Is Super Mario Inspired
Mobile Escape Rooms
Phone Escape: Hopeless Takes Mobile Entertainment to New Dimensions
Artist-Inspired Game Events
Lady Gaga Will Make Her Digital Debut in the Fortnite Festival
Innovative Game Collections
Particula Redefines Play and Learning with Elevated Classics
Influencer-Based Gaming Activations
Niantic Taps Google to Recruit Creators for Pokémon GO Fest
Gaming Ads-Inspired Video Games
D3 Publisher and Monkeycraft Present the Ironic Those Games
Mobile Action Game Championships
Netmarble is Hosting the Inaugural Solo Leveling Championship
Elevated Pickleball On-Court Experiences
Pickleheads is Enhancing the Experience of Its Platform
Gen Z Basketball Campaigns
Rivalry Unites with Basketball Forever for a Gen Z-Focused NBA Campaign
Casual Gaming Furnishings
76-Year-Old Twitch Streamer Cath Bowie is the Face of IKEA BRÄNNBOLL
Home Improvement-Branded Games
Lowe's Partners with EA SPORTS to Make In-Game Appearances
Cross-Cultural Esports Programs
USEF and Ghost Gaming Debut the International Esports Exchange
Collaborative Branded Mobile Games
CD Projekt Red is Working with 'Scopely' on New Game
Language App Pop-Ups
Duolingo Hosted an Interactive Street Society Event in Soho
Wrestling-Themed Game Collaborations
WWE and Clash of Clans Announce an In-Game Partnership
Block Game Collaborative Projects
Minecraft Announces an Exciting Tetris Collaboration
Age-Inclusive Board Games
Hasbro Revamps its Classic Board Games to Accommodate Aging Consumers
Gaming-Themed Tech Accessories
The Kojima Productions x Higround Collection Arrives This Month
Youth Movement Competitions
The PLEZi Absurdly Good Games Encourages Summer Activity
Simplistic Dynamic Game Experiences
Joelle Tindall Created the Unique Touch Egg Game
Game-Inspired Trading Cards
Riot Games Announces Plans to Launch a Physical Trading Card Game
Advanced Mobile Card-Collecting Games
Wizards Of The Coast Offers a Mobile 'Magic: The Gathering'
Show-Inspired Free-to-Play Mobile Games
Netflix Unveils the Squid Game: Unleashed Mobile Game
Cozy Self-Exploration Games
Betwixt Provides Epic Escapes from Stress & Anxiety with Storytelling
Competitive Partner Programs
Supercell Adds LOUD, Gen.G & Team Heretics to the Brawl Stars Program
Collaborative Daily Word Games
Netflix and TED Talks Join to Create the TED Tumblewords Game
Collaborative Esports Events
Samsung and GIANTX are Hosting an Activation at EGX Comic Con
Personalized Bed Time Reading
BlissFable Lets Kids Be the Protagonists of Their Own Stories
Chess Club Pop-Ups
Knightcap Chess Club to Host Chess Fest in Toronto
AI-Powered Bedtime Stories
Sleepytales Creates Custom Bedtime Stories with Engaging Narrations
Classic Board Game Remakes
Dungeons & Dragons Takes on a Celebratory Modernized Update
Gaming Experience-Enhancing Innovations
Inspired Entertainment, Inc. Debuts New Gaming Innovations
Breakfast Brand Digital Platforms
Kellogg’s Town Engages Fans in an Entertaining and Personal Way
Chaotic Cat-Themed Board Games
Exploding Kittens: The Board Game Reimagines a Viral Card Game
All-Inclusive Pop Culture Trips
Klook Debuts a Campaign to Highlight ANZ's Top Asian Culture Fans
Mental Health-Supporting Initiatives
BLAST Partners with Movember to Engage Esports Fans
African Esports Phone Partnerships
Samsung Ghana Unites with PlayProvince’s Call of Duty Team
Engaging 3D Games
The FOROS Game Brings Timeless Fun with a Modern Twist
Game-Collaborative Phygital Apparel
Balenciaga Unveils a Collaboration with Need for Speed Mobile
Immersive Rhythmic Concert Games
Epic Games Added Guitar Controller Support to 'Fortnite Festival'
Second-Hand Tech Deliveries
CeX and Just Eat Takeaway.com Will Deliver Pre-Owned Gaming Products
Insect-Inspired Strategy Games
The Empire of the Ants Game is Set to Arrive in November
Retro Arcade-Themed Capsules
The Hundreds and Tetris are Teaming Up on the 'Future Vintage' Line
Video Game-Themed Pixel Paintings
Minecraft Honors Anniversary with a Pixel Art Collection
Web-Based Word Game Celebrations
New York Times Games Honors Its1,000th Wordle Puzzle
Trading Card Game Developments
Pokémon Unveils the Upcoming Trading Card Game Pocket
Holiday-Themed Mobile Gaming Events
Amuzo Games Presents an Easter Event Within DOBBLE GO!
Women's Day-Inspired Tournaments
True Gamer Partners with Sony to Host a Match for Women's Day
Horror Franchise-Themed Games
A Paranormal Activity Game is Currently in the Works
Unique Crossword Events
The New York Times Games Celebrates the Anniversary of the Mini Crossword
Virtual Table Top Games
TinyTable Combines the Joy of Table Top Games with Virtual Video Calls
Interactive Entertainment Board Games
MONOPOLY GO! Transforms Digital Mobile Game into Real Play
Youth-Supporting Esports Opportunities
British Esports Launches the PUBG Mobile College Tournament
Gaming-Inspired Headphone Campaigns
Nazarian Films Aims to Engage a Younger Generations
Fantasy Esports Data Partnerships
E-GO App Partners with GRID to Promote a New Esports Product
Elevated Sports-Betting Experiences
FanDuel Debuts New Features in Time for March Madness Season
Networking Platform In-App Games
LinkedIn is Working on Integrating Games to its Platform
Esports Gaming Chair Partners
Fnatic Teams Up With the Blacklyte Brand to Promote its Furniture
April Fool's Lifestyle Collections
Nugget Introduced Its 'Most Trendiest - High Endiest' Line Yet
Video Game Merchandise Events
The King of Games Tokyo Pop-Up Store is Nintendo Approved
Phone Puzzle Games
Word Search Game Offers Mental Stimulation with Word-Based Challenges
Sponsored Esports Watch Parties
OpTic Gaming Taps Smoothie King for Call of Duty Watch Parties
Creative Hollywood-Themed Games
'Greenlight' Tasks Players with Pitching Ideas to Studio Heads
Competitive Battle Royale Events
Red Bull is Hosting an Esports Event at the Godfrey Hotel
Strategic Feline Mobile Games
Netflix Has Launched a New 'Exploding Kittens' Mobile Game
Card Game Enhancers
Robeeto Adds Surprise Events to Uno for a Fun, Dynamic Gaming Experience
Competition-Based Esports Partnerships
Esports World Cup Recruits Heinz, Logitech G, and Secretlab
Daily Gaming Mystery-Solving
Players are Tasked to Guess the Game with 'Daily Game Trivia'
Indie Game-Adapted Movies
The El Paso, Elsewhere Game is Getting Turned into a Movie
Party Game Apps
Luminary is The Ultimate Mobile Game for Fun, Stats, and Socializing
Cartoon Trading Tournaments
Ravensburger Launches a New Tournament Series for Disney Lorcana
Educational Esports Endeavors
British Esports Debuts an Education Partnership with Level Infinite
Online Trivia Platforms
Masters of Trivia Offers a New Take With a Diverse Array of Topics
Orange-Tonal Game Peripherals
CORSAIR Unveils a New Peripherals Collaboration with Call of Duty