Hasbro Transforms a Classic with the Monopoly Board Crawl
References: instagram & designtaxi
Hasbro ups the ante with a new take on a classic board game -- Monopoly Board Crawl is a boozy change on the property-trading game. Designed for adults only, the beloved board game retains familiar elements including the rolling of the dice, and acquiring property, with the main twist being the addition of alcohol.
Instead of paying up in Monopoly money, players will pay in sips of their preferred drink. This turns the experience into a lively social one instead of one that is more strategic. It keeps players engaged and they only need to make one lap around the board with the goal of collecting the most Title Deeds while navigating through the party-themed advancements.
Image Credit: Monopoly
Instead of paying up in Monopoly money, players will pay in sips of their preferred drink. This turns the experience into a lively social one instead of one that is more strategic. It keeps players engaged and they only need to make one lap around the board with the goal of collecting the most Title Deeds while navigating through the party-themed advancements.
Image Credit: Monopoly
Trend Themes
1. Alcohol-infused Gaming - The integration of drinking into classic board games creates a more engaging social experience for adults.
2. Shorter Game Durations - Adjusting traditional games to have faster rounds caters to the fast-paced lifestyle of modern adults.
3. Adult-only Game Adaptations - Transforming family-friendly games into versions suitable solely for adults opens up new market segments.
Industry Implications
1. Board Game Industry - Adapting classic games with adult themes offers a fresh way to rejuvenate traditional board game sales.
2. Alcohol Beverage Industry - Collaborations with game manufacturers can create unique drinking experiences tied to beloved brands.
3. Entertainment and Leisure - Adult-exclusive game nights present opportunities for new social event formats within the leisure sector.
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