From jawline-sculpting sheets masks to high-tech app-connected beauty masks, these innovative examples of skincare face masks serve to highlight various patterns of opportunity that reflect the concerns of modern consumers, such as the pursuit of wellness through the use of all-natural ingredients.
The Umbrian Clay Mattifying Mask by Fresh is an all-natural refining mask that can also be used as a cleanser. Made with clay sourced from the small Italian town of Nocera Umbra, the Mattifying Mask from Fresh was created by the brand's founders for a friend who suffered from cystic acne.
To kick off 2016 in style, beauty brand Estée Lauder launched the world's first foil-backed sheet mask. The product launched in South Korea first, followed by the rest of the world a month later.
50 Illuminating Face Masks
From Soothing Herbal Sheet Masks to Umbrian Clay Refining Masks:
Rebecca Byers — Apr 15, 2016 — Fashion

49
Masculine Skincare Kits
The Le Gentleman Skincare Set by ELUCX Features Natural Essentials

48
Anti-Aging Face Masks
The Kaomomi Mask Induces Sweat in Order to Cleanse Each User's Face

47
Hydrating Sleeping Masks
A'PIEU's Good Night Water Sleeping Mask Moisturizes Overnight
46
Surgical Anti-Aging Masks
The T.P.O V-Banding Mask Wraps Around Your Ears to Stay in Place
45
DIY Winter Skin Treatments
These Remedies Cleanse, Exfoliate and Moisturize Cold Weather Skin
44
Thai Dessert Lotions
This Sabai Sabai Asian Skincare Lotion Reminds of a Classic Thai Dessert
43
App-Connected Beauty Masks
This Connected Face Mask Helps to Measure the Moisture in the Skin
42
Charcoal-Based Beauty Products
The Fig + Yarrow Black Clay Mask Incorporates Atypical Ingredients
41
Matcha Mint Skin Care
This Cucumber and Green Tea Face Mask Contains Powerful Anti-Oxidants
40
Skin-Restoring Foil Masks
Estée Lauder is Releasing a Recovery Powerfoil Mask
39
Literary Cosmetic Packaging
The 'Hello My Name Is' Skincare Brand Packaging Completes the Sentence
38
Multifacted Mask Cleansers
The Pixi Glow Mud Cleanser Offers Three Different Usages in One Product
37
Wine-Infused Overnight Masks
Holika Holika's Therapeutic Sleeping Masks Boast Antioxidants
36
De-Stressing Skin Masks
This Skin Mask Helps Stressed-Out Skin Come Back to Life
35
DIY Soothing Skin Treatments
This Homemade Face Mask Contains Oatmeal and Rose Ingredients
34
Icy Face Masks
KONGSN's Cold Face Mask Removes Wrinkles and Reverses Sun Damage
33
Petal-Infused Face Masks
Captain Blankenship's Gentle Face Mask is Infused with Floral Ingredients
32
Cartoon Face Masks
The Winnie the Pooh Skincare Sheet Masks Transform the Wearer into a Bear
31
Luxury Lace Skin Care
This Givenchy Lace Face Mask Gives a Glowing and Fashionable Appearance
30
Powdered Gold Facial Treatments
This Luxurious 24K Gold Face Mask is for Anti-Aging Purposes
29
Tomato-Charcoal Face Masks
This Charcoal Face Mask is Blended with Tomatoes to Further Fight Acne
28
Snake-Inspired Skincare
Rodial's Snake Serum and Snake Mask Take Cues from a Viper's Venom
27
Cost-Effective Skin Care Masks
The Banila Co. 'IT Radiant Lace Hydrogel' Eye Patch is Delicate
26
Dairy Alternative Skin Care
This Award-Winning Soy Milk and Yogurt Mask From Japan Moisturizes
25
Ayurvedic Skincare Collections
Skinveda's Ayurvedic Skincare Targets Different Types of Doshas
24
Jawline-Sculpting Masks
A'PIEU's Edge Line Patch Kit Firms One's Neck and Jaw Area
23
Seafaring Face Mask Packaging
Atrifact Skin Co.'s Natural Face Mask Packaging is Exploratory
22
Abstract Art Skincare Packaging
This Mask Packaging Depicts a Dreamy Abstracted Landscape
21
Superfood Face Masks
This Leaders Insolution Sheet Mask Clears Skin with Coconut Oil and Broccoli
20
Luxe Gilded Masks
The Lunau Gold Leaf Beauty Treatment Includes Luxurious Precious Metals
19
Egg-Based Skin Ranges
Too Cool For School is Offering Award-Winning Egg Skin Care Products
18
Insulating Mask Treatments
Estee Lauder's Technologically Advanced Foil Mask Seals in the Product
17
Charcoal Coconut Masks
This Face Mask Maximizes the Benefits of Charcoal and Coconut Oil for Skin
16
Rejuvenating Copper Skin Masks
The iluminage Eye Mask Design Reduces the Appearances of Fine Lines
15
Peach-Based Face Masks
A'PIEU's Peach Sheet Masks are Infused with Nutritious Yogurt Extracts
14
Botanical Skincare Collections
Lulu & Marula's Natural Skincare Products are Branded as "Skinfood"
13
Soothing Herbal Sheet Masks
The Evercos Herbal Sheet Masks Draw on Traditional Korean Medicine
12
Probiotic Skincare Masks
This All-Natural Face Product Boasts Healthy Bacteria to Improve Texture
11
Champagne Face Masks
This DIY Face Mask is Infused with a Luxurious, Bubbly Beverage
10
Compact Face Masks
This Sheet Mask Set Includes Cures to Brighten, Hydrate and Lift the Skin
9
Purifying Sheet Masks
This Seaweed Face Mask Detoxifies Skin from Air-Borne Bacteria
8
Ancient Clay Skincare Masks
The Nomadic Face Masque is Made with Camel Milk and Moroccan Lava
7
Umbrian Clay Refining Masks
The Fresh Umbrian Clay Mattifying Mask Minimalizes Pores
6
Horse Oil Face Masks
This Guerisson Hydrogel Mask is Rich in Healing Natural Nutrients
5
Red Wine Face Masks
This Taiwanese Antioxidant Mask Gets Its Power from Wine
4
Pumpkin-Based Facial Creams
This Organic Mud Mask is Made from Real Pumpkin Puree
3
Travel-Ready Beauty Masks
The Binchotan Eye Mask is Displayed in Transparent Packaging
2
Skin-Boosting Natural Masks
NSPA's Organic Mask Range Features Ingredients Like Mud and Fruit
1
Rich Hibiscus Clay Masks
This Hibiscus Mask from S.W. Basics is Rich with Minerals
Related Ideas
Sustainably Minded Skincare
Iluminar Skin Launches a Collection of Sustainable Skincare Solutions
Apple-Infused Skincare Systems
Vincent's Topical Products & Supplements Feature Ultra Antioxidants
Fridge-Fresh Cryo-Facial Masks
HPPY Skin's Refresh Mask Promises to Wake Up Dull Skin
Problem-Solving Youth Skincare
Epic Skincare Shares Purposeful Products for Gen Alpha & Gen Z
Neck-Worn LED Masks
FOREO's FAQ 211 is a LED Neck Mask to Reduce Acne & Boost Collagen
Buttery Under-Eye Masks
Collage Skincare's Reusable Eye Masks are Styled Like Sticks of Butter
Autumn-Inspired Face Mask Collections
ESW Beauty Introduces the Autumn Glow Up Capsule
Hydroxytyrosol-Based Makeup Innovations
OLIVE ROSE is the World's First No Makeup Makeup
Seasonal Skincare Value Sets
Bubble Debuts the New Rise & Shine and Mask & Relax Gift Sets
Mushroom-Powered Skincare Lines
The Mega-Mushroom, Available Through Origins Canada, is Soothing
Instantly Calming Skincare
Murad's New Sensitive Skin Collection Soothes with Heartleaf
Sustainable Silk Accessories
Emily's Pillow Launches Beauty-Enhancing Sleep Products in Canada
AAPI-Owned Zero Waste Skincare
Seadrop Skincare Introduces Revolutionary Waterless Facial Cleanser
Sculpting Jawline Masks
Lapcos’ V Line Contour Face Mask Visibly Defines the Lower Face
Viral Japanese Hair Masks
The Shiseido Fino Hair Treatment Mask Smooths and Rejuvenates
Skin-Caring Cosmetics
Versed Makeup Introduces Color Cosmetics That are Beneficial for Skin
Compostable Sheet Mask Sets
ESW Beauty Introduces the Pastel Bloom Sheet Mask Set
EMC Technology-Powered Beauty Masks
The Yaman Medi Lift Essential Mask is Effective
Health-Focused Youth Skincare
Revolution Skin Shares Age-Safe Solutions for Gen Z & Gen Alpha
Artist-Created Luxury Beauty Packaging
clé de peau Beauté Taps Artist Florence Blanchard
Freeze-Dried Skincare Masks
Kyssva's AGLOW Instant Dewy Mask Features Potent Actives
Hydrating Face Masks
Hydrating Biocellulose Face Masks Can Retain 4x More Fluid Than Traditional
LED Light Therapy Masks
CurrentBody Recently Presented the LED Light Therapy Mask Version Two
All-in-One Light Therapy Masks
The 7-Wavelength LED Light Therapy Mask Uplevels At-Home Skincare
Back-To-School Beauty Kits
ESW Beauty Launches the Glow Getter Kit
Skin Resurfacing Treatments
U Beauty's Resurfacing Flash Peel Yields Clinical-Grade Results
Runway-Inspired Peel-Off Masks
Pat McGrath's Glass 001 Artistry Mask Easily Creates a Viral Look
Masculine LED Skincare Masks
The Lumin Luminator Tackles Puffiness, Fine Lines and More
Acne-Targeting Chin Masks
Rael's Miracle Clear Retinol Chin Mask Tackles Hormonal Breakouts
Powerfully Formulated Sheet Masks
MEDIHEAL Launched Three New Transformative Sheet Masks
Firmness-Enhancing Beauty Masks
YA-MAN's FDA-Cleared Beauty Mask Boasts Ems Technology
Amplified Efficacy Skincare
Foreo’s Supercharged Skincare Complements At-Home Beauty Devices
Snail Mucin Skincare Masks
The Advanced Snail Mucin Glass Glow Hydrogel Mask Turns Transparent
Revitalizing Skincare Masks
The Sephora Collection Masks are Convenient and Refreshing
Rice Wine Infused Masks
Beauty of Joseon's Ground Rice and Honey Glow Mask Deeply Hydrates
Makeup-Melting Cleansing Solutions
Futurewise Introduces a New Cleanser for Melting Off Makeup
Active Collagen Serums
FaceGym's Refillable Brightening Serum Boosts Collagen and Elastin
Clay Spot Treatments
CLEARSTEM’s New Sulfur SPOT Treatment Helps Breakouts In Minutes
Two-Tone Facial Scrub Bars
Lumin's Deep Scrub Face Bar Features Tuxedo Tech
LED Hand Masks
FOREO's FAQ 211 Delivers Eight Wavelengths of LED Light to Skin
Single-Dose Makeup Removers
Roll & Remove Beauty Spheres Melt to Clear Away Makeup & Impurities
Skin Booster Foundations
The HD Skin Hydra Glow Foundation is Likened to a Sheet Mask
Co-Branded Skincare Stickers
Starface x Glossier Hydro-Stickers Shield and Shrink Pimples
Luxurious Eye Masks
clé de peau's Synactif Eye Mask is an Epitome of Luxury & Skincare Performance
Sculpting Facial Serums
MAËLYS' TOO-FINE Face Sculpting Serum Tightens and Firms Sagging Skin
Overnight Brightening Treatments
TULA's Bedtime Bright Vita-Charge Boosts Radiance During Sleep
Sun-Shielding Sheet Masks
Franz Skincare Offers The Naken SunShield Peptide Patch
Luxe Replenishing Hair Masks
The S24 Rapid Recovery Hair Mask Restores a Healthy Appearance
Drag Queen-Themed Skincare Masks
MoBeauty's Skincare Masks are Nourishing and Cheekily Designed
Ageing-Friendly Skincare Systems
Collage Beauty Introduces The Pro-Aging Skincare System
Energizing Wellness Mists
cMoss Beauty's Face and Mood Mist Revitalizes the Complexion & Spirit
Skin-Caring Scalp Masks
Brillo Hair Care's Detox Scalp Mask Approaches Scalp Care Like Skincare
Gentle Exfoliating Treatment Toners
fresh Introduced its Lotus Refining Toner for Brighter Skin
Streamlined Skincare Routine Lines
The Elemis It-List Skincare Collection Boasts Three Formulas
Multi-Therapy Eye Masks
Solawave's Eye Recovery Pro Lifts & Tones the Eye Area in Three Minutes
Functional Facial Mists
These evial Facial Mists Support Skin with More Than Just Hydration
Cooling Jelly Sheet Masks
Garnier's Cryo Jelly Face Mask Rapidly Cools and Refreshes Skin
Climate-Resilient Skincare Devices
The Physio Radiance Visage+ Facial Device Defends Skin
Fortifying Dew-Finished Masks
LOOPS Launches its Dew Cloud Ultra Mask Duo
Luminous Serum Foundations
Makeup Revolution's Skin Silk Serum Foundation is Skin-Caring
Esthetician-Backed Facial Cleansers
evolvetogether Debuts its Rosemary Enzyme Cleanser
Jelly Resurfacing Masks
SKKN BY KIM's Resurfacing Mask Boasts Pumpkin Enzymes & AHAs
Nature-Nourished Skincare Lines
Elizabeth Arden Presents the White Tea Skin Solutions Line
Rapid Facial Cleansers
Face Cleanse's Foaming Stage Leaves Skin Hydrated in 30 Seconds
Clay-to-Foam Daily Cleansers
Lixr Beauty Boasts the An/Hydra Clay-to-Foam Daily Cleanser
Results-Driven Natural Skincare
Britto Skin Shares the Power of Plant-Based Actives
Sheet-Style Skincare Serums
Sulwhasoo Debuts a Sheet Mask Called the 'First Care Activating Mask'
Empowering Kombucha Skincare
Fresh and Juno Shen Created a Kombucha Facial Treatment Essence Trio
Deep-Conditioning Lip Masks
Naturium's Phyto-Glow Lip Mask Delivers Nourishment Day and Night
Playfully Shaped Masks
The Sephora Nourishing & Repairing Hand and Foot Masks are Limited-Editions
Shielding Urban Skincare
Urban Kind Supports and Protects City Skin Against the Sun, Smog & Stress
Retinol Alternative Serums
The Lotus Aroma Face Oil Serum Promotes Glowing Skin
K-Beauty Skincare Collections
COSRX Receives the Prestigious Amazon’s Choice Badge
Cooling Sensation Hydrating Masks
The New SOS Mask Joins Yves Rocher's Hydra Végétal Range
New Year-Inspired Eye Creams
Clé De Peau Debuts the Eye Contour Cream Supreme
Cost-Conscious Clinical Skincare
Wildfleur Makes Accessibly Priced Skincare with Proven Actives
Resurfacing Body Serums
Maelys' RE-START Resurfacing Body Serum Reduces the Look of Rough Skin
10-Minute Hydrating Masks
TULA Skincare's H2Oasis Revives Skin with Desert Plants & Probiotics
24-Hour Moisture Masks
Omy Labs' Hydro-Gel Hydrating Mask Boosts Moisture and Smoothness
Antioxidant-Rich Wellness Products
Vincent Offers an Apple-Infused Skincare Beauty Routine
Bee-Inspired Regenerating Skincare
Mānuka Health's Skincare Features Royal Jelly & Bee Venom
Fermented Overnight Skincare
CACAYE's Fermented Cocoon Mask Pairs Mushroom & Korean Ginseng
Stackable Skincare Treatments
Dr. Few Skincare Shares Clean, MD-Formulated Skincare
Upcycled Overnight Skincare
The Pleasing Beauty Sleep Mask Features Upcycled Tea Tree Oil
Upcycled Fruit Skincare
Pulpe De Vie Specializes in Making Upcycled Skincare from Downgraded Fruit
Jellied Lip Masks
Florence By Mills' Hit Snooze Lip Mask is a Sensorial Treat for Skin
Capsule-Like Skincare Masks
These Sephora Collection Booster Masks Feature Natural Ingredients
Functional Minimalist-Friendly Skincare
Refy's New Skincare Line Simplifies Everyday Care
Parisian-Inspired Luxury Skincare Lines
clé de peau Beauté Presents City of Dreamlight
Beautifying LED Light Masks
Therabody Releases the Full-Face LED Light Mask for Light Therapy
Bridal Skincare Sets
The Face Planner Curates 30-Day and Three-Month Skincare Rituals
Fig-Flavored Lip Masks
The Fig. 1 ReviveLip Enzyme Mask Nourishes Dry, Chapped Lips
Travel Beauty Kits
ESW Beauty Launches Two Travel-Friendly Kits for the Holidays
Revitalizing Recovery Eye Masks
Epicutis Debuts Eye Masks with the Spa at the Four Seasons Toronto
Micro-Dose Exfoliating Skincare
The Overnight Chronobiology Peel Features OSMV Technology
Valley-Inspired Hydrating Skincare
Maude Circle International Introduces Apripure Cosmetics
Empowerment-Committed Beauty Lines
Kindness Powered Skincare Boasts Safe and Quality Formulas
Ultra-Moisturizing Skincare Solutions
These New Versalie Skincare Products Come in Four Options
Mulberry Silk Sleep Masks
Dore & Rose Launches a Deep Sleep Mask with Premium Health Benefits
Cell Renewal Body Treatments
The Body Retinoil by Mantle Features an Advanced, Face-Grade Retinoid
Soothing Sleep Masks
Baloo Living's Weighted Silk Sleep Stone Mask Fuses Luxury and Comfort
Deeply Nourishing Hair Masks
Sisley's Intense Nutrition Hair Care Mask is Transformative
Nigerian Beauty Brands
Sabila Skincare Was Founded by a Nigerian Healthcare Technologist
Referral-Only Skincare Brands
Face Reality Pairs People with Professional Products & Acne Experts
Bio-Collagen Anti-Aging Facemasks
Le'vanity's Bio-Collagen Facemask Promises Glass Skin in One Day
Simplistic Skincare Essentials
MARLOWE. Presents a Skincare Regime for Gen Z Males
Targeted Multi-Masking Sets
I Dew Care Boasts the Convenience-Focused Hot as Sheet Mask Set
Deep Facial Hydration Devices
The Foreo UFO 3 LED is Proven to Reduce Wrinkles in a Week
Plant-Powered Facial Exfoliators
Futurna Skin's Triple Active Exfoliator is Regenerating
Lipid-Powered Eye Mask Partnerships
Epicutis® Teams Up with the Four Seasons Hotel Toronto Spa
Inflammaging Skincare Masks
Pacifica's Skinflammation Calming Mask Soothes Irritated Skin
Circadian-Driven Repair Masks
Dr. Doft's Morpheus Reparative Mask Kick-Starts Regeneration
Alternative Skincare Sheets
Skinsheet Multiuse Facial Sheets are Made with 100% Cotton Cellulose
Cruelty-Free Pimple Patches
E.l.f. Expands its Blemish Breakthrough Collection
Playful Artist-Designed Skincare
The Isle Adventure by Innisfree Tells the Story of Ingredients
Student Skincare Packs
Lush's Curated and Custom Boxes Make Day and Night Skincare Accessible
Antioxidant-Rich Skincare Sets
Youth to the People Unveiled its Holiday Lineup of Gift Sets
Streamlined Skincare Solutions
Mio Cosmetics Delivers Straightforward Skincare Routines for All
Firming Clay Body Masks
Love Wellness' Clay Body Mask Supports Lymphatic Drainage
Firming Lower Face Masks
Mantra Masks' ‘The Uplift Mask’ is Designed to Sculpt and Hydrate
Multi-Dimensional Complexion Compacts
Fara Homidi's Essential Face Compact Pairs Two Products
Indian-Inspired Clay Masks
Junglo Reintroduces Self-Care Through the Lens of Ayurveda
Daily Soothing Masks
Skinfood Shine Muscat Cica Daily Mask Relieves Sensitive Skin
Cranberry-Inspired Beauty Masks
Ere Perez Cranberry Lip & Eye Mask is Versatile & Nourishing
Premium Jelly Face Masks
Utena's Puresa Golden Masks Offer Premium Skincare from Japan
New Year-Celebrating Skincare Sets
ESW Beauty Marks Year of the Glow Skincare Essentials Set Is
Conveniently Packaged Eye Masks
grace & stella Offer a Simple Solution for Eye Care
Spa-Inspired Sheet Masks
The numbuzin No.1 Dewy Glow Spa Sheet Mask Contains Cypress Water
Hydrogel Facial Masks
The Biodance Bio-Collagen Real Deep Mask Maintains Hydration Levels
Algae-Infused Cleansing Balms
KORA Organics' Active Algae Calming Cleansing Balm Melts Impurities
Youthful Overnight Masks
The Bouncy & Firm Sleeping Mask Provides Pre-Aging Support for Gen Z
Japanese Moisturizing Face Masks
LULULUN's Red Face Mask is Soft on Sensitive Skin
Two-Minute Face Masks
Versed's Instant Resurfacing Mask Rapidly Delivers Pro-Grade Results
Scientifically Proven Natural Skincare
Finally All Natural's Formulas Avoid Fillers & Irritants
Skin-Toning Sheet Masks
The WONJIN EFFECT Water Toning Mask Deeply Moisturizes
Gentle Resurfacing Masks
Agent Nateur's Holi Resurfacing Glass Face Mask is Soothing & Effective
Nutrient-Rich Lip Masks
grace & stella’s Nourishing Berry Lip Mask Offers Versatility
Collagen-Infused Sleep Masks
SOMÉ Introduces the Collagen Infusion Sleep Mask to Elevate Rest
Custom Plant-Powered Beauty Treatments
Jasmine Skincare Embraces Plant-based Ingredients & Science
Brightening Cherry Face Masks
Fenty Skin's AHA Face Mask is Smoothing and Radiance-Boosting