Kyssva's AGLOW Instant Dewy Mask Features Potent Actives
Laura McQuarrie — November 30, 2023 — Fashion
References: kyssva & cosmeticsdesign-asia
The AGLOW Instant Dewy Mask from Singapore-based skincare brand Kyssva sets itself apart from pre-wetted masks by making the most of freeze-dried technology to preserve the potential and efficacy of active ingredients. While most single-use sheet masks come soaked in serum to provide hydration and nourishment, this freeze-dried facial mask must be soaked at the time of use with 20ml of Aglow Essence.
This freeze-dried facial mask shares the benefits of pure and potent ingredients, including four types of hyaluronic acid, redness-reducing cica and the brand's hero ingredient, the desert resurrection plant to prevent oxidation and premature aging.
Although there's an extra step that must be taken before applying the face mask, the product makes up for it with a skincare solution that's powdered by formidable ingredients and free from toxic preservatives.
This freeze-dried facial mask shares the benefits of pure and potent ingredients, including four types of hyaluronic acid, redness-reducing cica and the brand's hero ingredient, the desert resurrection plant to prevent oxidation and premature aging.
Although there's an extra step that must be taken before applying the face mask, the product makes up for it with a skincare solution that's powdered by formidable ingredients and free from toxic preservatives.
Trend Themes
1. Freeze-dried Skincare - The freeze-dried facial mask preserves the potential and efficacy of active ingredients, offering a new way to deliver skincare.
2. Pure and Potent Ingredients - The freeze-dried facial mask includes pure and potent ingredients like hyaluronic acid and cica, providing powerful skincare benefits.
3. Toxic Preservative-free Solutions - The freeze-dried facial mask offers a skincare solution free from toxic preservatives, appealing to consumers seeking cleaner and safer products.
Industry Implications
1. Skincare - The freeze-dried skincare trend opens up possibilities for skincare companies to develop innovative products that preserve and maximize the effectiveness of active ingredients.
2. Cosmetics - The use of freeze-dried technology in skincare masks presents an opportunity for the cosmetics industry to create new and unique cosmetic products that offer enhanced skincare benefits.
3. Natural Products - The toxic preservative-free trend in skincare masks aligns with the natural products industry's focus on developing clean and safer alternatives, providing disruptive innovation opportunities.
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