Yoplait Zero is Free from Artificial Colors, Flavors and Preservatives
Laura McQuarrie — December 17, 2019 — Lifestyle
References: yoplait & fabnews.live
To satisfy the demand for free-from foods, Yoplait is introducing Yoplait Zero as a new range of yogurt snacks that's made with 100% real fruit pieces, low in calories and free from artificial colors, flavors and preservatives, or added sugar. Each pot of Yoplait Zero contains less than 60 calories yet the product packaging emphasizes that the product remains full of flavor.
As Joanna Goodman, Marketing Manager for Yogurt at General Mills, describes, “Shoppers' habits have changed when buying into this category. They are no longer willing to compromise on taste for lower calorie options. Yoplait Zero has been made with 100% fruit pieces so shoppers can be confident that our yogurt tastes great, with the bonus of containing fewer calories.”
Image Credit: Yoplait
As Joanna Goodman, Marketing Manager for Yogurt at General Mills, describes, “Shoppers' habits have changed when buying into this category. They are no longer willing to compromise on taste for lower calorie options. Yoplait Zero has been made with 100% fruit pieces so shoppers can be confident that our yogurt tastes great, with the bonus of containing fewer calories.”
Image Credit: Yoplait
Trend Themes
1. Free-from Foods - Yoplait Zero is a new range of yogurt snacks that's made with 100% real fruit pieces, low in calories and free from artificial colors, flavors and preservatives, or added sugar, serving as a potential template for free-from snacks.
2. Low-calorie Snacks - Yoplait Zero contains less than 60 calories yet the product packaging emphasizes that the product remains full of flavor, serving as a potential template for low-calorie snack alternatives.
3. Real Fruit Ingredients - Yoplait Zero is made with 100% real fruit pieces, serving as a potential template for food products that emphasize the use of real fruit ingredients.
Industry Implications
1. Dairy Industry - The introduction of Yoplait Zero as a new range of yogurt snacks that's made with 100% real fruit pieces, low in calories and free from artificial colors, flavors and preservatives, or added sugar, serves as a potential innovation opportunity in the dairy industry.
2. Health Food Industry - The introduction of Yoplait Zero as a new range of yogurt snacks that's made with 100% real fruit pieces, low in calories and free from artificial colors, flavors and preservatives, or added sugar, serves as a potential innovation opportunity in the health food industry.
3. Snack Industry - The introduction of Yoplait Zero as a new range of yogurt snacks that's made with 100% real fruit pieces, low in calories and free from artificial colors, flavors and preservatives, or added sugar, serves as a potential innovation opportunity in the snack industry.
1.9
Score
Popularity
Activity
Freshness
