The '#WhyIMarch' Campaign Shows Women Speaking Up
Mishal Omar — January 18, 2017 — Social Good
References: ecosalon
The #WhyIMarch campaign spread online after women and men in the United States decided to explain some of the reasons why they attended the Women's March in Washington D.C. Video's such as the one released by the Tahlequah Daily Press reveal personal stories from women who have decided to participate in the protest.
Although called the Women's March, the protest is aimed at being inclusive for people of all genders, religions, and racial and cultural backgrounds. The march was planned in response to the election of Donald Trump, a fact that has left many unaware of what their future in the country will look like. The #WhyIMarch video reveals women speaking about wanting to fight for their own equality, and the rights of minorities, Native Americans, LGBTs, and veterans -- as well as for basic human values and important services such as affordable healthcare.
There are many more stories that are likely to follow in the coming days, and the hope is that this March bring's about social and political change in the United States.
Although called the Women's March, the protest is aimed at being inclusive for people of all genders, religions, and racial and cultural backgrounds. The march was planned in response to the election of Donald Trump, a fact that has left many unaware of what their future in the country will look like. The #WhyIMarch video reveals women speaking about wanting to fight for their own equality, and the rights of minorities, Native Americans, LGBTs, and veterans -- as well as for basic human values and important services such as affordable healthcare.
There are many more stories that are likely to follow in the coming days, and the hope is that this March bring's about social and political change in the United States.
Trend Themes
1. Inclusive Protest - A trend where protests and movements are designed to be inclusive for people of all genders, religions, and racial and cultural backgrounds, creating opportunities to address social and political equity.
2. Online Activism - A trend whereby social media is used as a tool to campaign, raise awareness, and create momentum around social and political issues, affording opportunities for engaged activists and consideration around digital law and policies.
3. Personal Testimonies - A trend where individuals share their personal stories and testimonies of how social and political issues affect them, highlighting opportunities for organizations and governments to listen to citizens and address societal issues.
Industry Implications
1. Social Media - Social media platforms offer a significant opportunity to improve activism efforts and incremental change to social and political policies.
2. Media and Advertising - Media and advertising companies can produce content that captures and highlights the stories of underrepresented populations and campaigns and affords diverse perspectives and storytelling.
3. Pharmaceutical and Healthcare - Pharmaceutical and healthcare industries can leverage activism and advocacy efforts to examine and highlight government policies and improve access to affordable healthcare.
1.1
Score
Popularity
Activity
Freshness
