Thrive Causemetics Debuts Sibling Brand Bigger Than Beauty Skincare
Mickey Phoon — April 28, 2023 — Lifestyle
References: thrivecausemetics
Thrive Causemetics has unveiled its new sibling brand, Bigger than Beauty, with vegan nourishing skincare. Founder and CEO Karissa Bodnar said: "It has always been a dream of mine to create a standalone, universal skincare line that is truly inclusive of everyone. Bigger Than Beauty represents why I started Thrive Causemetics initially – to make every person feel confident and empowered and that is my hope for everyone using Bigger Than Beauty products."
Bigger Than Beauty Skincare was created and fueled by innovative and purposeful technology that combines nourishing naturals and powerful ingredients. The ingredients are formulated to be highly active but not reactive. These conscientious, vegan formulas also make effective regimens that manage specific skin concerns and versatile skincare goals. There are also ten products created for every skin type and skin concern.
A standout skincare product in the Overnight Sensation Gentle Retexturizing Solution, an exfoliating serum with a 10 percent AHA + BHA blend supported by vegan squalane to improve uneven texture, pores, dark spots, and fine lines. The skincare products are available for purchase.
Image Credit: Thrive Causemetics/Bigger Than Beauty
Bigger Than Beauty Skincare was created and fueled by innovative and purposeful technology that combines nourishing naturals and powerful ingredients. The ingredients are formulated to be highly active but not reactive. These conscientious, vegan formulas also make effective regimens that manage specific skin concerns and versatile skincare goals. There are also ten products created for every skin type and skin concern.
A standout skincare product in the Overnight Sensation Gentle Retexturizing Solution, an exfoliating serum with a 10 percent AHA + BHA blend supported by vegan squalane to improve uneven texture, pores, dark spots, and fine lines. The skincare products are available for purchase.
Image Credit: Thrive Causemetics/Bigger Than Beauty
Trend Themes
1. Vegan Skincare - The rise of vegan skincare offers opportunities for companies to create products that are both environmentally friendly and effective.
2. Inclusive Skincare - Creating a universal skincare line that is inclusive of everyone presents an opportunity for businesses to tap into an underrepresented market.
3. Naturals and Powerful Ingredients - Innovative and purposeful technology that combines nourishing natural and powerful ingredients presents an opportunity for companies to create effective products that prioritize consumer well-being.
Industry Implications
1. Skincare Industry - The skincare industry can benefit from developing products that are made with vegan and environmentally friendly ingredients, that serve a wider audience and that are formulated to meet specific skin concerns through the application of innovative and purposeful technology.
2. Cosmetics Industry - The cosmetics industry can benefit from tapping into the underrepresented market of consumers who use or are seeking inclusive, vegan skincare products that prioritize consumer well-being over profit margins.
3. Natural Products Industry - The natural products industry can benefit from developing skincare products that are purposefully formulated using natural and powerful ingredients that offer effective and healthy, animal-free alternatives to consumers.
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